Facebook Adds New Tools for Nonprofit Fundraisers

Facebook has added some more tools to help nonprofits raise awareness of their causes on The Social Network. 

By Andrew Hutchinson • June 6, 2018

Facebook Releases New Report on Emerging Holiday Shopping Behaviors

Facebook has released a new report which looks at how shoppers are using social media and their mobile devices in the holiday shopping journey. 

By Andrew Hutchinson • June 6, 2018

Reports Suggest Instagram Could be Looking to Add New Long-Form Video Options

Instagram could be looking to add new, long-form video options, with videos up to an hour long on the platform. 

By Andrew Hutchinson • June 6, 2018

How Marketers Can Use Emotionally Intelligent Language to Create Action

In a new Social Business Engine Podcast, Bernie Borges speaks with Aaron Masih, Chief Operating Officer at Persado.

By Bernie Borges • June 5, 2018

Snapchat Publishes New Insights into Generation Z [Infographic]

Snapchat has published a new infographic which looks at how Generation Z spends its spare time - and how advertisers can reach them.

By Andrew Hutchinson • June 5, 2018

Could Apple's Latest Video Chat and Visual Tools Pose a Threat to Snapchat and Instagram?

Apple is adding some new native tools to iOS which could pose a challenge to Snapchat and other social apps.

By Andrew Hutchinson • June 5, 2018

5 Internal Content Sharing Tools to Make Your Employees Smarter and More Productive

In years past, employers might have viewed social media as a workplace distraction. Today, it's become a key element in team strategies for keeping people up-to-date.

By Adi Englander • June 5, 2018

When & How Often You Should Post on Each Social Network [Infographic]

How often should you be posting on each social platform, and when's the best time? There's no definitive answer, but this guide will help. 

By Mark Walker-Ford • June 4, 2018

Is Your Social Media Measurement Strategy Sustainable and Ethical?

With GDPR now in effect, here are some best practices to adhere to when it comes to social media measurement and insights.

By Tania Yuki • June 3, 2018

Instagram Explains How Its Algorithm Works in New Briefing

Instagram has revealed more about how its sorting algorithm works to help users get a better understanding of its systems. 

By Andrew Hutchinson • June 2, 2018

New Report Shows Instagram, Snapchat Lead Facebook in Teen Usage

A new report has shown that Facebook is now the fourth most popular social network among US teens. 

By Andrew Hutchinson • June 1, 2018

8 Things People Don't Tell You About Social Media Marketing

There's a lot of misconceptions about social media marketing, and social media marketers. Contributor Dhariana Lozano explains the real truth. 

By Dhariana Lozano • June 1, 2018

Vacationing the Social Media Way [Infographic]

Social media has changed the way people get inspiration for and plan travel and holidays. Check out these stats.

By Andrew Hutchinson • June 1, 2018

Snapchat Outlines Snap Ads Best Practices in New Video

Snapchat has outlined a range of Snap ads best practices in a new video designed to help advertisers better understand the app.

By Andrew Hutchinson • June 1, 2018

Pinterest Adds New Larger Video Ad Format to Drive Better Response

Pinterest is adding a new, larger video ad format to capitalize on the popularity of video on the platform.

By Andrew Hutchinson • June 1, 2018

Where's Video Going? 10 Trends Streaming Across the Online Video Landscape [Infographic]

What are the latest trends in digital video, and where are they headed? Check out this infographic.

By Irfan Ahmad • June 1, 2018

Social Media and Customer Service [Infographic]

Social media is becoming an essential channel for customer service. Why? Check out these stats.

By Irfan Ahmad • May 31, 2018

Mary Meeker Internet Trends Report 2018 - The Outlook for Social and Digital Marketing

The annual Mary Meeker Internet Trends report highlights some key areas of interest for digital marketing and social media. 

By Andrew Hutchinson • May 31, 2018

Twitter Releases Major Events Calendar for June to Help with Strategic Planning

Twitter has released its latest event calendar, highlighting all the major dates to be aware of in June 2018.

By Andrew Hutchinson • May 31, 2018

Facebook Adds Polls to Messenger Stories, or 'Day', or Whatever its Now Called

Facebook has added new poll stickers to Messenger Stories, which is now also integrated with Facebook Stories.

By Andrew Hutchinson • May 31, 2018

12 Ways to Optimize Your Business YouTube Channel [Infographic]

With more than 1.8 billion active users, YouTube presents significant opportunity for brands. Here are some tips on how to maximize your performance. 

By Irfan Ahmad • May 30, 2018

Snapchat Launches New Audio-Triggered Lenses

Snapchat is adding a new Lens type that will respond to not only visual cues, but audio ones as well.

By Andrew Hutchinson • May 30, 2018

3 Tools to Help Manage Your YouTube Channel, and Maximize Your Opportunities

As your YouTube channel grows, managing the ins and outs also becomes more of a chore. Ensure you're maximizing your potential opportunities with these tools.

By Lilach Bullock • May 30, 2018

The Most Discussed Issues on Facebook and Instagram in April [Infographic]

Facebook has released its latest 'Hot Topics' report, highlighting the key issues gaining traction across The Social Network in April. 

By Andrew Hutchinson • May 30, 2018

If Chinese Tech Trends Point to Future Shifts in Western Markets, Here's Where You Should be Investing

Chinese users are the most active adopters of new tech trends - but do those same trends translate to western markets?

By Andrew Hutchinson • May 30, 2018