Social Media and Customer Service [Infographic]

Social media is becoming an essential channel for customer service. Why? Check out these stats.

By Irfan Ahmad • May 31, 2018

Snapchat Launches New Audio-Triggered Lenses

Snapchat is adding a new Lens type that will respond to not only visual cues, but audio ones as well.

By Andrew Hutchinson • May 30, 2018

The Most Discussed Issues on Facebook and Instagram in April [Infographic]

Facebook has released its latest 'Hot Topics' report, highlighting the key issues gaining traction across The Social Network in April. 

By Andrew Hutchinson • May 30, 2018

If Chinese Tech Trends Point to Future Shifts in Western Markets, Here's Where You Should be Investing

Chinese users are the most active adopters of new tech trends - but do those same trends translate to western markets?

By Andrew Hutchinson • May 30, 2018

12 Ways to Optimize Your Business YouTube Channel [Infographic]

With more than 1.8 billion active users, YouTube presents significant opportunity for brands. Here are some tips on how to maximize your performance. 

By Irfan Ahmad • May 30, 2018

3 Tools to Help Manage Your YouTube Channel, and Maximize Your Opportunities

As your YouTube channel grows, managing the ins and outs also becomes more of a chore. Ensure you're maximizing your potential opportunities with these tools.

By Lilach Bullock • May 30, 2018

10 Creative Secrets for Social Media Marketing [Infographic]

Looking for some quick ideas to help boost your social media engagement? Check out these tips. 

By Mark Walker-Ford • May 29, 2018

How to Use Search Intent to Fuel Social Advertising

By digging into your search data, you can better target your social advertising in a way you may not have previously considered.

By Nathan Mendenhall • May 27, 2018

How to Manage Social Media Without it Taking Up All Your Time

Social media is essential to a successful web presence - but it can also be a huge time suck. Use these tips to reap the rewards without losing your mind.

By Julie Graff • May 27, 2018

LinkedIn Etiquette & Best Practices - 20 Do's and Dont's [Infographic]

Given the professional focus of the platform, it's important to understand, and adhere to, common LinkedIn etiquette.

By Melonie Dodaro • May 27, 2018

4 Top Small Business Dashboards That Will Help You Succeed

A business management dashboard can boost your company efficiency, and highlight new opportunities. Here are some tools to consider.

By Lilach Bullock • May 26, 2018

The Best Times and Days to Post on Facebook, Instagram and Twitter [Infographic]

When's the best time to post? The team at Unmetric have put together this listing, based on analysis of over 100 US-based brands.

By Irfan Ahmad • May 26, 2018

Pinterest is Growing Faster than Twitter and Snapchat, and Offers Significant Opportunities

New data shows that Pinterest is closing in on 250 million active users, which should pique the interest of digital marketers. 

By Andrew Hutchinson • May 26, 2018

7 Steps to Creating Effective Social Media Reports

When creating social media performance reports, it's important to consider your audience, and to present your insights in a clear, easy to digest way. 

By Meg Carpenter • May 25, 2018

6 Steps to Create a Persona that Drives Your Marketing [Infographic]

Personas help to focus your marketing efforts by taking into account the make-up and need of your audience. Here are some tips on how to create better personas. 

By AJ Ghergich • May 25, 2018

The Speed of the Social Feed [Infographic]

How fast do we consume social content - and how can marketers hope to stop thumbs and engage minds?

By Robin Selvy Re • May 24, 2018

Facebook Launches New Tools for Groups, Improving Functionality and Potential

Facebook continues to add more tools to groups, boosting the functionality, and potential, of the option. 

By Andrew Hutchinson • May 24, 2018

Facebook Updates Two-Factor Authentication Options to Improve Account Security

Facebook's expanding its two-factor authentication options, providing more ways to secure your account.

By Andrew Hutchinson • May 24, 2018

How to Research Keywords for Social Media Marketing

Keyword research is fairly simple, even in the social sphere. You just have to know which tools to use.

By Ann Smarty • May 23, 2018

New Advances Could Point to the Future of LinkedIn's Digital Assistant Tools

Microsoft has showcased its advanced digital assistant tools, which could eventually make their way to LinkedIn. 

By Andrew Hutchinson • May 23, 2018

Twitter Announces Removal of its TV Connected Apps

Twitter is de-commissioning some of its TV-connected apps, which could be a backwards step for its video ambitions.

By Andrew Hutchinson • May 23, 2018

The Best Personalized Marketing Tools for 1-to-1 Marketing

With more businesses utilizing personalized data tools and targeting - and users growing to expect individual recommendations - you need to consider your options to keep pace.

By Lilach Bullock • May 23, 2018

Stand Out on LinkedIn by Showing What You Stand For

Demonstrating what you stand for can help build your influence, and attract like-minded people who have the same passions and aspirations.

By Virginia Bautista • May 23, 2018

Evolving WhatsApp Could Present New Opportunities for Brands

WhatsApp is evolving fast, and could present a range of new opportunities for businesses. 

By Andrew Hutchinson • May 22, 2018

How to Create a Viral Infographic [Infographic]

Infographics are hugely popular, and can help boost brand awareness. Here are some tips on how to make the resonant, stand out infographics.

By Irfan Ahmad • May 22, 2018