TikTok Launches New Push on In-Stream Shopping

TikTok really wants to make in-stream shopping a thing, following the success of its shopping initiatives in China.

By Andrew Hutchinson • April 11, 2023

TikTok Shares Tips on How to Boost Brand Exposure by Connecting into Topical Communities

By creating content aligned with different communities, you can expand your brand reach.

By Andrew Hutchinson • April 10, 2023

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Top 5 stories from Social Media Today

A look at the recent top stories in social media and what they mean for marketers.

By Social Media Today staff

White House Recruits TikTok Influencers to Reach Young Voters with Key Messaging

The White House is looking to recruit hundreds of social media influencers to seed key messages.

By Andrew Hutchinson • April 9, 2023

TikTok Announces New Programming for Earth Month

TikTok will highlight a range of content and creators to raise awareness of sustainability initiatives.

By Andrew Hutchinson • April 6, 2023

TikTok Users are More Open to In-App Promotions, According to New Report

TikTok users are also less concerned about their data being used for ad targeting than general web users.

By Andrew Hutchinson • April 5, 2023

Australia Bans TikTok on Government Staff Devices

Australia is the latest region to implement restrictions on TikTok use.

By Andrew Hutchinson • April 4, 2023

TikTok Fined $15.9 Million in the UK for Allowing Underage Users to Access the Platform

The penalty has been reduced from the initial amount outlined by UK’s ICO.

By Andrew Hutchinson • April 4, 2023

ByteDance-Owned Product Showcase App ‘Lemon8’ is Rising Up the App Store Charts

Lemon8 is being described as a cross between Instagram and Pinterest.

By Andrew Hutchinson • March 29, 2023

TikTok Works to Reassure US Users, and Avoid a Ban in the Region

TikTok’s been meeting with US ad partners to rally support amid ban talks.

By Andrew Hutchinson • March 28, 2023

TikTok Leads the App Download Charts in Q1 2023

Entertainment is surpassing social elements in the latest app usage trends.

By Andrew Hutchinson • March 27, 2023

TikTok Looks to Facilitate Branded AR Campaigns with New Program

The new program will enable brands to team up with AR creators on campaigns.

By Andrew Hutchinson • March 27, 2023

TikTok’s Future Remains Under a Cloud After CEO’s Appearance Before Congress

TikTok’s CEO provided carefully worded responses to US senators’ questions. 

By Andrew Hutchinson • March 23, 2023

TikTok Argues That a US Ban Would Hurt Local Businesses in Pre-Prepared Testimony

TikTok CEO Shou Zi Chew has put forward his case to avoid a TikTok ban in the US.

By Andrew Hutchinson • March 22, 2023

TikTok reaches 150 Million US Users, Calls for Support to Avoid US Ban

With TikTok's CEO set to appear before congress this week, it's making a big push for support.

By Andrew Hutchinson • March 21, 2023

TikTok Announces Updated Community Guidelines, Including New Rules Around AI-Generated Content

TikTok's updated Community Guidelines look to address key pain points identified by US officials.

By Andrew Hutchinson • March 21, 2023

TikTok Moves to the Next Stage in its Efforts to Stave Off a US Ban

TikTok's calling on influencers to help it sway opinion in Washington.

By Andrew Hutchinson • March 20, 2023

TikTok Signs New Sponsorship Agreement with MLS

The deal will bring exclusive MLS content and integrations to the app.

By Andrew Hutchinson • March 17, 2023

TikTok Will Now Enable You to Start Over in the App by Refreshing Your Algorithmic Recommendations

The new option will enable users to refresh their feed and start anew in the app.

By Andrew Hutchinson • March 16, 2023

UK Bans TikTok on Government Devices, as US Pushes for the App to Separate from Chinese Ownership

TikTok could be forced into a sell-off to avoid losing billions in revenue.

By Andrew Hutchinson • March 16, 2023

TikTok Looks to Highlight its Value to the US Economy, Amid Ongoing Debate About Banning the App

The new series looks to highlight the value TikTok provides for US SMBs.

By Andrew Hutchinson • March 15, 2023

TikTok Considers Sell-Off to Appease Concerns Around Ownership Conflicts

TikTok could once again be up for sale if it can’t reach a compromise with western regulatory bodies.

By Andrew Hutchinson • March 14, 2023

TikTok Adds Science-Based STEM Feed to Promote Educational Content

The new feed of scientific content aims to highlight the educational potential of the app.

By Andrew Hutchinson • March 14, 2023

TikTok Partners with Dentsu on New Campaign Performance Tracking Solution

An alternative data tracking solution for a cookie-less world.

By Andrew Hutchinson • March 10, 2023

Denmark’s Public Broadcaster Bans TikTok from Work Devices in Latest Restriction of the App

It’s the latest in the rapidly growing number of organizations implementing TikTok restrictions.

By Andrew Hutchinson • March 9, 2023

TikTok Highlights Female Creators and Brands for International Women’s Day

TikTok will look to highlight a range of female creators that are making a positive impact.

By Andrew Hutchinson • March 8, 2023