18 articles by Deidre Woollard

• The Pitch Economy: The Tedium of the News Cycle

  Jan. 5, 2015

• To Blog Or Not To Blog Is Not The Question

  Dec. 7, 2014

• The Pitch Economy: Dealing With Swag

  Nov. 24, 2014

• Could Your Business Survive Without Your Name?

  Nov. 23, 2014

• The Pitch Economy

  Nov. 16, 2014

• Terse or Concise? The Perils and Benefits of Brevity In Online Communication

  Nov. 12, 2014

• The Utility of LinkedIn Groups

  Nov. 10, 2014

• Print Still Matters

  Nov. 2, 2014

• Against SEO: I'm Not Writing For Bots

  July 13, 2014

• Everything Is Ephemeral: Facebook, Popularity, and the Creation of the Social Self

  Dec. 29, 2013

• How Valuable Is a URL in Today's World?

  Nov. 18, 2013

• Memes and the Democratization of Satire

  Nov. 11, 2013

• Creators and Curators: The Busywork of the Internet

  Nov. 3, 2013

• Consumption, Production, and the Tablet Future

  Oct. 27, 2013

• Can JCPenney's Social Media Mea Culpa Save Its Brand?

  May 5, 2013

• Avoiding Fauxthenticity in Social Media

  April 26, 2013

• 4 Tips for Healthy Rebranding

  March 12, 2013

• Twitter Smarts: What Brands Can Learn From the TV Show Scandal

  Feb. 25, 2013