TikTok
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TikTok Shares Insights into the Growing Role it Plays in Product Discovery
TikTok says that users are more likely to discover new brands and products on the platform
By Andrew Hutchinson • May 6, 2024 -
TikTok Announces Expanded Premium Ad Placement Options
New placements for TikTok Pulse campaigns.
By Andrew Hutchinson • May 2, 2024 -
Trendline
Top 5 stories from Social Media Today
A look at the recent top stories in social media marketing.
By Social Media Today staff -
TikTok Establishes New Licensing Agreement With Universal Music
UMG artists are returning to TikTok.
By Andrew Hutchinson • May 2, 2024 -
TikTok Announces Programming for AANHPI Heritage Month
TikTok will highlight various creators and brands from within AANHPI communities.
By Andrew Hutchinson • May 1, 2024 -
TikTok Announces Ticket Sales Partnership With CTS Eventim
TikTok has become a critical avenue for music promotion.
By Andrew Hutchinson • April 30, 2024 -
TikTok Shares Insights into the Growth of Shops
Insights into the growth of TikTok's in-stream shopping push.
By Andrew Hutchinson • April 30, 2024 -
TikTok Tests New AI-Moji Digital Avatars
TikTok's working to integrate more AI tools.
By Andrew Hutchinson • April 28, 2024 -
TikTok Reports EU User and Moderation Staff Numbers
The latest insights into TikTok's European business.
By Andrew Hutchinson • April 25, 2024 -
TikTok Shuts Down Lite Rewards Program
EU officials recently launched an investigation into TikTok over the initiative.
By Andrew Hutchinson • April 25, 2024 -
Chinese Officials Vow to Oppose TikTok Sell Off
The battle for TikTok has begun, and could carry on for some time.
By Andrew Hutchinson • April 25, 2024 -
What Comes Next for TikTok Following Approval of US Sell-off Bill?
Now that the TikTok sell-off bid has been approved, what happens next?
By Andrew Hutchinson • April 24, 2024 -
US Senate Approves TikTok Sell-off Proposal
The bill stipulating the platform be banned or sold now goes to President Joe Biden, who has indicated he will sign it.
By Andrew Hutchinson • April 23, 2024 -
EU Investigators Launch Probe Into TikTok’s Latest Growth Initiative
TikTok's latest program rewards users for spending more time in the app.
By Andrew Hutchinson • April 22, 2024 -
TikTok Launches STEM Content Competition to Encourage Education
TikTok's looking to encourage more educational, informative content.
By Andrew Hutchinson • April 22, 2024 -
TikTok Ban Bill Moves a Step Closer With Upcoming Senate Vote
The bill has been pushed ahead, which could see a Senate vote as early as this week.
By Andrew Hutchinson • April 22, 2024 -
TikTok Shares Insights Into the Usage Behaviors of Canadians
Canadian TikTokers see the platform as a place for joyful expression and being their true self.
By Andrew Hutchinson • April 18, 2024 -
US Senate Looks to Advance TikTok Ban Proposal
The TikTok ban bill could come before the Senate sooner than expected.
By Andrew Hutchinson • April 18, 2024 -
TikTok Provides Guidance Elements for Creators To Ensure Rules Compliance
More guidance for TikTok creators.
By Andrew Hutchinson • April 17, 2024 -
TikTok Announces Ticket Sales Partnership With AXS
The partnership will provide more promotional opportunities for artists in the app.
By Andrew Hutchinson • April 16, 2024 -
TikTok May Enable Brands To Generate AI Bots to Pitch Products
The process would enable brands to create AI characters that sell their products in the app.
By Andrew Hutchinson • April 11, 2024 -
Some Taylor Swift Tracks Return to TikTok, Despite Ongoing Dispute With UMG
TikTok hasn't been able to reach a new licensing deal with UMG.
By Andrew Hutchinson • April 11, 2024 -
TikTok Announces New Brand Safety Controls and Expanded Ad Verification Partnerships
Some new options to manage your TikTok ad placement.
By Andrew Hutchinson • April 11, 2024 -
TikTok Could Remain Available, Even if Sell-off Bid Is Approved
A proposed amendment would see ByteDance given a year to organize a sell off if the bill is approved.
By Andrew Hutchinson • April 10, 2024 -
TikTok Shares Research on the Benefits of Creating Multilingual Ads
With the multilingual population growing, creating ads that address these audiences may be a valuable consideration.
By Andrew Hutchinson • April 10, 2024 -
TikTok Publishes New Guide on How To Maximize Its Promote Ad Option
Some handy pointers for your TikTok ads.
By Andrew Hutchinson • April 9, 2024