Picture the scene - you read a tweet from your favourite blogger, the content of said tweet compels you to click the link to their latest post. You read the post, oh my freakin' god, it is the best damn post you've ever read, you can't wait to tell the world about it! You race back to Twitter, ready to re-tweet that bad- ass post to your mountains of information hungry followers...
And then...
You click your re-tweet button. BOOM! Your character counter turns red. -12 characters to play with. Now of all of a sudden you aren't so sure you want to share that tweet any more. Why should you bother editing the original? It can be a real pain in the posterior right? Time is tight enough as it is!
So what's the solution?
Simple. Make sure you squeeze all of your awesome tweetage in to 120 characters. This makes it really easy for people to re-tweet (remember the originator of the tweet's name will be added when you RT) and can even leave a little room for a comment. Don't treat 120 as a target, the shorter the better. Of course this doesn't necessarily apply to all tweets, if you aren't looking for something to be shared, then go freakin' nuts with your 140.
Please note, if you are using the twitter.com re-tweet function, this may not apply as that function does not add the originators name. Personally I am not a fan of that method as it does not allow for the adding of any comments etc to the tweet.
It's the little things in life folks, the little things...