Social Media Updates: Page 416

  • LinkedIn Add Stats For Measuring Connection Effectiveness

    Fine, I'm a sucker for UI, Stats, and quirky changes to the aforementioned features on websites. I always want to know what they mean, why they were moved/touched/changed. Because you know somewhere somehow in the deep depths of the company, there was a meeting, a half-hour conference, or a dec...

    By • May 21, 2010

  • Twitter Search Gets a Little More Powerful

    We missed this last week when ReadWriteWeb reported it, but maybe you did, too. So here's something we've just discovered. A small but very handy change at Twitter's search engine, search.twitter.com, means it now peeks inside the expanded versions of web addresses shortened using services like ...

    By • May 21, 2010

  • One Infinite Facebook Loop

    I've started to notice a trend on brands' Facebook pages. Rather than landing on the Wall as the start page, you land on a special page with a branded image that includes links back to the brands' Web site.s This image map usually provides links back to the home page and a few other special page...

    By • May 21, 2010

  • Two Easy Ways To Still Get People To Your Facebook 'Landing Tab'

    Facebook surprised, and upset, a lot of people yesterday when they announced that now only "Authenticated Pages" or Pages with over 10,000 fans can have a custom landing tab. Not good news for individuals and small businesses who may have a hard time reaching 10,000 fans and don't have the mone...

    By • May 20, 2010

  • Why does Facebook hate us?

    Facebook just announced another major change yesterday: limiting landing tabs to "authenticated pages". This means that a "page must have greater than 10,000 fans or the Page admin must work with their ads account manager" to be "authentic". That landing tab acted as an introduction to the Fac...

    By • May 20, 2010

  • Twitter Usage and Brand control

    Twitter is a great tool. Microblogging your heart out can attract customers, build brand equity, and destroy your brand create a buzz among the digital cognoscenti. But Twitter also represents a fairly dramatic way to put your brand out there without much in the way of moment to moment contro...

    By • May 20, 2010

  • 6 Alternatives to Facebook

    With the entire internet attacking Mark Zuckerberg and the folks at Facebook for their extreme approach to Privacy (or the lack thereof,) many influencers including Leo Laporte have deleted their Facebook accounts in protest. With that being the case - the concept of an alternative to Facebook h...

    By • May 20, 2010

  • Twitter Profiles and the Three Second Rule

    What do you think makes a good Twitter profile? What makes you want to follow back? And what has you reaching for the bucket? Most mornings, sometime between about 10am - 11am, I'll start clicking through to see who my new Twitter followers are. I guess I'm aiming to give each profile a...

    By • May 18, 2010

  • Report: Top 20 Brands on Twitter April 2010

    Twitter is a stream of incredible collective consciousness. Every day, people all over the world share their experiences through a truly personal lens, providing insight into the real-world experiences and observations that inspire conversations, define communities, and move markets - all in r...

    By • May 17, 2010

  • 7 Brand Messages on Facebook: The Devil is in the Details

    We do a thing we call 'Conversation Management.' We train clients in the art and we have folks who are the next gen community managers or "conversation managers." At its heart, this always-on service is about managing a brands social Web platforms to build engagement, interaction and acquire fol...

    By • May 17, 2010

  • How is Being New to Twitter Different in 2010?

    I decided to write this simply because SO much has changed since I started using Twitter more than two years ago, and I can't help thinking getting started must be different now than it was back then. It may be hard to believe, but back in 2008, the biggest celebrities using Twitter were Guy Ka...

    By • May 16, 2010

  • We're the Tweets in America

    The fascination with Twitter has less to do with the number of users and everything to do with the ability to observe and study a notable online community of passionate short-form content creators and consumers. This is of course, not just any online community. Twitter is quickly becoming the ...

    By • May 14, 2010

  • 12 Applications to Make Your Facebook Page More Engaging

    Currently, there are more than three million active Facebook Pages on the top ranked site, with the typical Page boasting an average of less than 1,000 fans - oops, I mean 'likes' (seriously, that just doesn't roll off your tongue quite the same way). Standing out from the static requires you ...

    By • May 13, 2010

  • Twitter Usage In America: 2010 Statistics and Ad Agency New Business

    Twitter is one of the social media tools that can be used as tool for your agency's social media marketing strategy to generate online traffic and a pipeline for new business leads. Over the past 3 years the leading traffic generator to my blog has been Twitter. Twitter Usage In America: 2...

    By • May 10, 2010

  • Facebook's New Location Feature: What it Means for Geolocation Services

    Facebook is working on launching their location based status updates. Starting as soon as this month you will be allowed to post your location when you do a status update. Facebook is rolling this out with a partnership with McDonald's via an application. This app would allow users to check in...

    By • May 10, 2010

  • Why Facebook's Community Pages Could Give Brands a Headache

    A couple of weeks ago I received a worried call from a friend working in PR for a large company. Her opening question went something like: "What the heck are Community Pages on Facebook, and why is there one for my company?" Community Pages 101 Facebook's Community Pages are an initiative from...

    By • May 10, 2010

  • 7 Scientific Ways to Promote Sharing on Facebook

    Leonardo Da Vinci once wrote, "simplicity is the ultimate sophistication." Kelly Johnson modernized that philosophy with an alternate twist, KISS, Keep it Simple and Stupid a.k.a. Keep it Short and Simple. In a social economy where attention is a precious commodity, the ability to strip a soci...

    By • May 10, 2010

  • Why Facebook Now Controls The Internet

    Since their announcements at F8 about Open Graph Protocol (OGP), I've been following Facebook far more closely that I normally do. Why? From the moment I watched the videos about what OGP does, I knew that the way the internet works will be changed forever. Today I saw something that confirms...

    By • May 9, 2010

  • Facebook Users Are Anti-Social & 4 Other Must Read Stories

    Are people more likely to share something on Facebook if 'Facebook' is in the title? Do Twitter users interact with brands more than users on any other social site? Have people really come to think of Facebook as more of a search engine than a social network? Find out below in this week's 5 soci...

    By • May 9, 2010

  • Twitter Social Good Campaigns: Moving Up The Ladder of Engagement

    Here's another Mother's Day Fundraising Campaign on Twitter. Whole Foods is donating a $1 for each Re-Tweet of this Tweet to support The National Domestic Violence Hotline. I call this type of fundraising campaign the sponsored Tweet approach where potential donors do not have to open thei...

    By • May 8, 2010

  • My New Follow Friday Plan: Are You Awesome?

    Follow Friday is one of the great long-standing Twitter traditions. It's social media in it's truest form. A great way to unselfishly promote those you admire in the Twitterverse. The nature of it is fun and I always get little butterflies in my stomach when I am mentioned for one. Should this c...

    By • May 7, 2010

  • The Social Implications of Like Buttons

    Justin Kistner of Webtrends posted about the new Facebook Like buttons, which are set up so that if someone clicks a like button on your website, they are sharing their personal data on Facebook with your business. The business can then post a message to all the people who chose to like somethin...

    By • May 7, 2010

  • Are you a "Social CEO"?

    Sun CEO Jonathan Schwartz announced his resignation on Twitter, in a Haiku, becoming the first Fortune 200 head to do so, according to the New York Times. (I wonder, if there is any in Fortune 500 that resigned on Twitter? Must find out!). The report also mentions that while at Sun, he became ...

    By • May 6, 2010

  • The 5 new features on Twitter, Facebook and LinkedIn PR pros need to understand

    If you feel like you'd pay closer attention to the ongoing evolution of social sites like Facebook, Twitter, and LinkedIn, if only you had the time, this post is for you. The triumvirate of key social networks in the U.S. has been hard at work rolling out new features over the past month. Here'...

    By • May 6, 2010

  • A Personal Branding Checklist for Twitter

    You have a Twitter profile that strengthens your personal brand. And your bio and background image exude your core values and align with your career goals. You're growing your Twitter network - but how do you turn followers into evangelists for your personal brand? One of the documents we p...

    By • May 5, 2010