Twitter Tests New 'Articles' Option, Potentially Enabling Long-Form Posts in the App

Long-form posts on Twitter? A new experiment appears to be exploring expanded communication options in the app.

By Andrew Hutchinson • Feb. 2, 2022

Twitter Launches New 'Toolbox' Hub to Highlight Helpful Creation, Moderation and Analytics Tools

The new 'Twitter Toolbox' highlights helpful third-party apps, built by approved development partners.

By Andrew Hutchinson • Feb. 1, 2022

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Top 5 stories from Social Media Today

A look at the recent top stories in social media and what they mean for marketers.

By Social Media Today staff

Twitter Will Showcase Super Bowl Prediction Tweets on the Roof of SoFi Stadium in New Promo Push

It's the latest in Twitter's unique promotions linked to the Super Bowl.

By Andrew Hutchinson • Jan. 31, 2022

Twitter Shares New Insights into Rising Discussion Around the NFL Playoffs [Infographic]

Looking to link into the rising discussion around the Super Bowl? Check out these new insights from Twitter.

By Andrew Hutchinson • Jan. 27, 2022

Twitter Adds New Data Tracking Options to Ad Manager, New Overview of Tag Events

The new tools are designed to help improve ad targeting, and replace data lost as a result of Apple's ATT update.

By Andrew Hutchinson • Jan. 25, 2022

Twitter Updates Video Playback in the New Version of TweetDeck

Twitter continues to refine its updated version of its native tweet management platform.

By Andrew Hutchinson • Jan. 25, 2022

Twitter Reports a Jump in Government Removal Requests in Latest Transparency Report

Twitter's various clashes with certain governments and authorities could become a bigger point of concern.

By Andrew Hutchinson • Jan. 25, 2022

Twitter Experiments with a New 'Flocks' Option for More Enclosed Tweet Sharing

The option would provide another way to control who can see and engage with your tweets.

By Andrew Hutchinson • Jan. 21, 2022

Twitter Launches New NFT Profile Image Display Option to Twitter Blue Subscribers

The new option will enable users to display their NFTs in a more certifiable way.

By Andrew Hutchinson • Jan. 20, 2022

Twitter Finally Brings Communities to its Android App

Will Communities become a bigger part of the tweet experience, or are they set to go the way of Fleets?

By Andrew Hutchinson • Jan. 19, 2022

Twitter Publishes New Industry Trend Reports Based on Rising Areas of Tweet Engagement

The reports focus on key discussions that have seen a notable rise in interest on the platform over the past year.

By Andrew Hutchinson • Jan. 19, 2022

Twitter's Latest Promotional Campaign Focuses on Celebrities Who've Manifested Success Via Tweet

The campaign showcases a range of celebrities that tweeted their dreams and ambitions long before achieving success.

By Andrew Hutchinson • Jan. 18, 2022

Twitter Expands its Test of User-Reported Misinformation, Expanding Platform Insight

The program is designed to help Twitter's enforcement teams understand content trends, and improve its action on such.

By Andrew Hutchinson • Jan. 18, 2022

Twitter Launches New Program to Help Healthcare Providers Stay Up to Date on Latest Industry Announcements

The new partnership with PHM looks to capitalize on the use of Twitter as a connective platform around healthcare conferences.

By Andrew Hutchinson • Jan. 14, 2022

Twitter Tests New Column Creation Tools in TweetDeck

The new updates could make it easier to set up a social listening dashboard in the app.

By Andrew Hutchinson • Jan. 14, 2022

Twitter Rolls Out Spaces Recording for All Users

The option will provide more functionality for your Spaces chats.

By Andrew Hutchinson • Jan. 13, 2022

Twitter Publishes New Guide on What Consumers Expect from Brands via Tweet

The guide provides helpful, actionable notes on brand-building via tweet, based on user feedback.

By Andrew Hutchinson • Jan. 13, 2022

Twitter's Coming NFT Profile Display Option Moves to Next Stage of Testing

The new Twitter NFT display option will provide proof of ownership, helping to address a key concern in the space.

By Andrew Hutchinson • Jan. 12, 2022

Twitter Publishes 2022 Major Events Calendar to Assist with Your Marketing Plans

The guide provides an overview of all the major events and key dates of note throughout the year. 

By Andrew Hutchinson • Jan. 11, 2022

Twitter Activates New, Custom Like Animation for the Latest 'Scream' Film

The promotion for the new Scream film has made social media a focus, which could point to new opportunities.

By Andrew Hutchinson • Jan. 11, 2022

Twitter Looks to Extend its Keyword Blocking and Mute Options to More Elements

The expansion will give users more capacity to control their in-app experience.

By Andrew Hutchinson • Jan. 11, 2022

Twitter Testing New Search Prompts Above the Main Feed in the App

The test will provide more overt Twitter search prompts, which could increase engagement in the app.

By Andrew Hutchinson • Jan. 10, 2022

Twitter Shares New Insights into the Evolving Gaming Conversation via Tweet, Which Reached Record Highs in 2021

Gaming is one of the most influential elements in online culture, and an important indicator of future trends.

By Andrew Hutchinson • Jan. 10, 2022

Twitter Tests New Placement for the Tweet Composer to Encourage More Activity

The new composer format is not radically different, but could help to get more people tweeting.

By Andrew Hutchinson • Jan. 6, 2022

Twitter Adds Spaces Replay Stats for Recorded Broadcasts

More data for your audio social planning.

By Andrew Hutchinson • Jan. 6, 2022