TikTok Provides New Insights into Top Performing Ad Copy via ‘Keyword Insights’

The new tool enables you to find the most effective hooks in TikTok ads.

By Andrew Hutchinson • March 8, 2023

TikTok Bans Inch Closer in the US and EU

TikTok has launched various initiatives to try and appease regulators.

By Andrew Hutchinson • March 8, 2023

Explore the Trendline➔

Top 5 stories from Social Media Today

A look at the recent top stories in social media and what they mean for marketers.

By Social Media Today staff

TikTok Launches ‘Series’ Which Enables Creators to Charge for Exclusive Content

Series will enable creators to paywall longer-form content in the app.

By Andrew Hutchinson • March 7, 2023

TikTok Implements New Usage Limits for Teen Users, Adds More Parental Control Options

New restrictions and parental control options for TikTok.

By Andrew Hutchinson • March 1, 2023

US TikTok Ban Moves a Step Closer, with Biden Given Approval to Rule on the App

Biden still doesn’t have the full green light to ban TikTok across the US, but the news points to how discussions are accelerating.

By Andrew Hutchinson • March 1, 2023

TikTok Adds New Audio Options for Brands via ‘ Sounds for Business’

The new option will provide additional audio considerations for brands.

By Andrew Hutchinson • Feb. 28, 2023

Canada Becomes the Latest Region to Ban TikTok on Government-Owned Devices

Concerns around data sharing continue to cause problems for the app.

By Andrew Hutchinson • Feb. 27, 2023

TikTok Announces New Support Initiatives for National Eating Disorder Awareness Week

TikTok has announced a new partnership with NEDA to showcase support resources.

By Andrew Hutchinson • Feb. 27, 2023

UK Officials Call for TikTok Ban After New EU Restrictions

Calls for restrictions are rising, amid concerns that TikTok is sharing data with the CCP.

By Andrew Hutchinson • Feb. 24, 2023

TikTok Announces New Brand Safety and Suitability Partners

The new partners will provide assurance on ad placement in the app.

By Andrew Hutchinson • Feb. 24, 2023

EU Officials Told to Remove TikTok From Official Devices Due to Security Concerns

TikTok is facing more restrictions and investigations.

By Andrew Hutchinson • Feb. 23, 2023

TikTok Announces New Integration with Mercedes Benz to Display TikTok Content on In-Car Screens

More TikTok, more places.

By Andrew Hutchinson • Feb. 22, 2023

TikTok’s Expanding Access to its Research API, Enabling More Analysis of How it Works

As TikTok continues to work with US regulators on a new deal to keep it in operation, it's looking to improve transparency.

By Andrew Hutchinson • Feb. 21, 2023

TikTok Provides New Insights into Best Performing Products, Based on Ad Content

A heap of new insights for your TikTok campaigns.

By Andrew Hutchinson • Feb. 21, 2023

TikTok Launches New ‘Creativity Program’ to Provide More Revenue Opportunities to Creators

The new program aims to provide better revenue opportunities than the current Creator Fund.

By Andrew Hutchinson • Feb. 20, 2023

TikTok Tests In-Stream Shopping Options as it Pushes to Build on its Revenue Potential

TikTok continues to push ahead with its in-stream shopping initiatives.

By Andrew Hutchinson • Feb. 16, 2023

TikTok Launches Live-Stream Trivia, with Cash Prizes in the App

The live trivia sessions will provide TikTok with another opportunity to boost live-stream engagement.

By Andrew Hutchinson • Feb. 16, 2023

TikTok Provides 70,000 New Data Insights to Help Marketers Maximize Their In-App Efforts

A heap of new data insights to help boost your TikTok marketing performance.

By Andrew Hutchinson • Feb. 15, 2023

TikTok Plans to Creator Revenue Share Program as User Growth Stalls

Some concerning signs from the short-form video app of the moment.

By Andrew Hutchinson • Feb. 13, 2023

TikTok Provides More Ways to Amplify Organic Content with Updated ‘Promote’ Tools

New ways to create quick campaigns on TikTok.

By Andrew Hutchinson • Feb. 8, 2023

TikTok Launches New Strikes-Based Penalty System for Repeat Offenders

The new system will help TikTok weed out repeat offenders.

By Andrew Hutchinson • Feb. 2, 2023

TikTok Tests Reducing Music Options as Part of Ongoing Negotiations Over Music Usage Rights

The test is underway with some TikTok users in Australia.

By Andrew Hutchinson • Feb. 1, 2023

TikTok Shares Tips for Brands Looking to Tap into Super Bowl Discussion in the App

TikTok could provide another pathway to tap into viral moments around the game.

By Andrew Hutchinson • Feb. 1, 2023

TikTok Outlines Programming for Black History Month

TikTok has a range of activations planned to highlight Black creators.

By Andrew Hutchinson • Jan. 31, 2023

TikTok Adds New Video Insights Element to Dig Deeper into Content Trends

More data insights for your TikTok content approach. 

By Andrew Hutchinson • Jan. 31, 2023