Social Marketing: Page 173

  • Instagram Tests New Tools to Help Users Track Time and Usage In-App

    Instagram is testing out two new tools that will highlight how users are spending their time in the app.

    By • May 22, 2018

  • World Cup 2018: Social Media Stats and Insights

    With the 2018 World Cup just a few weeks away, here's a listing of key stats and notes on the popularity of the event.

    By • May 22, 2018
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    Anton / Pexels
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    Evolving WhatsApp Could Present New Opportunities for Brands

    WhatsApp is evolving fast, and could present a range of new opportunities for businesses. 

    By • May 22, 2018

  • Do Social Platform Founders Limit the Evolution of their Companies?

    While having the founders of a social network remaining in charge can have its benefits, it may also impede platform evolution. 

    By • May 22, 2018

  • How to Create a Viral Infographic [Infographic]

    Infographics are hugely popular, and can help boost brand awareness. Here are some tips on how to make the resonant, stand out infographics.

    By • May 22, 2018

  • Your Social Media Clean-Up Checklist [Infographic]

    When was the last time you gave your social media profiles a refresh? Use this checklist to update your digital properties.

    By • May 21, 2018
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    Pexels
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    5 Ways to Leverage Micro-Influencers in Your Social Marketing Strategy

    Micro-influencers can help boost your brand messaging, often better than major celebrities. Here are some tips on the why and how of micro-influencer marketing.

    By • May 20, 2018

  • Facebook Plans to Roll Out a New Influencer Marketplace Platform, Expanding Collaboration Options

    Facebook's testing a new branded content 'Branded Content Matching' platform, which highlights relevant influencers you can partner with on marketing campaigns.

    By • May 19, 2018
  • SMT Expert

    7 Tips for Creating Engaging Social Media Captions

    Creating engaging, enticing captions is a constant challenge - check out these tips from contributor Dhariana Lozano.

    By • May 19, 2018

  • Facebook Reports Facebook Stories Usage, Begins Testing of Stories Ads

    Facebook has reported that Facebook Stories now has more than 150 million daily active users, and that ads are coming to the format.

    By • May 18, 2018

  • YouTube Announces Revision of YouTube Red, Expands Potential of TV-Like Offerings

    YouTube is updating it's YouTube Red premium video service, which may help them expand their original content efforts. 

    By • May 18, 2018

  • Instagram Officially Launches Ability to Re-Share User Posts in Stories

    Instagram is rolling out a new option which will enable users to share regular, publicly posted Instagram posts to their Instagram Stories.

    By • May 18, 2018

  • The Importance of Video Marketing [Infographic]

    If you're not convinced of the value, and potential, of video marketing, check out this new infographic.

    By • May 18, 2018

  • Facebook Adds New Elements to Ads Manager, Helping to Compare Campaign Performance

    Facebook's adding new options in Ads Manager to help you compare the performance of your Facebook ad efforts. 

    By • May 18, 2018

  • 10 LinkedIn Hacks or Things You Didn't Know

    LinkedIn expert Melonie Dodaro shares some key LinkedIn tips and tricks you may not be aware of in this post. 

    By • May 17, 2018

  • Facebook Continues to Test News Feed Options to Prompt More Engagement

    Facebook continues to test new ways to improve content exposure, and generate more engagement on the network. 

    By • May 17, 2018

  • Facebook Releases Latest 'Topics to Watch' Report, Highlighting Key Trends

    Facebook has released it's latest 'Topics to Watch' report, highlighting the key subjects gaining momentum across The Social Network. 

    By • May 17, 2018

  • 5 Steps to Understanding Your Audience [Infographic]

    Understanding your target audience is key to a successful social media marketing strategy - here are some tips to help boost your research efforts. 

    By • May 17, 2018

  • The Role of AI in Marketing (#SMTlive Recap)

    One of the hottest trends and biggest disrupters in digital marketing today is artificial intelligence. We held a Twitter chat to discuss the positives and negatives of AI being used in marketing.

    By Jeremy Simmons • May 16, 2018

  • 9 Mobile Marketing Trends You Need To Know For 2018 [Infographic]

    The use of mobile devices continues to expand, changing habitual behaviors and discovery processes. Here's an overview of some of the key trends to be aware of.

    By • May 16, 2018

  • 5 Ways B2B Brands Should Use Social Media [Infographic]

    No matter which industry you're in, if you're looking to start, expand, or review your company's use of social media, keep these five themes in mind.

    By • May 16, 2018
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    unsplash/freestocks
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    Twitter Implements Reach Restrictions on Anti-Social Tweets

    Twitter is implementing a new system to detect questionable accounts, and restrict the reach of their tweets.

    By • May 16, 2018
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    Getty Images
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    7 Ways Social Media Listening Can Help You Grow Your Business

    Social media listening provides a range of brand benefits - here are some key ways you can use social listening in your approach. 

    By • May 15, 2018

  • 13 Fascinating Facts About Reddit [Infographic]

    Reddit usage is on the rise, which may offer new opportunities to marketers. Check out these stats.

    By • May 15, 2018

  • Snapchat Rolls Out 6-Second, Unskippable Ads in Shows

    Snapchat is rolling out its new 6-second, unskippable ads, which may not be a great sign for the platform.

    By • May 15, 2018