Content Marketing: Page 109
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8 Tips to Help Boost Your Instagram Marketing Success
With the rapid growth of Instagram, it's hard to ignore the potential from a marketing standpoint.
By Larry Alton • Sept. 24, 2016 -
6 Awesome Email Marketing Strategies Guaranteed to Put Your Brand on the Map
Here are six great email marketing strategies that are guaranteed to help grow your brand.
By Austin Miller • Sept. 23, 2016 -
What The Best TV Commercial of 2016 Can Teach You About Marketing
In Kia's latest TV spot, they highlight how nostalgia can be a powerful connection device.
By John Nemo • Sept. 23, 2016 -
Dear Brands, Please Use a Social Media Tool that Talks to Your CRM
Using a social media tool that connects with your CRM can enhance customer interactions and improve sentiment and experience.
By Meera Sapra • Sept. 23, 2016 -
3 Inbound Marketing Insights from the State of Inbound 2016 Report
HubSpot recently published their 8th annual State of Inbound, providing a range of insights into the marketing sector.
By Chris Horton • Sept. 22, 2016 -
How Millennials are Changing the English Language
Millennials are at the forefront of the latest language shift - here's why brands should be paying attention.
By Hannah Baker • Sept. 22, 2016 -
How to Leverage Hashtags to Supercharge Your Event Marketing
Hashtags can be a great way to promote events and invite participants to engage in the surrounding conversation.
By Katelyn Rhoades • Sept. 20, 2016 -
4 Things You Shouldn't Do in Content Marketing
There's a lot of advice around relating to content marketing and not all of it's helpful. Here are some things you should avoid in your own content strategy.
By Yvonne Lyons • Sept. 19, 2016 -
Why Automation Could Be Killing Your Social Media Marketing Efforts (and What You Can Do to Change It)
Social media automation tools can be hugely beneficial, but they need to be used with care, as outlined in this post from contributor Aaron Agius.
By Aaron Agius • Sept. 16, 2016 -
SMT Expert
7 Things I Still Hate About LinkedIn Ads
LinkedIn Ads can be frustrating. The thing is, by making just a few needed improvements, both LinkedIn itself and advertisers could greatly benefit.
By Larry Kim • Sept. 15, 2016 -
3 Ways Influential Customers Can be More Valuable than Paid Celebrities
While having celebrities post about your brand has major benefits, smaller influencers can be more cost effective.
By Lyle Stevens • Sept. 14, 2016 -
8 Tips on How to Deal with Negativity on Social Media
If you're managing social media for a brand, you're going to have to deal with negativity at some point. Here are some tips to help lessen the impact.
By Elizabeth Harmon • Sept. 13, 2016 -
10 Great Examples of Comedy in Brand Videos
Comedy is one of the most effective ways to create a resonant brand message. Here are ten examples of brands that have used comedy to great effect.
By Stanley Meytin • Sept. 13, 2016 -
3 Steps to Align Your Social Media Efforts with Your Business Goals
Measuring ROI provides proof of whether your marketing efforts are working or not, and based on this data, you can change your marketing strategies to maximize ROI and achieve the desired goal.
By Beth Worthy • Sept. 12, 2016 -
How to Modernize Your Traditional Marketing Strategy
Does your business have a digital marketing strategy? Here are some notes on how to develop one, and why you need to.
By Isabella Andersen • Sept. 12, 2016 -
5 Key Elements of Viral Video Content
What makes a video go viral, and how can you use that in your efforts?
By Sarah Quinn • Sept. 9, 2016 -
4 Tips to Help You Maximize Your Mobile SEO Potential
With more and more users accessing the web via mobile device, it's crucial for your brand to ensure your site is optimized for mobile search.
By Sam Warren • Sept. 9, 2016 -
How to Establish Business Relationships with Bloggers
If your business is just getting into working with bloggers, here's some advice for how best to get started.
By Katrina Padron • Sept. 8, 2016 -
4 Key Customer Service Tips for the Connected Era
In a world where customers are "always on" with the Internet, social media and handheld devices, you no longer have the luxury of a 24 hour response time to Customer Service calls.
By John Nemo • Sept. 8, 2016 -
The Science Behind Buzzfeed's Viral Content
How do BuzzFeed go about creating viral content, what are the most common formats they use to maximize reach? Here are some key lessons from BuzzFeed's most shared content.
By Eric Brantner • Sept. 7, 2016 -
How to Start a Career in Digital Marketing [Infographic]
Ever wanted a digital marketing job? Wondering how to land a job as an SEO expert or social media marketer? This infographic outlines some of the key details around the various digital marketing roles available.
By Cent Muruganandam • Sept. 5, 2016 -
Do You Know as Much about Twitter Marketing as You Think?
Twitter can be a great platform for marketing and outreach, when used well. In this slide deck, Natascha Thomson outlines some of the key data around the micro-blog platform.
By Natascha Thomson • Sept. 5, 2016 -
Google to Web: Disable Intrusive Pop-Ups or Suffer SERP Downgrades
Google recently announced that web sites running "interstitials" (AKA pop-ups) now risk being downranked on mobile SERPs.
By Stephen Baldwin • Sept. 4, 2016 -
5 Examples of Brands that Have Truly Mastered Social Media
Here are five brands that have truly mastered their use of social platforms, generating significant exposure and reach as a result.
By Samantha Ferguson • Sept. 4, 2016 -
Boosting Your Millennial Appeal Online [Infographic]
Millennials are one of the most influential groups online, and that influence is only set to grow. For this reason, many brands are keen to maximize their Millennial appeal - but that's not always so easy to do.
By Rick Riddle • Sept. 3, 2016