Content Marketing: Page 100
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7 Uncomfortable Truths About Social Measurement
Social media measurement can be daunting, but you need to track the right elements to ensure you stay on track.
By Liesa Opitz • April 7, 2017 -
Your 2017 Guide To Email Etiquette [Infographic]
This infographic provides a straight-forward, yet detailed, overview of how to compose the perfect business email.
By Irfan Ahmad • April 6, 2017 -
3 Degrees of Marketing Intelligence [Infographic]
This infographic looks at the application of marketing intelligence and insights, and the trials and tribulations companies encounter as they evolve their data-driven initiatives.
By Barry Feldman • April 4, 2017 -
SMT Expert
Social Media Micro-Influencers: What Are They and Where do you Find Them?
Micro-influencers are not as big (or expensive) as major celebrities, but can be just as effective for your business.
By Lilach Bullock • April 3, 2017 -
10 Ways B2B Marketers Can Incorporate Video into their Content Marketing Strategy
Video content can help boost your marketing strategy, but sometimes it's not as easy to envision what type of video your brand should create.
By Stanley Meytin • April 3, 2017 -
eCommerce Marketing Trends to Watch Out for in 2017 [Infographic]
This infographic looks at some of the big shifts in the eCommerce marketing landscape, and what to watch, and plan, for, moving forward.
By Irfan Ahmad • April 2, 2017 -
10X Your Advertising Returns With Retargeting Ads
Are you using retargeting in your social media marketing process? Here are some good reasons why you should.
By Justin Kerby • March 31, 2017 -
SMT Expert
2017 Facebook Advertising Benchmarks
A new study has provided some benchmarks on average Facebook ad performance.
By Nathan Mendenhall • March 31, 2017 -
4 Demographic Metrics that can Make or Break Your Facebook Marketing
Facebook targeting can help you hone in on just the right audience. Here are some targeting metrics worth considering.
By Ryan Kh • March 31, 2017 -
21 Actionable Tips To Make Your Content More Attractive [Infographic]
This infographic provides 21 actionable tips that can help make your content more attractive, shareable and 'clickable'.
By Irfan Ahmad • March 30, 2017 -
6 Reasons Why Your Business Should Consider Blogging in Your Marketing Strategy
When I first started trying to build traffic to my website, I began by picking some keywords with decent search volume and then began building links to that page. That worked ok for a while, but there was something missing with this strategy.
By Chris London • March 30, 2017 -
4 Ways You Can Use Social Media in Your Link Building Strategy
While they may not be as obvious, social media marketing does have clear SEO benefits.
By Aleh Barysevich • March 29, 2017 -
5 Ways to Improve Your Instagram Game
Here are five ideas to help boost your brand's performance on Instagram.
By Katrina Padron • March 29, 2017 -
The Top Reasons Your Business Needs a Mobile-Friendly Website [Infographic]
Harris Myers have put together this new infographic which outlines the top reasons your business needs a mobile-friendly website right now.
By Julie Chomiak • March 29, 2017 -
Creating Brand Loyalty with Digital Brand Journalism at FedEx [Podcast]
In a new 'Social Business Engine' podcast, Bernie Borges speaks with Jason Baker from the FedEx social media team.
By Bernie Borges • March 29, 2017 -
Marketers Need to Think More Like Growth Hackers [SlideShare]
With the advent of social media, traditional marketing approaches need to change.
By Kirsty Sharman • March 28, 2017 -
4 Tips to Help Turn Your Website into a Lead-Generation Machine
Here are some quick, easy measures you can implement to improve your website's lead generation power.
By Justin Kerby • March 26, 2017 -
6 Digital Marketing Strategies to Help Improve Customer Engagement
Here are some key tips on how to increase customer engagement and brand perception with your communications.
By Julie Chomiak • March 26, 2017 -
3 Tips on How to Generate Revenue from Your Online Communities
How do you link your online community efforts to definitive revenue results? Contributor Vanessa DiMauro provides some key tips in this post.
By Vanessa DiMauro • March 24, 2017 -
5 Keys to Creating an Effective About Page
Your website's "About Page" will be one of the most highly visited elements, and as such, it needs to stand out.
By Barry Feldman • March 23, 2017 -
Everything You Wanted To Know About Influencers (But Were Afraid To Ask)
Looking to learn more about influencers and how they work? Here's an overview from contributor Tom Ward.
By Tom Ward • March 23, 2017 -
3 Extremely Profitable Types of Facebook Ads
If you're not already using Facebook advertising, here are some key reasons to consider it.
By Justin Kerby • March 22, 2017 -
5 Tips to Avoid Having Your Online Ads Associated with Fake News
With the rise in fake news, here are some key tips to avoid having your ads show up on fake news websites.
By Ligia Aguilhar • March 22, 2017 -
SMT Expert
6 Ways to Make Facebook Video Work for Your Business
Facebook video can be a great option for boosting your brand presence - here are some tips on how to use it.
By Lilach Bullock • March 21, 2017 -
How Apple Devices Support Advanced Email Techniques [Infographic]
Apple devices support a range of advanced e-mail presentation techniques, making them a key focus for email marketers.
By Kevin George • March 18, 2017