Dr. Strangelove indeed.
Despite constant warnings that the blog is dying (Twitter, Flickr, Facebook Make Blogs Look So 2004) from such industry notables as Jason Calacanis and Robert Scoble. I feel that a well written informative blog is a great thing. Is it as rapid speed as twitter? No...a blog is a more thought out and coherent way of long form writing. In essence: it doesn't limit itself to just 140 characters.
Twitter rocks (despite my co-author Brian's sentiments). I am chronically addicted to it and love the conversations and randomness that it entails. However, it is not a blog. For every 20-25 Tweets I make only about 2-3 of those are of any value (in terms of educational/useful purposes). On the plus side, Twitter does allow me to make use of excessive ellipses, which unfortunately have become kind of a trademark of mine. Twitter is great for the one off, the ad-hoc and the quick quip. It's the headline in a newspaper: not the whole story.
A tweet can catch my attention and possibly spark a conversation, or inspire me to learn more about the person that wrote it. That's it. Twitter is a conversation starter...but eventually it has to move into the real world or another channel for that conversation to truly become meaningful.
Plus, The Lost Jacket serves as a base of operations for me: I link to: my twitter feed, linkedin resume, and social media consulting form all from my blog. It allows for people to more easily recognize who I am and what my experiences are and if I am worth interacting with.
Each person uses a different base based on their own individual needs. Facebook is trying to monopolize this concept (much to my chagrin...I want to link to my blog when I comment somewhere, not my Facebook profile) and is rapidly assimilating blog commenting software (like disqus) all over the web.
After starting out on Digg and essentially being a digital nomad...scrounging for any kind of acceptance, it is nice to have a great place to centralize all my efforts and fully exert my writing, social media knowledge, and marketing nerdness. I hope to teach everyone a great deal while writing here and I guess I finally have found a place to call my home: The Lost Jacket.
The Lost Jacket was founded in 2008 to create synergy between old and new website ideas. Today there is a battle brewing between the static and the dynamic. The trend is to move towards dynamic integration and community building. Let Lost Jacket help you find your place on the web, and reevaluate your SEM, SEO and Web Marketing Techniques through the use of New Media Techniques and Web 2.0 Marketing.
