Social Media Updates: Page 291

  • 6 Twitter Functions You're Probably Not Using

    Here are 6 Twitter hacks you might need.

    By • Feb. 17, 2016

  • If You Were Twitter, What Would You Do?

    Facing the challenges of slowing user growth, lower than expected revenue and stuttering new ideas, Twitter faces an uphill battle to get back on track. So what can it do to course correct?

    By • Feb. 11, 2016

  • Twitter Q4 and Full Year Earnings - User Growth Still Stuck, Revenue In-Line with Expectation

    Twitter's Q4 and Full Year 2015 numbers are in, and they're pretty much as you would expect.

    By • Feb. 10, 2016

  • 5 Ways Facebook Reactions Could Make Marketing Difficult

    Facebook will soon be launching "Reactions", an emoji toolbar that gives users five new alternatives to the Like button: Love, Haha, Wow, Sad, and Angry. For marketers, this means more insight into consumers' emotional responses - but are the tools available to quantify that data? Here are five things all social media marketers need to consider before Reactions are rolled out

    By • Feb. 10, 2016

  • Twitter Announces New Trust & Safety Council to Help Tackle On-Platform Abuse

    Twitter has announced a new Trust & Safety Council to help them tackle on-platform abuse and anti-social behavior. It's an important initiative, and one which it's great to see Twitter pushing ahead with.

    By • Feb. 10, 2016

  • Useful YouTube Optimization tips that will help give your video high ranking

    Search Engine Optimization (SEO) marketing strategies are getting more innovative to help land page advertisement. Similarly, YouTube is having a major impact on SEO rankings. Getting higher rankings for your page through YouTube videos is a grand strategy. Audiovisual influence is a clearer and stronger method as opposed to just using visual means for optimization.

    By • Feb. 8, 2016

  • Twitter Borrows From Peach with New GIF Function

    Twitter is reportedly testing a new function that would enable users to search for and insert GIFs, in-stream, without leaving the app. Which sounds very similar to something that was released recently in another app.

    By • Feb. 6, 2016

  • How NFL Teams Stack-up on the Social Media Playing Field

    Have a look at the recent social media data from Engagement Labs and you'll see an expected trend: NFL playoff teams are growing followers on Facebook, Instagram and Twitter.

    By • Feb. 5, 2016

  • 3 Social Media Practices You Need in 2016

    Social media is constantly evolving -- it seems like there is always something new and exciting going on. Of course, it's also hard to keep up with sometimes. How do know which new channels to focus on, and how do you use what's out there to increase your social media presence? How do you separate the passing fads for emerging trends that will stick around?

    By • Feb. 5, 2016

  • How Snapchat's Evolving, One Small Update at a Time (and Why You Need to Pay Attention)

    Snapchat announced two significant updates last few weeks, both focused on the same goal, though their low-key nature may belie the actual significance of the announcements themselves.

    By • Feb. 2, 2016

  • The 10 Worst Social Media Marketing Decisions and What to Do Instead

    This list of 10 bad social media marketing decisions is meant to prepare you for the biggest mistakes users make, giving you alternative actions to take to avoid them.

    By • Feb. 2, 2016

  • Google+: Worth It or a Waste of Time?

    With Facebook's announcement that their user base reached 1.5 billion people, Twitter's efforts to revitalize their audience, and Snapchat and Instagram's rise to social media dominance, we're left scratching our heads as to where Google+ fits into the mix.

    By • Feb. 2, 2016

  • How to Win at Social Video: a Platform-by-Platform Guide

    If you've experimented with video in social, you may have noticed that successful YouTube content often tanks on Facebook. Or maybe you've wondered how your Instagram videos should differ from your Vines. In this post, we look at how to create high-performing videos for six top social networks: Facebook, Instagram, Snapchat, Twitter, Vine and YouTube. You'll learn how to use video to educate, entertain, engage and more-regardless of the platform.

    By • Feb. 2, 2016

  • 6 Ways to Improve Your Twitter Strategy

    If you're looking to build a business, organization, or even an individual brand, Twitter can be a great tool to utilize. Twitter can help increase brand awareness, drive web traffic, enhance brand reputation, foster relationships, and establish expertise - if done correctly. Too often Twitter accounts are launched with the best intentions, but quickly lose steam or are mismanaged, which can negatively impact a brand. The best way to avoid this issue is to be strategic with your approach to the channel.

    By • Feb. 2, 2016

  • Facebook Updates News Feed to Factor in Additional Cues on Post Rankings

    Today, Facebook's announced a new update to how the News Feed works, this time focusing on the strength of the signals which determine where stories rank in the News Feed for certain users.

    By • Feb. 1, 2016

  • 3 Social Media Marketing Options to Consider in 2016

    While 2015 was an exciting year for social media marketers, 2016 promises a host of changes and opportunities. All we need to do is leverage them to improve our social media marketing strategy.

    By • Jan. 31, 2016

  • Social Media Quick Tip: LinkedIn Publications

    If you're looking to improve your LinkedIn profile, one element you may be overlooking is your 'Publications' section. In this post, Karen Yankovich outlines ways in which you can use 'Publications', even if you're not a published author.

    By • Jan. 29, 2016

  • Facebook's Live-Streaming Tool is Now Available to All U.S. iPhone Users

    The live-streaming battle is about to heat up - Facebook, which first released their live-streaming tool 'Live' to only verified profiles is now opening the option up to all U.S. iPhone users, as of today.

    By • Jan. 28, 2016

  • Facebook Releases 4th Quarter and Full-Year Results for 2015

    It's been a big year for Facebook, and today The Social Network underlined just how big, releasing its fourth quarter and full-year results for 2015. And the numbers are pretty amazing.

    By • Jan. 27, 2016

  • Pinterest Reports on Audience Trends to Watch for 2016

    Pinterest has released a new listing of the top trending topics from across the Pin network in the early part of 2016 providing additional context into why users head to Pinterest, and what they're looking to find on the platform.

    By • Jan. 27, 2016

  • What's Wrong with Twitter - and How do You Fix it?

    Much has been made of the doom and gloom surrounding Twitter in recent months, but what's actually going wrong at the micro-blog giant - and more importantly, how can Twitter turn things around? Here are some options the platform could consider.

    By • Jan. 26, 2016

  • How We Transformed Harvard Medical School's Brand on Instagram

    Over the past year at Harvard Medical School, we've gone from using Instagram sporadically to posting consistently and strategically. This shift has created incredible growth on an increasingly influential channel and with an increasingly influential demographic. To achieve these goals though, we first had to establish our brand identity and visual strategy-and then implement it. Here's how we did it in five steps.

    By • Jan. 25, 2016

  • How to Set Up Your Twitter From Scratch (The Right Way)

    Spend a little time now to save a lot of time later.

    By • Jan. 25, 2016

  • Vine Celebrates Third Year with Top Vines Showcase, New 'Trends on Vine' Feature

    Short-form video platform Vine is celebrating it's third year of existence by showcasing the best content of the last year and releasing a new 'Trends on Vine' tool to help people uncover and understand how Vine trends originate and spread.

    By • Jan. 23, 2016

  • 4 Facebook Advertising Hacks for Small Business Owners

    Facebook is the largest social network on the planet with over 1 billion active users. If you don't have a Facebook presence by now, you might as well wave a white flag of surrender. For small businesses, especially those in the B2C space, there are many opportunities to drive offers to a targeted audience here. But Facebook has made advertising for the small business crowd more difficult in terms of placement of ads and reach because they are more supportive of larger advertisers.

    By • Jan. 22, 2016