Pownce closes - should I backup my social networks?

The crew behind the microblogging site Pownce today announced that they will close the service on Dec 15 and instead join Six Apart. Apparently they are planning to come up with something new and better next year. This raises a lot of questions, for example, what do you do with your content whe...

By Hans Kullin • Dec. 1, 2008

Social Media Equity

A while ago, I was thinking about how companies would benefit from engaging a social media strategy as a key thrust in their marketing efforts. What would be the convincing factor that will drive companies to adopt social media marketing in the company? Benefits. How companies would benefit fr...

By Cseng Lim • Dec. 1, 2008

Qui sera notre Al Gore ?

Le principal risque qui pèse sur la net-économie française ne relève pas de la crise, il est politique.Il y a presque un an, je disais qu'Internet peut bien être tondu et de pointer une discours profondément négatif et, déjà la taxations des plateformes vidéos françaises. Un an plus tard, rebe...

By Alexis MONS • Dec. 1, 2008

Is Social Media scalable?

Chris Brogan had a recent post about whether or not every conversation needs to be touched. Of course touching or engaging in every conversation that occurs across the Internet would be virtually impossible and a full-time job. But how about when the conversation is no longer touched by the pers...

By Beth Harte • Dec. 1, 2008

Facebook Connect Social Media Cloud

Good article in the New York times on how Facebook Aims to Extend Its Reach Across the Web- which is an example of how we don't necessarily need more Social Networks as much as we need a way to call Social Network information into every site experience, according to the article. While there real...

By Marshall Sponder • Dec. 1, 2008

Ten PR People to Follow on Twitter

A recent post over at ProBlogger offered an excellent overview of 10 people that new Twitter users should follow. Admittedly, it consisted of the usual suspects, but then when the suspects are so good it's hard to complain. A conversation with one of my Twitter friends Lizz Harmon raised the que...

Dec. 1, 2008

On Cafes and Social Media Serenity

Balance, Grasshopper. Sleeplessly, I was reading Chris Brogan's post on cafe-shaped conversations in social media. The premise is that these smaller, more intimate conversations between companies and customers work when you're small, when those conversations can be parsed into smaller chunks. B...

By Amber Naslund • Dec. 1, 2008

ROI Begins At The End

I wasn't going to do it. I wasn't going to post on ROI, because it's a saturated subject right now that I think needs time to marinate. But I cannot, CANNOT get past a niggling issue of mine that keeps getting missed. So I'm going to concentrate my perspective here. You cannot calculate a return...

By Amber Naslund • Dec. 1, 2008

Social capital and building a quality social graph

I have just finished reading: 'Throwing Sheep in the Boardroom' by Matthew Fraser and Soumitra Dutta. This book provides a fascinating chronicle of social media to date that is heavily influenced by history and social anthropology. One chapter in particular fired my rockets which was all about...

By Tom Chapman • Dec. 1, 2008

Retour de l'ESC Lille [28/11/08]

Merci à Brigitt Albretch, que j'avais rencontrée à VAD Expo, pour son invitation et aux étudiants pour leur attention et leur dynamisme. J'ai passé une tès agréable matinée. Je me suis couchée assez tard (1h du matin) pour finir ma présentation et me suis levée assez tôt (4 heures plus tard...

By Emilie Ogez • Dec. 1, 2008

Tous pour le Téléthon !

Décembre c'est le Téléthon en France et même loin on ne peut s'empêcher de participer et de réagir pour cet événement. Il y a tant de sales maladies encore non identifiées que nous devons continuer d'avancer encore et encore. Même si les progrès sont là , on voit autour de nous des gen...

By Vanina Delobelle • Nov. 30, 2008

Le "Blogfather" iranienne a disparu

Le Blogfather de la bogosphère iranienne a disparuA 33 ans, il est surnommé le « Blogfather », finalement le parrain de la blogosphère iranienne car il a participé à l'émergence du phénomène des blogs en farsi, surtout à caractère politique, très souvent dissidents, depuis l'Iran et l'extérieu...

By Martin Philippe • Nov. 30, 2008

All The News That's Fit to.......What Happened? Where Did It Go?

Here is a recent interesting blog post from Seth Godin, calling into question why the New York Times has abdicated so much leadership in the brave world of online and social media, and is therefore "fading away." Some of Seth's prescriptions may seem a bit off-center but: a) isn't that the point...

By Steve Diamond • Nov. 30, 2008

Iran, a nation of bloggers

SMT editor note: Iran has banned Facebook and YouTube. So this is kind of off-topic, but I had to post this amazing 90 sec film by the Vancouver Film School - Iran, a nation of bloggers. Created by Vancouver Film School students Aaron Chiesa, Toru Kageyama, Hendy Sukarya, and Lisa Temes through ...

By Dirk Singer • Nov. 29, 2008

Are You Getting Engaged?

When was it not a good idea to talk with your customers as if your business depended on it? How is it ever possible to go a whole day without being of service to someone? Why would you not share tips, advice, and learning with your team? Where exactly was it deemed acceptable to base your cond...

By Valeria Maltoni • Nov. 29, 2008

Twitter and Facebook Turf Wars

Twitter and Facebook Turf Wars For about 3 weeks Facebook and Twitter danced around ideas of a possible merge or buyout. All those were soon reported dead and finished by All Things Digital in their article. Facebook was offering 5 million dollars only in shares which Twitter thought was in...

By Justin Williams • Nov. 29, 2008

[4] Interview I&S - Les nettoyeurs du Web et la veille d'opinion gouvernementale

Que pensez-vous des stratégies offensives proposées par certaines sociétés à leurs clients (nébuleuse de linkage, déréférencement, fonctionnement en cellule de crise...) ? Édouard : La Rep.Online n'est pas une activité technique : effectivement, le boosting de certains contenus, la création...

By Laurent Magloire • Nov. 29, 2008

RENCONTRE DE L'EQUIPE DU RESEAU SOCIAL LINKEDIN POUR LE LANCEMENT DE LEUR INTERFACE EN FRANÇAIS

Le réseau social professionnel américain LinkedIn a annoncé mardi en conférence de presse le lancement de sa version française. Le soir même, autour dÂ'une table près des Champs-Elysées, lÂ'équipe dirigeante recevait une dizaine de bloggeurs spécialistes afin de recueillir leurs premières impre...

By Hugo Cousin • Nov. 29, 2008

Définition de Social Media Monitoring

Le suivi et l'analyse d'une stratégie sur les médias sociaux sont des actions primordiales pour son succès. En effet, c'est au regard des résultats obtenus qu'il sera possible d'affiner cette stratégie et de proposer des correctifs pour mieux répondre aux objectifs initiaux. L'analyse d'une stra...

By Loukouman Amidou • Nov. 29, 2008

Twitter: I Was Doing It Wrong

Post from Joe Loong my friend and fellow blogger at Solutions Are Power:I pretty much use Facebook as a birthday reminder service. And I've seen people who use Flickr photo pages to blog. It sort of demonstrates that, if you can get it to do what you want it to do, there really isn't a "wrong" wa...

By Shashi Bellamkonda • Nov. 28, 2008

Misconceptions About Outbound Links

Today I had a chat on Skype with a new friend about why outbound links are important. At first glance it seems obvious that you want to keep readers on your site. Once you get a reader to your blog, site or community you want them to stay there right? Read the full post at the Marketing 2.0 blog...

By Connie Bensen • Nov. 28, 2008

Enterprise 2.0 Best Practice 3#

Give Customers Control over How They Participate in the Community This is the third best practices in the series for improving customer service through community-based collaboration. My previous post treated two industry best practices but if you're yet to read them, you can catch the previous ...

By Paulette Erijo • Nov. 28, 2008

Imagining Technology Futures - part 5

Another key feature of the future will be an increased importance in data management to enable the semantic web.Databases are the key to the future of the web. Until now we have focused on the frontend of the web, developing RIAs (Rich Internet Applications) as part of the web 2.0 revolution. ...

Nov. 28, 2008

Vlog 2: La nouvelle caméra...

Ses références sont là Pink Lemon Vcast 2 from Mehdi Lamloum on Vimeo. Link to original post

By Mehdi Lamloum • Nov. 28, 2008

Who is the Social Media Marketer of the Year?

When I launched Conversation Agent back in the summer of 2006, I had a pretty simple concept. My observation was that the line between marketing and public relations would be blurring considerably with greater adoption of social media. The idea that brands should start learning good manners, sh...

By Valeria Maltoni • Nov. 27, 2008