Vitrue.com, a tool that captures a brand's social media presence, has put together a list of the top 100 social brands.
"What was an afterthought of marketing, just a few years ago, has now emerged as a significant part of the marketing mix and it continues to grow fast. The Vitrue 100 list represents companies who are establishing their social presence and doing so successfully."
Apple leads the pack with iPhone at #1, Apple at #3, iPod at #7 and the Mac legacy brand at #16.
Here's the top 10:
- iPhone
- CNN
- Apple
- Disney
- Xbox,
- Starbucks
- iPod
- MTV
- Sony
- Dell.
Microsoft just missed the top ten coming in at # 11.
Note on the methodology: The Vitrue 100 is the result of Vitrue's daily analysis of over 2,000 popular brands. While Google, Facebook and others are top brands, this is a list of companies that are using social technology, not those who are the technology.
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