Giving Up Sex for Social Media

The net is abuzz with talk from a CNN article stating "Many would take Internet over sex." Isn't that interesting?As far as I can tell, these kinds of survey's are totally unreliable. Like focus groups, the participants are just as likely to reply with answers they think you want, as they are ...

By Yvonne DiVita • Dec. 26, 2008

Is Australia turning into a police state? How can we protect our rights?

A very disturbing thing happened to a friend of mine the other day. Nick Holmes a Court, well known entrepreneur and digital media maven, saw some police activity occurring in a public place and he decided to video it on his mobile phone.The full story has been reported in Courier Mail, Techwire...

Dec. 26, 2008

Social Media for 50 Social Causes

Image via Wikipedia Integrating the "social" good into our "social" media discussions. Fifty-plus ways to give to charities this holiday, a list provided by Qui Diaz in a recent guest blog post for Mashable. The blogs readership is mostly tech and social media focused, so the list focuses on ...

By Michael Gass • Dec. 25, 2008

L'ASSOCIATION EGE LANCE LE PREMIER CANAL VIDEO DE L'INTELLIGENCE ECONOMIQUE

L'association de l'Ecole de Guerre Economique (AEGE), dont je suis membre du bureau, lance un nouveau projet intitulé "TV AEGE". Il s'agit d'un canal vidéo dédié à l'intelligence économique, ayant pour objectif la mise en commun des ressources multimédia dédiées à cette discipline. Vous retro...

By Hugo Cousin • Dec. 25, 2008

Razorfish files patent for collecting Viral Distribution Metrics

I like to keep a keen eye on Razorfish to see what they are up to. I have always been impressed with their work and with the thought leadership the company exudes. Today Shiv Singh and Garrick Schmitt announced that Razorfish filed a patent to measure social media distribution. The patent, whic...

By Jordan Willms • Dec. 25, 2008

Twitter and Facebook / Apples and oranges

HubSpot, the people behind TwitterGrader (that tool that gives you a Twitter 'score' based on followers and posts), has come out with a fairly comprehensive report on Twitter. A few highlights: The overall size of the community is between 4-5 million, with (in view of the amount of airtime Twi...

By Dirk Singer • Dec. 25, 2008

Five ways to engage your customers in 2009

For the final in our series of Five things to do in 2009, I thought we'd go back to basics. Today we're going to look at five ways you can engage your customers in 2009. One of the real benefits for brands of using social media or of building an online community, is that it can build sustainabl...

By Matt Rhodes • Dec. 24, 2008

The Future is Now

And if that is the case, what's next? Extrapolating insights from what we can forecast about the future comes from experience. I never envisioned myself in research, but if I ever did make such move, I would work as strategist at a "think and do" tank. Two of my strongest characteristics are ...

By Valeria Maltoni • Dec. 24, 2008

Holiday Insurance

In our era of heightened expectations and outsourced responsibilities, I'm surprised that we aren't able to insure a holiday. A single family get-together -- say, for Christmas tomorrow -- adds up to an apparent endless number of interconnected variables. Change one, and some and/or all of th...

By Jonathan Salem Baskin • Dec. 24, 2008

Trois choses dont le livre n'a pas le monopole

Il y a des fois où mon journal (papier) favori lance des flèches détournées sur mon médium favori (le web). Combien de fois je lève les yeux au ciel en me disant : il va bien falloir crever l'abcès un jour. Jean-François Nadeau, dans le Devoir de samedi (et n'essayez pas de le retrouver, l'arti...

By Martin Lessard • Dec. 24, 2008

BackType, pour surveiller les commentaires de blogs

BackType est un agrégateur de commentaires de blogs, très utile pour compléter un dispositif de veille d'opinion sur Internet, d'autant plus que le site vient récemment d'intégrer une option d'alerte mail très pratique. Lancée en août 2008, la start-up à l'origine de Backtype a été fondée par...

By Laurent Magloire • Dec. 24, 2008

Ne Twitt pas qui veut

Souvent, j'ai entendu revenir cette phrase "Twitter? ça ne sert vraiment pas à grand chose!"Je crois que ne Twitt pas qui veut mais qui peut:Twitter est un outil de partage: Les personnes qui lisent des dizaines voire des centaines de blogs par jour ont plus tendance à utiliser Twitter pour p...

By Mehdi Lamloum • Dec. 23, 2008

Corporate values & reality

The Global Financial Crisis (#GFC) has shown that some of our 'greatest' companies were no more than fraudsters at worst and incompetent at best.This made me think about all the corporate value statements that I've seen over the years and what they really mean. And it also made me ask how can we...

Dec. 23, 2008

God on Facebook

Merry Christmas my poppets. Hopefully in the new year, a new blog, but we'll see :)Ho Ho Ho. Notice that it's not a real Facebook page - it's reverse chronology to what it should be. I'm pretty sure it's from CollegeHumor. Probably APC Magazines nicked it, unattributed, a few weeks later. Um aa...

By Laurel Papworth • Dec. 23, 2008

Case Study: Social Media for Crisis Communications

A couple of weeks ago on the heels of Ford's appearance before some Congressional committees, I had to deal with a major firestorm online.In short, the issue was that there was a Ford fansite called TheRangerStation.com that received a cease & desist letter from Ford, and the owner posted th...

Dec. 23, 2008

SNCR Study On Dell, Comcast & More

Earlier this year I wrote two case studies for the Nuance study on customer care and brand reputation for the Society for New Communications Research as part of my role as Research Fellow. The two case studies were about Dell and Comcast. Dell's case study was an update and outline of the wor...

By John Cass • Dec. 23, 2008

NonProfits and Social Media: Two ideas that will change your strategy

I heard NPR's story about Lotsa Helping Hands in the car on the way home and couldn't get to my laptop fast enough. If you know me in the offline world, you've probably heard me talk about Carepages - an ingenious little social system that helps hospital patients manage communications with love...

By Leigh Householder • Dec. 23, 2008

Filter me I'm famous! (social noise in a social world). How to "strip-tease" the right information?

When you're now online, connected to thousands sources of information, to thousands of people, there's a major challenge: to be able to listen properly to what is said. How to do it in a clever way?David Armano talks about "people-powered algorithms" : According to David Armano, our minds have...

By Laurent Francois • Dec. 23, 2008

The Incredible Efficiency of Social Media

(originally written for TalentZoo) The explosion in marketing and message conveyance opportunities is simply breathtaking. We've gone from 3 TV stations to 500+. Satellite radio. Hundreds of new magazines. Out-of-home advertising on every available surface. And a little something called online a...

By Jay Baer • Dec. 23, 2008

Can Social Media Save Detroit?

Roxanne Darling at Bare Feet Studios recently wrote an outstanding piece on the use of social media at Ford. In How Ford Can Ramp Up It's Social Media Turnaround Story of 2009 (nicely summarized by John Cass on Social Media Today), she outlines a social media strategy to help Ford become more tr...

By Tom Pick • Dec. 23, 2008

Job: Monetizing Twitter

Ooh. Getting serious - from JobScore: About this Job As Twitter's first product manager focused on revenue generation, you will play a defining role in the formulation of Twitter's business. Your job will be to lead the definition and execution of the products and features that will lead to mo...

By Laurel Papworth • Dec. 23, 2008

42+ Social Media and Content Marketing Predictions for 2009

Junta 42 is a collection of (around 42) top bloggers and thought leaders from the social media and marketing industries. Today, Junta 42 released a collaborative document of 42+ social media and content marketing predictions for 2009. Most of the members of Junta 42 participated, including yo...

By Jacob Morgan • Dec. 23, 2008

Plate-formes C2C, 4 idées en ligne de mire

Mettre en relationceux qui savent et ceux qui cherchent à savoir, ceux qui ont l'envie de partager leurs bonnes et leurs moins bonnes expériences avec ceux qui se préparent à en vivre de nouvelles, voici une idée simple, donc terriblement efficace, qui déborde largement du cadre restrictif du...

By Mickael Guillois • Dec. 23, 2008

Is The Future Of Advertising Public Relations?

By Jason Falls I recently arranged for a group of bloggers in a certain industry to receive some exclusivity in advance notice of a new product. There was no stipulation from my client that they write about the product, though we anticipated they would given some of the first, hands-on exposure ...

By Jason Falls • Dec. 23, 2008

The Information Overload Calculator

Photo by Breakmould Steve Rubel has a post pointing to an "Information Overload Calculator" from the research firm Basex that is estimating that information overload costs the U.S. economy $900 billion per year in "lowered employee productivity and reduced innovation." The reason? People...

By Beth Kanter • Dec. 23, 2008