Content Marketing: Page 108
-
How Arsenal F.C. Manages 50+ Million Social Followers [Podcast]
In a new podcast, Jorgen Sundberg speaks with Chris Harris of Arsenal FC to discuss how the sporting giant maximizes its social media presence.
By Jorgen Sundberg • Nov. 2, 2016 -
The 5 Most Important Takeaways from Cyber Monday 2015
Cyber Monday 2015 was the biggest online sales day in US history. Are you prepared to capitalize on that attention this year.
By Kristen Matthews • Nov. 2, 2016 -
Marketing to Millennials in 2017: 5 Things to Change in Your Business
2017 is predicted to be the year of Millennials - here's how you can ensure your brand is maximizing it's appeal to the next generation of consumers.
By Aleh Barysevich • Nov. 2, 2016 -
7 Tips for a Killer Facebook Video Advertising Strategy
Are you looking to get more out of your video marketing efforts on Facebook? Here are seven key tips.
By Neimh mcGlynn • Nov. 1, 2016 -
3 Easy Ways to Increase Your Social Media Followers
Growing your social media following is an important part of the overall social marketing process.
By Samantha Ferguson • Oct. 31, 2016 -
How To Make Your Very Own WordPress Website or Blog [Infographic]
This infographic outlines how to make your own WordPress website, which is one of the easiest ways to get your business online.
By Irfan Ahmad • Oct. 31, 2016 -
How Millennials Are Changing The Way Brands Market
What are the key differences brands need to be aware of when marketing to Millennial consumers? Contributor Martin Cox explains in this post.
By Martin Jones • Oct. 31, 2016 -
The Importance of Authenticity in Influencer Marketing
At the recent Advertising Week conference, a panel discussed the importance of authenticity in influencer marketing programs. Here are their key lessons.
By Michelle Greenbaum • Oct. 31, 2016 -
Why Social Media Management is Much More Than Just Posting
Social media management is about much more than simply posting content on Facebook, Twitter and Instagram
By Elizabeth Harmon • Oct. 30, 2016 -
SMT Expert
11 Battle-Tested Ways to Raise Your SEO Click-Through Rate [Infographic]
It's easy to overlook your organic click-through rates on Google - after all, you've probably been lulled into believing that they're not as important as other SEO metrics, such as inbound links.
By Larry Kim • Oct. 28, 2016 -
8 Tools and Apps to Help You Find Amazing Content
If you're looking for ways to stay on top of the latest news and find more content to share, these nine options can help.
By Justin Kerby • Oct. 28, 2016 -
3 Mind-Blowing Facebook Canvas Ads Marketers Need to See
Although Facebook's Canvas ads are still relatively new, businesses are already exploring ways to use them in creative ways
By Carolyn Berk • Oct. 28, 2016 -
How HubSpot Uses Live Video in their B2B Marketing Strategy [Podcast]
In a new Social Business Engine podcast, Bernie Borges speaks with Chelsea Hunersen from HubSpot about how they're using live video in their marketing process.
By Bernie Borges • Oct. 27, 2016 -
5 Social Listening Strategies on a Zero Budget
Social listening is one of the key benefits of social media marketing - here are some tips on how to maximize your social listening efforts.
By Remy Bernstein • Oct. 27, 2016 -
Why Calling Yourself a Thought Leader Doesn't Make You One
There are a lot of 'thought leaders' in the online world, but what does that attribution actually mean?
By Mike Sweeney • Oct. 25, 2016 -
Why visuals are so important in content marketing and five ways to do them well
Human beings are wired for visual content. For millennia we've used visual cues to understand the world around us and relied on imagery to communicate complicated ideas quickly and clearly.
By Hightail Inc • Oct. 24, 2016 -
5 Steps to Creating a Great Brand Identity (and Why That's Important)
Developing an effective brand identity is important in all forms of marketing - here are some tips on how to do it.
By umar bajwa • Oct. 22, 2016 -
4 Reasons Why Content Curation Should Never be the Star of a Marketing Strategy
Content curation is an important and valuable tool for your online marketing efforts, but it should never take on the most prominent role in your process. Here's why.
By Austin Miller • Oct. 21, 2016 -
4 Tips to Hone Your Content Editing Skills on the Job
Content marketing inevitably requires editing. And even if English grammar isn't your focus, you can still become a great editor - here are some tips.
By Katie Wolf • Oct. 21, 2016 -
4 Easy Steps to Get Started With Online Reputation Management [Infographic]
With billions of messages and articles shared every day, how do you sort through the social noise and identify relevant discussions about your company, products or services?
By Albane Flamant • Oct. 20, 2016 -
Reddit: The Sleeping Dragon of Social
Reddit can be a great source of information for any brand. Here's an overview of how to use the platform for marketing/research purposes.
By Katrina Padron • Oct. 20, 2016 -
With Twitterfeed Closing, Consider Buffer and Dlvr.it as Worthy Alternatives
Well-known content distribution platform Twitterfeed will shut down soon - here are two alternatives to consider.
By Paul Chaney • Oct. 19, 2016 -
6 Spookily Effective Halloween Social Media Campaign Tricks
Here are some effective (and simple) campaign ideas to get that extra engagement on social media and boost sales this Halloween.
By Veronika Baranovska • Oct. 19, 2016 -
How to Personalize Your Content Like Amazon Does with its Recommendations
Amazon is a marketing leader in personalization - here's how you can use the same principles to boost your marketing efforts.
By Brian Honigman • Oct. 19, 2016 -
7 Tips for a Perfect Business Logo [Infographic]
Your company logo can play a big part in winning you not only attention, but business.
By Irfan Ahmad • Oct. 19, 2016