Meta Shares Reels Tips for Marketers

Some valuable pointers on how to create more resonant, responsive Reels.

By Andrew Hutchinson • Dec. 2, 2025

Meta Is Not Going To Scan Your Private DMs for AI Training

A viral video has warned people that Meta will soon start mining DMs, but that is not correct. 

By Andrew Hutchinson • Dec. 1, 2025

Explore the Trendline➔

Top 5 stories from Social Media Today

A look at the recent top stories in social media and what they mean for marketers.

By Social Media Today staff

Meta Integrates More AI-Powered Options Into Its Ad Flow

Meta is making AI recommendations the default for more of its ad elements.

By Andrew Hutchinson • Nov. 25, 2025

Meta Adds Content Strategy Advice to Paid Verification Package

Those paying for the top-tier subscription package will be able to book strategy sessions with Meta's team. 

By Andrew Hutchinson • Nov. 25, 2025

Instagram Updates Reels Camera With Improved Functions

Including 20-minute Reels capture in-stream.

By Andrew Hutchinson • Nov. 23, 2025

Meta Faces Major Legal Challenge Over Harm to Teens

Several social platforms have been noted in a new class action suit.

By Andrew Hutchinson • Nov. 23, 2025

Meta Calls on Oversight Board To Advise on Community Notes Expansion

Meta is looking for more insight ahead of an expansion of Community Notes to more regions.

By Andrew Hutchinson • Nov. 19, 2025

Meta Wins Long-Running Antitrust Case Against the FTC

The ruling ends five years of the FTC pursuing its case against the company.

By Andrew Hutchinson • Nov. 18, 2025

Meta Brings Enhanced HDR Dolby Vision Support to Instagram

Higher quality visuals coming to your IG feed.

By Andrew Hutchinson • Nov. 17, 2025

Meta Shares Tips on How To Maximize Holiday Campaigns

Are you getting the most out of your holiday campaigns?

By Andrew Hutchinson • Nov. 16, 2025

Meta Shares Tips on How To Use Click-To-Message Ads

Some pointers to help drive more DM connection opportunities.

By Andrew Hutchinson • Nov. 12, 2025

Meta Shares Insight Into Its Evolving AI-Powered Ad Targeting Process

Meta says its AI targeting tools are driving significantly improved results.

By Andrew Hutchinson • Nov. 10, 2025

Meta Commits To Spending $600B on US Projects by 2028

Meta's hoping to reduce regulatory pressure by highlighting its U.S. spending commitments.

By Andrew Hutchinson • Nov. 9, 2025

Meta Highlights Content Created via Meta AI Glasses in Its Apps

A new highlight in-stream to showcase Meta's evolving wearables.

By Andrew Hutchinson • Nov. 6, 2025

Internal Documents Indicate That Meta Is Earning Billions from Scam Ads

Meta could face big fines for allowing scam ads to run in its apps.

By Andrew Hutchinson • Nov. 6, 2025

Instagram Adds Competitor Insights for Professional Accounts

More data from IG, but is it actually helpful?

By Andrew Hutchinson • Nov. 2, 2025

Meta Adds AI-Powered Updates to Its Lead Gen Ads

Meta is giving advertisers more tools to help generate and qualify leads.

By Andrew Hutchinson • Oct. 30, 2025

Meta Adds More Users in Q3, Projects More AI Investment

Meta is bringing in more money as it continues to pour more into AI.

By Andrew Hutchinson • Oct. 29, 2025

Meta Shares Tips on Marketing Mix Modeling Approaches

Some pointers on campaign measurement from Meta's ad team. 

By Andrew Hutchinson • Oct. 29, 2025

Australia Launches Ads for Coming Teen Social Media Restrictions

Australia's under 16 social media restrictions will come into effect in December.

By Andrew Hutchinson • Oct. 28, 2025

Instagram Adds Watch History for Reels

The feature will make it easier to find videos that weren’t saved. 

By Andrew Hutchinson • Oct. 26, 2025

Instagram Adds Option To Draw on DM Chats

Another option to help spice up your IG chats.

By Andrew Hutchinson • Oct. 23, 2025

Meta Replaces Staff With AI, Continues To Spend Big on Development

Meta's push towards AI superintelligence continues to evolve.

By Andrew Hutchinson • Oct. 23, 2025

Instagram Introduces Assistive AI for Visual Creation

The updated option will use AI to enhance your visuals.

By Andrew Hutchinson • Oct. 23, 2025

Instagram Adds New App Icons for Teen Users

New ways for teens to express themselves through generic icons. 

By Andrew Hutchinson • Oct. 21, 2025