Content Marketing: Page 113
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This is Why Your Website Needs to be Optimized for Mobile
In case you hadn't heard, mobile optimization is important, especially considering the amount of search activity which now occurs via mobile.
By Isabella Andersen • Aug. 27, 2016 -
20 Ideas for Your Website Homepage Content [Infographic]
Planning, creating, and publishing website homepage content presents the most difficult - and important - decisions a digital marketer must make.
By Barry Feldman • Aug. 26, 2016 -
10 of the Most Common Influencer Marketing Questions Answered
What is influencer marketing and how can you use it to advantage? Onalytica's Joe Fields offers his thoughts in this post.
By Joe Fields • Aug. 26, 2016 -
How Employee Advocacy Rings Up Engagement for Vodafone [Podcast]
In a new podcast, Jorgen Sundberg speaks with Kimberley Harcombe of Vodafone UK to get the inside scoop on the company's employee advocacy program, which is called "Go Social".
By Jorgen Sundberg • Aug. 26, 2016 -
11 Awesome Tools for Hassle-Free Influencer Outreach
Influencer outreach can get more complicated than you might think. These tools will help you make sense of the process.
By Brittany Berger • Aug. 25, 2016 -
What I Say To Clients Who Have "Nothing To Write About"
Many people don't feel like they have the skills or experience to blog, but there are content options that everyone can explore.
By Lena Elkins • Aug. 25, 2016 -
Email List Hygiene Best Practices to Curb Unsubscribe Rates
To boost your e-mail campaign performance, e-mail list maintenance is a "must-do" process.
By Kevin George • Aug. 23, 2016 -
How to Track the Results of your Influencer Marketing Efforts (and Why You Should)
To ensure your influencer marketing campaigns are effective, you need to ensure you're tracking the right metrics.
By Samantha Wright • Aug. 23, 2016 -
4 Powerful Social Media Outreach Tactics
Many businesses have a content strategy in place, but fewer are putting equal focus on distribution and outreach.
By Jessica Davis • Aug. 23, 2016 -
SMT Expert
5 Ways to Improve Your Reach on Facebook
These five tools and options will help you do what's said to be impossible: boost your reach on The Social Network.
By Larry Kim • Aug. 22, 2016 -
Are Business Blogs Still Important in 2016?
Two years ago, Didit wrote a report which concluded that business blogs were still a core, fundamental digital marketing strategy. Has anything changed since then?
By Stephen Baldwin • Aug. 20, 2016 -
How to Select the Perfect Color Scheme for Your Website
Colors play an important role in conveying specific emotions and associations, so it's important that you put some serious thought goes into choosing the perfect color palette for your business website.
By Julie Chomiak • Aug. 19, 2016 -
Big Business Marketing Tips for Small Business
Even if you're on a small business marketing budget, you can steal a few digital marketing tactics from the biggest brands.
By Isabella Andersen • Aug. 19, 2016 -
6 Ways to Integrate Social Media and Influencer Marketing
Influencer marketing can be a great way to generate increased brand awareness and boost your campaigns - here are some key influencer marketing tips.
By Shane Barker • Aug. 19, 2016 -
Top 10 Active Growth Hackers Who Give Game-Changing Advice
Here's a listing of the 10 growth hackers with the most impressive track records - people who have found success time and again in different industries and with different companies.
By James Scherer • Aug. 18, 2016 -
9 AdWords Tips To Get a Perfect ROI Smile
Here are nine tips to help improve your Google AdWords performance from contributor Daniel Rose.
By Daniel Rosenfeld • Aug. 17, 2016 -
On the Benefits of Refreshing Your Top Performing Content
While content creation is important, many businesses overlook the value of updating their previously publisher, strong performing posts.
By Brian Honigman • Aug. 16, 2016 -
Are You Using the Right Personal Pronoun for Your Brand?
When taking the helm of your brand's voice on social media, should you address your fans and customers using the pronoun 'I' or 'we?'
By Casey Danton • Aug. 15, 2016 -
5 Tips to Help Maximize the Reach of Your Content
While the content creation process is critical, distribution will also determine your ultimate success. Here are some tips on maximizing your content's reach and response.
By Samantha Ferguson • Aug. 14, 2016 -
7 Major Facebook Advertising Mistakes to Avoid
Here are some key tips to help you maximize the performance of your Facebook ads.
By Aaron Agius • Aug. 14, 2016 -
SMT Expert
The Ultimate Guide to Using Emojis in Email Marketing [Infographic]
Should you be using emoji in your e-mail marketing campaigns? This infographic outlines some key do's and don't's of emoji in e-mail.
By AJ Ghergich • Aug. 11, 2016 -
How to Podcast with Purpose
Plenty of organizations might feel timid about trying out podcasting. Fear not! We've put together a few reasons why podcasting is perfect for your purposes.
By Jeff Rum • Aug. 9, 2016 -
Diving Into the Millennial Mindset: Is Your Social Media Strategy Enough to Convert Them?
Millennials are quickly becoming the driving force in the economy - here are some notes on how to maximize your brand's Millennial appeal.
By Itamar Gero • Aug. 9, 2016 -
Why Snapchat Influencers are Starting to Disclose Paid Ads
Snapchat influencers have started indicating when their posts are sponsored, which could mark another evolution for the ephemeral content app.
By Francis Trapp • Aug. 9, 2016 -
Foolproof Freelancing: How To Make Your Ideal Clients Come To You
Here are some key tips for helping you attract the clients of your dreams as a freelancer.
By Lena Elkins • Aug. 9, 2016