LinkedIn Adds Carousel Ads for Sponsored Content

LinkedIn has added a new carousel ad format for Sponsored Content, expanding its ad offerings.

By Andrew Hutchinson • June 13, 2018

Snapchat Highlights the Key Topics of Discussion on the Platform in May [Infographic]

Snapchat has kicked off a new monthly report series in which they'll highlight the key topics of discussion among the app's users.

By Andrew Hutchinson • June 13, 2018

Twitter Opens Up its In-Stream Video Ads to All Advertisers Globally

Twitter is opening up its pre-roll video ads to all advertisers globally, expanding opportunities.

By Andrew Hutchinson • June 13, 2018

Snapchat Opens Up Lens Ads to More Businesses, Expands Monetization of Lens Games

Snapchat has added full Lens creation and campaign capability to Ads Manager, while they're also expanding their 'Snappables' games to brand sponsorships.

By Andrew Hutchinson • June 13, 2018

Instagram Adds New Shopping Tags Within Instagram Stories

Instagram is adding shoppable tags to Instagram Stories, a major step towards boosting the monetization potential of the option. 

By Andrew Hutchinson • June 13, 2018

Facebook Launches New Initiative to Weed Out Questionable Traders

Facebook is launching a new program which aims to squeeze out questionable traders by restricting their ability to advertise, based on customer feedback.

By Andrew Hutchinson • June 13, 2018

Brands Using Video Marketing [Infographic]

Here's an overview of some of the latest video trends, including platform-by-platform stats on video usage. 

By Irfan Ahmad • June 13, 2018

Facebook Experiments with A/B Testing for Page Posts

Facebook is reportedly trying out a new A/B testing option for Page posts, which would be a welcome addition for Page managers.

By Andrew Hutchinson • June 12, 2018

Snapchat Rolls Out Option to 'Unsend' Messages, New eCommerce Tools

Snapchat is giving users the ability to 'unsend' previously submitted messages, while they're also testing some new eCommerce tools for brands.

By Andrew Hutchinson • June 12, 2018

Why Influencer Marketing is on the Rise, and How to Maximize Your Campaigns

Influencer marketing is on the rise, and there are some key psychological principles at play which underline why, and how, you should be tapping in.

By Andrew Hutchinson • June 12, 2018

10 Ways to Step Up Your Instagram Stories Content

Instagram Stories are on the rise, and if you're looking to jump board the Stories train, take note of these tips and examples.

By Matt Smith • June 12, 2018

6 Surprising Statistics That Will Help You Market to Generation X

Marketing to each generation can be tricky, and Generation X is no exception. So how do you reach this seemingly forgotten generation and turn them into loyal customers?

By Isabella Andersen • June 12, 2018

10 Amazingly Free Stock Video Websites [Infographic]

Video content can help elevate your online presence - but what if you can't create great video content? These stock video resources will help. 

By Mark Walker-Ford • June 11, 2018

Do Your LinkedIn Posts Help or Hurt Your Personal Brand? [Infographic]

Are your LinkedIn posts helping to enhance your personal brand, or working against it? Check out this infographic.

By Melonie Dodaro • June 10, 2018

Facebook Commits to Training a Million Business Owners in Digital Literacy by 2020

Facebook is launching a new set of programs to help train small business owners in digital literacy.

By Andrew Hutchinson • June 9, 2018

How to Use the Instagram Algorithm to Your Brand's Advantage

Instagram recently provided insight into how its feed algorithm works - here's how to use it to advantage.

By Dhariana Lozano • June 8, 2018

14 Amazingly Free Stock Photo Websites [Infographic]

Need great images for your social posts? Check out these great, free, providers. 

By Mark Walker-Ford • June 8, 2018

New Report Shows the Impact of Facebook's Algorithm Shift on Publishers

Web traffic monitor Parse.ly has released it's latest report, which shows the impact of Facebook's News Feed algorithm re-focus.

By Andrew Hutchinson • June 8, 2018

Facebook Provides New Option to Boost Marketplace Posts, and Marketplace Ads for Businesses

Facebook will start monetizing Marketplace by adding new boosting options and ads between listings. 

By Andrew Hutchinson • June 7, 2018

5 Things Every Brand Needs to Know About Marketing to Dads [Infographic]

Father's Day is fast approaching, and if you're looking to refine your marketing campaign, check out these insights into what appeals to Dads.  

By Andrew Hutchinson • June 7, 2018

Does Posting More Often on Instagram Reduce Reach? [Report]

Does posting on Instagram more often result in less reach per post? We looked at the data based on 476 fashion and apparel brands.

By Charlie Brook • June 7, 2018

Facebook Adds New Tools for Nonprofit Fundraisers

Facebook has added some more tools to help nonprofits raise awareness of their causes on The Social Network. 

By Andrew Hutchinson • June 6, 2018

Facebook Releases New Report on Emerging Holiday Shopping Behaviors

Facebook has released a new report which looks at how shoppers are using social media and their mobile devices in the holiday shopping journey. 

By Andrew Hutchinson • June 6, 2018

Facebook Adds New Music Options for Videos, Including 'Lip Synch Live'

Facebook's rolling out some new music options, including the capacity to add popular songs to your videos, and 'Lip Synch Live'.

By Andrew Hutchinson • June 6, 2018

4 Reasons Why Micro-Influencers Are Key [Infographic]

As influencer marketing evolves, more brands are looking to micro-influencers to help expand their message. This infographic looks at the key benefits of this approach. 

By Emma Wiltshire • June 6, 2018