Content Marketing: Page 113

  • 4 Lessons to Take from the Explosion of Pokémon GO

    Pokémon GO has become a viral sensation and innovative marketers with a keen eye can take some big lessons from this surprise hit to both gain in the short term and evolve themselves to be better prepared when the next big thing comes along.

    By • July 13, 2016

  • The Next Social Shake-Up - May 22-24, 2017

    Social Media Today has been designed to help share lessons and experiences of brands, thinkers, innovators and navigators of enterprise social. We believe the key to growing and improving the social media space is by providing a space for interactions and conversations among experts and peers al...

    By • July 12, 2016
  • SMT Expert

    4 Ways to Capture and Keep Your Target Audience's Attention

    Since we're paying less attention to more content on the internet, how can marketers ensure that they are capturing and retaining the attention of their target audience? Here are four tips.

    By • July 10, 2016

  • 5 Email Marketing Tips to Maximize Your eCommerce Success

    The success of your E-commerce email marketing strategy is going to be based on how well you know your customers' behavior.

    By • July 8, 2016

  • The Ultimate List of Blog Post Ideas [Infographic]

    Looking for inspiration for your next blog post? This infographic from Digital Marketer outlines 58 ideas for content that can help boost your online presence.

    By • July 7, 2016

  • 5 Key Influencer Marketing Pitfalls (and How to Fix Them)

    While influencer marketing is becoming increasingly popular, it does come with a level of risk. Here are some tips on how to choose the right influencers to deliver your marketing message.

    By • July 7, 2016

  • Powering Business with Humor

    We all want to be human brands, and being relaxed enough to laugh at ourselves every once in a while adds to that connective, relatable element.

    By • July 7, 2016

  • 5 Questions to Ask Yourself Before Making the Leap into Paid Social Ads

    Before jumping into paid social, business owners need to spend some serious time determining their strategy, budget, and ultimate goals for turning clicks into conversions.

    By • July 6, 2016

  • A Zen Approach to Measuring Content Marketing ROI

    As part of your content strategy, you need to be able to determine the impact of your efforts in order to allocate time and resources accordingly. Here are some key ways to do just that.

    By • July 6, 2016

  • How to Make Beautiful and Effective Infographics

    Infographics can be a great way to convey information, but there are some key notes you need to keep in mind when looking to create your own.

    By • July 5, 2016

  • 4 Tips to Create an Epic Web Form

    Many web forms are cluttered, long, and include extraneous questions, complicating what should be a simple interaction.

    By • July 1, 2016

  • Should My Business Advertise on Facebook?

    Even with a small budget, marketing on Facebook can drive online sales, increase local sales, promote apps, build brand awareness, and generate new client and customer leads.

    By • July 1, 2016

  • Facebook or SEO: Which is Better? [Infographic]

    While there's no definitive 'better' option when comparing SEO and Facebook marketing, this infographic from Boostlikes does provide some interesting comparative measures to consider.

    By • June 30, 2016

  • 5 Tips for Using Video in Your Social Media Marketing Strategy [Infographic]

    Here are five tips and an infographic to help you understand the value of video marketing for your brand - and how to make best use of the option.

    By • June 30, 2016

  • Start Marketing to Millennials Where it Matters

    "It doesn't matter if you have the coolest new smartphone on the market; if you're not making a difference in the community then we aren't going to care about it."

    By • June 29, 2016

  • 4 Ways Fashion And Beauty Brands Are Benefitting From Influencer Advertising

    Influencer marketing is gaining traction, especially among fashion and beauty advertisers. Here's how four fashion and beauty brands have utilized social influencer marketing to great effect.

    By • June 29, 2016

  • 7 Reasons Why Your Facebook Strategy Isn't Working

    Building a winning Facebook presence takes time and effort. Here are seven ways you could be impeding your own progress on this front.

    By • June 29, 2016

  • A Marketer's Guide to Mobile Live Video [Podcast]

    In a new podcast, Jorgen Sunberg speaks with Krishna De about mobile live-streaming best practices and tools.

    By • June 29, 2016

  • How to Re-purpose One Video and Publish It in Twelve Ways

    After you've taken the time and effort to produce a piece of quality video content, you need to make sure you maximize it's potential by re-purposing.

    By • June 28, 2016

  • A Guide to Writing and Optimizing Great SEO Content [Infographic]

    Search Engine Optimization (SEO) content ranking criteria can be volatile. In order to keep your SEO, well, optimized, you too will need to evolve in the way you go about writing content.

    By • June 28, 2016

  • 5 Ways to Find Great Content Topics and Titles

    Maintaining a regular content schedule can be tough, as you need to keep coming up with new and interesting topics all the time. In this post, contributor Samantha Ferguson outlines five ways to help spark new content ideas.

    By • June 26, 2016

  • How to Attract the Right Clients on LinkedIn [Infographic]

    A big part of succeeding on LinkedIn lies in being yourself and showcasing your unique talents. This infographic from CEO of Your Life outlines some tips on how to do just that.

    By • June 26, 2016

  • 47 No-Fail Ways to Come Up with Blog Post Ideas

    To create great content week after week after week, you need a lot of ways to come up with new content topics. Here are 47 ideas on ways to keep the idea train moving.

    By • June 25, 2016

  • 5 Ways You're Destroying Your Marketing Campaign

    One of the most common reasons brands fail at marketing is because their campaigns are being sabotaged from the inside, they're not taking the time to establish the right foundations to maximize their success.

    By • June 24, 2016

  • Why You Need to Optimize for Voice Search Now

    If you aren't optimizing for voice search, you're risking missing out on those potential customers. Here are some notes on how to optimize for voice queries.

    By • June 24, 2016