Content Marketing: Page 114
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Rules for B2B Content Marketing in 2016
While every business is different, there are some rules of content marketing that apply to all.
By Stephen Baldwin • Aug. 8, 2016 -
Google, Have You Abandoned the Faithful?
Google's shift to more mobile-focused search results has also lead to an increased emphasis on proximity-based data, which is not always a good thing.
By Randy Milanovic • Aug. 6, 2016 -
How to Stay Up-To-Date With the Latest Social Media Changes
Do you struggle to keep up with the fast pace of social media? Here are some quick tips on ways to stay on top of the latest news.
By Elizabeth Harmon • Aug. 5, 2016 -
How the Presidential Race is Embracing Interactive Content
Dubbed "the social media election" by Fortune, the current US presidential race could very well be about who tweets their way to the White House.
By Shachar Orren • Aug. 4, 2016 -
5 Lessons Pokemon GO Can Teach You About Marketing In 2016
The success of Pokemon GO provides a range of lessons for marketers - here are five considerations from contributor Ronnie Charrier.
By Ronnie Charrier • Aug. 4, 2016 -
Two Big AdWords Features You Have to Try
Google is working on two new, high potential AdWords options which you need to be aware of.
By Ryan Burgio • Aug. 4, 2016 -
5 Ways to Boost the Value of Your Personal Brand
Building a personal brand and creating a more valuable 'you' can have a positive effect on both your personal and professional life.
By Bryan Kramer • Aug. 3, 2016 -
12 Things to Consider Before Starting a Social Media Marketing Campaign
If you want to maximize your social media results, you need to have a clear understanding of your audience and purpose. Here are some key tips.
By Charles Crawford • Aug. 3, 2016 -
How to Sell Your Products on Facebook
Setting up your Facebook store is the easy part, getting social traffic to purchase your products is the tricky part.
By Chris London • Aug. 2, 2016 -
5 Great Hashtag Campaigns From The Hospitality Industry
A good hashtag can redefine your online brand identity, provide you with new ways to interact with your customers and help you promote product and services to new audience segments.
By Albane Flamant • Aug. 2, 2016 -
How Small Businesses Can Profit from Pokémon GO Mania
How can small businesses tap into the Pokemon GO craze and generate interest and sales? Carlos Gil offers some great tips in this post.
By Carlos Gil • Aug. 1, 2016 -
SMT Expert
How to Increase Your Conversions in 10 Simple Steps [Infographic]
Looking for ways to boost your conversion rates? This infographic outlines some key tips.
By Lilach Bullock • Aug. 1, 2016 -
Repurpose Your Content: Make What's Old New Again
Re-purposing your content can be a great way to maximize the value of your efforts.
By Bob Keaveney • Aug. 1, 2016 -
How to Tap Into the Olympic Games-Related Discussion Without Annoying the IOC
So if you can't use Olympic hashtags to tap into the flood of social media discussion around the Games, what can you do?
By Andrew Hutchinson • July 31, 2016 -
The Psychology of Successfully Marketing to Millennials [Infographic]
Millennials now hold more purchasing power than any other generation, and as such, it's important that brands work to understand what appeals to this demographic
By Irfan Ahmad • July 31, 2016 -
How Open are Consumers to Emoji Use by Brands? (Study)
A new study has shown more brands are using emoji in their marketing messages - but how are consumers responding to them?
By Andrew Hutchinson • July 29, 2016 -
Your SEO Campaign Needs Social Media to Thrive
As time goes on, social media strategies and SEO become more and more attached at the hip.
By Sam Warren • July 29, 2016 -
5 Ways To Boost Brand Awareness With Influencers
Influencer marketing can be a powerful and effective way to spread your brand message through social channels.
By Shane Barker • July 29, 2016 -
Top 27 Actionable Content Marketing Tips for Digital Marketers [Infographic]
This infographic outlines 27 content marketing tips from some of the best digital marketing minds on the internet.
By Cent Muruganandam • July 29, 2016 -
The 10 Best Social Media Marketing Campaigns of 2016 So Far
Here's a look at some of the best social media campaigns of 2016 thus far, with notes on how you can implement your own variation of each.
By Aaron Agius • July 28, 2016 -
How to Create a Weeks Worth of Content in Half a Day
Audio transcription services can be a helpful way to scale your content strategy, enabling you to get more done in less time.
By Jamil Velji • July 28, 2016 -
Is Google Maps the Next Big Marketing Platform?
Google's been busy in making its Maps product a more marketer-friendly environment - here's some tips on how your business can benefit.
By Stephen Baldwin • July 27, 2016 -
The State of Search Marketing 2016 [Infographic]
This new infographic looks at the current state of search marketing and the opportunities and challenges in this market sector.
By Irfan Ahmad • July 26, 2016 -
When Twitter And TV Collide: The Secrets Behind Successful Cross-Channel Campaigns
TV and Twitter go hand-in-hand, and by using Twitter's TV show targeting capabilities, you can maximize the reach of your brand message through the platform.
By Carolyn Berk • July 26, 2016 -
5 Important Social Media Customer Service Tips
Whether you like it or not, customer expectations are changing, and they're growing to expect brands to respond to their issues via social.
By Ian Landsman • July 22, 2016