Social Marketing: Page 239

  • SMT Expert

    5 Simple Ways to Improve The Performance of Your Tweets

    Looking to up your Twitter game? Here are five simple tips to help improve the performance of your tweets.

    By • June 22, 2016

  • How Pitney Bowes Uses Social Selling [Podcast]

    In a new podcast, Jorgen Sundberg speaks with Paul Lewis of Pitney Bowes to discuss the company's approach to social selling.

    By • June 22, 2016

  • How Brands Can Use Twitter to Connect with Fans During the Olympics [Infographic]

    Twitter has released a new report into how people are planning to use the platform during the upcoming Olympic Games, including tips on how brands can also connect during the event.

    By • June 21, 2016

  • New LinkedIn Report Shows the Companies Where People Most Want to Work

    LinkedIn has released a new report which shows the most popular companies to work for based on their database.

    By • June 21, 2016

  • All The Social Ladies Podcast: Jennifer Heyman

    In a new episode of the 'All the Social Ladies' Podcast, Carrie Kerpen speaks with Jennifer Heyman, Social Media and Community Manager at Wells Fargo.

    By • June 20, 2016
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    Facebook
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    Should You Use Hashtags on Facebook? Here's What the Research Says

    Should you use hashtags on your Facebook posts? There's a lot of conflicting advice - here's a full rundown on the evolution of hashtags on The Social Network and the proven ways to use (or not use) them.

    By • June 19, 2016

  • 4 Ways to Drive Engagement Using Instagram Captions

    The captions you include on your Instagram posts can play a crucial role in generating engagement. Here's some tips on how to maximize yours.

    By • June 19, 2016

  • Twitter Adds New Periscope Button, Periscope Embeds Coming Soon

    Twitter has added new Periscope buttons within their mobile app, making it easier for users to go live.

    By • June 18, 2016

  • Don't Use The LinkedIn Mobile App Without Knowing These Tips

    LinkedIn recently re-vamped their mobile app, improving the functionality and user-experience. This post looks at how to make best use of the app's various features.

    By • June 17, 2016

  • What Microsoft's Acquisition of LinkedIn May Mean To You

    So what does Microsoft's acquisition of LinkedIn mean for the average LinkedIn user - and why did Microsoft buy the social network at all?

    By • June 17, 2016
  • SMT Expert

    Instagram for Business: 12 Do's and Don'ts

    Instagram, like all social networks, has it's own, unique guidelines and best practices. Here are some tips to help you maximize your brand presence on the platform.

    By • June 17, 2016

  • Facebook Re-Vamps Messenger to 'Reinvent the Inbox'

    As part of the ongoing evolution of Facebook Messenger, The Social Network has today announced a re-vamp of your Messenger home screen.

    By • June 16, 2016

  • 4 Simple Ways To Get More Out of LinkedIn

    Does your LinkedIn page bring you a steady stream of prospects? If not, it may be time for a refresher on how to use LinkedIn to maximize how it works for you.

    By • June 16, 2016

  • YouTube Releases New 'YouTube Director' App to Help Businesses Create Better Video Content

    YouTube has launched a new app called 'YouTube Director' which guides businesses through the process of creating a great YouTube video.

    By • June 15, 2016

  • Twitter Introduces Emoji Targeting for Ads

    Twitter has today announced that advertisers will now be able to target audiences based on emoji use - but are emoji an accurate indicator of purchase intent.

    By • June 15, 2016

  • Facebook Provides New Tools to Link Your Online Ad Efforts to Offline Sales

    Facebook has introduced a set of new tools to help advertisers better connect their Facebook ad efforts with consumers' offline actions.

    By • June 15, 2016

  • The Case for B2B Marketing on LinkedIn [Infographic]

    While many still associate social media marketing with B2C, it's also become a hugely important platform for B2B brands. And the most important social platform for B2B, according to research, is LinkedIn.

    By • June 15, 2016

  • Making the Most of Your Promoted Pins Campaign

    Pinterest advertising is gaining steam - now is a good time to see how Promoted Pin campaigns can move your business forward.

    By • June 15, 2016

  • Pinterest Adds Remarketing and Lookalike Audience Tools to Advertising Options

    Pinterest is adding its own version of custom targeting options, enabling advertisers to reach more focused, specific audiences with their ads.

    By • June 15, 2016

  • Refining the Role of Social Media in Modern Healthcare

    Many people argue that social media hasn't kept up within the healthcare industry because it's massive and structurally resistant to change, but the truth is that healthcare is a sensitive issue and it's not only unwise but also impractical to try to implement social media in the same fashion as other industries.

    By • June 15, 2016

  • How CA Technologies Drives Employee Advocacy [Podcast]

    In a new Social Business Engine podcast, Bernie Borges speaks with Andrew Spoeth, Head of Social Media at CA Technologies.

    By • June 14, 2016

  • Snapchat Introduces New Ad Options, Announces Ads API and Partners

    Snapchat has announced a range of new ad options that look set to elevate it's revenue potential, whilst also making it a much more important consideration for marketers.

    By • June 13, 2016

  • What Does Microsoft's Acquisition of LinkedIn Mean for LinkedIn?

    Microsoft has announced that it is acquiring LinkedIn in a deal that will have significant implications for both companies. How will it change LinkedIn? Here are some possibilities.

    By • June 13, 2016

  • Using Influencers to Cut Through the Noise in Social

    How you can make sure that your branding efforts stand out from the constant noise that's present daily in our lives? One way is through the use of influential voices in your target communities - here are a few notes on how to do just that.

    By • June 13, 2016

  • All The Social Ladies Podcast: Margaret Magnarelli

    In a new episode of the 'All the Social Ladies' Podcast, Carrie Kerpen speaks with Margaret Magnarelli, Managing Editor for Content and Senior Director of Marketing at Monster.com.

    By • June 13, 2016