Social Media Updates: Page 417
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After a small blip, Facebook carries on with world domination
After showing a slight drop in US (Compete and Comscore) and Worldwide (Comscore) Facebook visitor numbers in February, both metrics firms now confirm that it's business as usual with the social network growing in popularity again. Comscore says that Facebook had 472 million uniques in Jan, 46...
By Dirk Singer • May 5, 2010 -
What is Twitter really up to with 'Blackbird Pie'?
Following a bit of online buzz yesterday around embeddable Twitter quotes for online publishers, Twitter Media made it official today by unveiling a new tool dubbed 'Blackbird Pie'. On first blush the tool looks like it will be, as advertised, a nice addition for online publishers. As the blog ...
By Trevor Jonas • May 4, 2010 -
Facebook Changes Relationship Marketing, Again
The discipline of relationship marketing is already facing waves of changes with social media providing a variety of new approaches and opportunities to communicate with customers. Optimizing communications with email marketing alone has been an ongoing challenge for companies of all sizes. D...
By Adam Cohen • May 4, 2010 -
5 Differences Between Social Media and Social Networking
This post has been updated! Please read the new version here.
By Sarah Hartshorn • May 4, 2010 -
21 Tips for Using Twitter and Facebook for Business
Following is an abbreviated excerpt from Engage, a new book that helps businesses build, cultivate, and measure success in social media. Last year, Forbes magazine assembled a visual list for its Top 21 Twitter Tips to showcase business examples on how to use Twitter for marketing, service, s...
By Brian Solis • May 3, 2010 -
Twitter Is The Social Media Platform Of Choice For Fortune Global 500 Companies
Burson-Marsteller recently released the results of a survey they conducted to determine where companies engage the most using social media tools. The study indicates that 79 percent of the largest 100 companies in the Fortune Global 500 index are using at least one of the most popular social m...
By Lori Johnson • May 2, 2010 -
Growing Your Social Network: Quantity vs Quality
When growing your social network (Twitter, Facebook, LinkedIn) community numbers, is it about the quantity or the quality? This conversation was started by John Jantsch of Duct Tape Marketing who sent this tweet: "wondering if as your social networks grow they become less social - engagement doe...
By Tonya R. Taylor • April 30, 2010 -
Banning Social Media for Teens? NOT a Good Idea.
In the stupidest idea of the week category we have the New Jersey principal who wants parents to join together and ban their kids from using social networking sites. He asserts that there is "absolutely, positively no reason for any middle school student to be a part of a social networking site!...
By Maggie McGary • April 30, 2010 -
LinkedIn Continues to Follow Where Facebook and Twitter Leads
LinkedIn, the business-focused social network that sometimes gets lost in the shadow of Facebook and Twitter, has just launched a new feature many will find familiar -- the ability to follow a company. Think of it as LI's version of a Fan Page, but using the operative term "follow," borrowed f...
By Paul Chaney • April 30, 2010 -
7 Surprising Statistics About Twitter in America
Ah Twitter, we thought we knew you. A comprehensive survey (1,753 respondents) released today by Edison Research (a division of Arbitron), paints a fascinating picture of Twitter and its role in America's social media ecosystem. The full 49-page study is full of interesting graphs and data morse...
By Jay Baer • April 29, 2010 -
50,000 Sites Already Have Facebook Social Plugins Integrated - And This Is Just The Beginning
Why doesn't is surprise me when I read that over 50,000 websites have already implemented the Like feature as well as the countless social plugins for the site. There was a lot of clamor about this which made me think that it was only a matter of days before people would disregard it. But see f...
By Sardar Mohkim Khan • April 29, 2010 -
Like it or not, Facebook is getting personal
Facebook's new 'Like' feature has just begun to alter the online advertising model and in turn moved the social network a step closer to playing seriously with Google. As web user, you and I are already used to targeted advertising. In my every day web travels I enjoy the recommendations ...
By Tim Andren • April 28, 2010 -
How to Create Evangelists for Your Brand on Twitter
So you have a Twitter profile that strengthens your personal brand. And your bio and background image exude your core values and align with your career goals. You're tweeting useful links, tips, quotes, advice, and experiences that resonate with your target audience. You're answering relevant q...
By Dan Schawbel • April 28, 2010 -
Searching For Past Tweets With Google Replay
As announced in "Replay it: Google search across the Twitter archive", Google is giving users the ability to find relevant tweets from February 2010 to the present thanks to Google Replay. In the upcoming months, Google has plans to access and index all content from the social networking tool s...
By Ian Smith • April 26, 2010 -
What you are tweeting about?
Many of my peers in the industry will tell you about the importance of using Twitter in your business. This is a true statement, however I look at tweeting in a very different way compared to what I once did. One question you must ask yourself is this, are you tweeting with purpose or are you...
By Stuart Crawford • April 25, 2010 -
Facebook Open Graph: Washington Post and Future of Social News
What would happen if you owned a newspaper but you asked your readers to do the distribution for you? The Washington Post has implemented the Social Graph from Facebook: Use your Facebook network on the Post Web site Note to readers: Today you will find a new home page feature, at the top righ...
By Laurel Papworth • April 25, 2010 -
This is Your Brand. This is Your Brand on Twitter.
Many people have been hesitant to start using Twitter, while at the same time many others have joined the Twitter community. Somewhere between picking a name short enough for retweets, gaining new followers and choosing your favorite tweet manager, it is important to figure out what your brand...
By Dan Schawbel • April 24, 2010 -
So what do we call Facebook Fans now? Likers?
I've been working on a post about Facebook's F8 announcements but have been reading through the coverage. Overall I'm very excited (and slightly nervous) but I've run into a problem: What do we call the people who "Liked" a Facebook Page? Likers? Before you jump all over me that we call th...
By Tac Anderson • April 23, 2010 -
Top 25 Posts About Facebook f8 Open Graph & Social Plugins
The big news dominating blog and news headlines this week came from Facebook's f8 conference which announced the Open Graph and Social Plugins (among other exciting things). We've had several calls and emails from clients asking how this new changes will affect their existing social marketing ...
By Chad Richards • April 23, 2010 -
Will Twitter eventually be a #FAIL?
Twitter! If I had a dollar for everyone who asked me if Twitter is a tool they can use in their business I would be able to retire tomorrow and live very comfortably. I am on the fence right now with Twitter. Not sure which direction to really take on if it is a tool for the business profess...
By Stuart Crawford • April 23, 2010 -
F8 and the Zuckerberg Hangover
It has been two days of indulgences: Facebook is taking over the Internet, Facebook will be bigger than Google, Like buttons for everyone, Facebook this and Facebook that. All the blogs and Twitter streams are spilling over with news about F8 and the big announcements. I cannot possibly consume...
By Cody Damon • April 23, 2010 -
Will Facebook Become The Default Operating System Of the Human Web?
Robert Scoble has an excellent piece on Facebook's ambition to essentially own your identity online, which ReadWriteWeb basically calls a deal with the devil. Dave Winer puts it succinctly: Facebook is to be the identity system for the web. A company? That just can't work. What strikes me abo...
By Tom Webster • April 22, 2010 -
5 Graphics that Explain Facebook's Open Graph
I've spent the afternoon and evening digging into Facebook's new social plugins and Open Graph features. The graphics below show my understanding of how these new features work for website owners integrating them. The new social features can be divided into the following categories: Page engage...
By Neicole Crepeau • April 22, 2010 -
The End of "The Facebox"
Sorry, kids. If you thought that friend request from your mom was bad, you haven't seen anything yet. According to a 2009 study by the Continuum Crew communications firm, last year saw a "dramatic rise" in the amount of time your parents and grandparents spend using the internet and social med...
By Abrams Research LLC • April 21, 2010 -
Facebook is Trampling Other Social Networks
Back in March 2008, Facebook was poised to overtake MySpace, but it wasn't yet the most popular social network in the world. Now it's obliterating everybody. This chart from a report on SharesPost tells the story: Facebook's popularity is unmatched â€" it's on a completely different scale than i...
By Pam Dyer • April 21, 2010