Marcus Whitney is the CTO and Co-Founder of Moontoast, an innovative social rich media advertising solutions leader that delivers premium rich media experiences and social advertising ROI. Gartner Research has named Moontoast a "Cool Vendor" in Music and eCommerce, and Billboard Magazine called Moontoast a "Top Startup of 2011".
Prior to launching Moontoast, Mr. Whitney served as a partner and Director of Technology at Emma (www.myemma.com), a unique email marketing company focused on innovative creative approaches and exceptional customer service. He and his team built Emma's entire email marketing platform from the ground up, enabling Emma to become a multi-million dollar business and grow its customer base to over 10,000 customers in his four-year tenure.
2 ARTICLES BY Marcus Whitney
- Feb. 12, 2013 The Importance of Social Activation and Going Beyond Last-Click Attribution
- Jan. 17, 2013 Music and Social ROI: Sales as a Tactic, Not a Strategy