TikTok is Experimenting With 15-Minute Uploads

Long, long TikToks.

By Andrew Hutchinson • Oct. 22, 2023

Meta and TikTok Asked To Provide EU Officials With More Insight Into Disinformation Efforts

The major social apps have become a key information weapon in the Israel-Hamas war.

By Andrew Hutchinson • Oct. 19, 2023

TikTok Highlights Parenting Content in New ‘Parents of TikTok’ Campaign

TikTok's looking to highlight its value to parents.

By Andrew Hutchinson • Oct. 17, 2023

TikTok Adds New Spooky Voice Effects for Halloween

Some new filters for your Halloween-themed clips.

By Andrew Hutchinson • Oct. 17, 2023

TikTok Launches ‘Out of Phone’ Ad Option to Expand Clips to New Surfaces

TikTok will now enable brands to expand their promotions to new surfaces.

By Andrew Hutchinson • Oct. 17, 2023

TikTok Announces All Videos Will Have Default Auto Captions

A positive move for accessibility in the app. 

By Andrew Hutchinson • Oct. 15, 2023

TikTok Announces New Partnership With Disney

The partnership will see Disney launch a range of interactive activations in the app. 

By Andrew Hutchinson • Oct. 13, 2023

Utah Sues TikTok Over Harmful Impacts on Young Users

It's another reminder that TikTok is still facing challenges in the U.S., including a potential full ban.

By Andrew Hutchinson • Oct. 11, 2023

TikTok Expands Its AR Creator Rewards Program to More Regions

The program enables AR creators to earn money based on the popularity of their creations on TikTok.

By Andrew Hutchinson • Oct. 11, 2023

TikTok Expands Mental Health Support Options for World Mental Health Day

Expanded assistance tools and guidance for TikTok users.

By Andrew Hutchinson • Oct. 10, 2023

TikTok Adds More Direct Publishing Options to Its API To Facilitate Third-Party Posting

The new API update will make it easier to share your creations direct to TikTok.

By Andrew Hutchinson • Oct. 10, 2023

TikTok Announces Themed AR Effects and Top Hashtags for Halloween

TikTok's looking to get more users involved in its Spooky Season trends.

By Andrew Hutchinson • Oct. 9, 2023

TikTok Partners With MVVO on Times Square Creative Clips Competition

Wanna’ get your TikTok clips shown in Times Square? 

By Andrew Hutchinson • Oct. 4, 2023

TikTok’s Experimenting With an Ad-Free Subscription Offering

The experiment could be related to evolving EU regulations.

By Andrew Hutchinson • Oct. 2, 2023

TikTok Launches ‘Creative Assistant’ To Help Guide Ad Creation Process

The tool will help guide you towards TikTok’s various ad creation tools and examples. 

By Andrew Hutchinson • Sept. 28, 2023

TikTok Adds Centralized Wallet To Manage In-App Transactions

Another step towards in-app commerce and payments.

By Andrew Hutchinson • Sept. 27, 2023

TikTok Shares New Notes on Maximizing Ad Effectiveness

Some data-backed tips for your TikTok ads approach. 

By Andrew Hutchinson • Sept. 27, 2023

Social Apps Continue To Face Difficulties in Implementing Shopping, Underlining the Challenge for X

Facilitating payments and shopping would be a big win for social apps, but regulators are less enthused.

By Andrew Hutchinson • Sept. 26, 2023

As More AI Bots Infiltrate Social Platforms, Each Is Developing New Rules To Keep Up

AI bots are becoming more prominent, peddling scams and spam on social networks. 

By Andrew Hutchinson • Sept. 25, 2023

TikTok Is Exploring a Partnership With Google to Drive Search Traffic

The new experiment has seen some users shown Google search panels within TikTok search results.

By Andrew Hutchinson • Sept. 21, 2023

TikTok Officially Launches New In-Stream Labels for AI Generated Content

The new labels will ensure users are aware when an image or video has been created or altered with AI.

By Andrew Hutchinson • Sept. 19, 2023

TikTok Implements Self-Attributing Networks (SAN) to Improve Ad Performance Tracking

TikTok's adding more measurement solutions to better attribute campaign performance.

By Andrew Hutchinson • Sept. 19, 2023

TikTok Provides More Ad Metrics to Better Track the Performance of In-App Campaigns

TikTok says that the majority of conversions generated by TikTok campaigns are not attributed to the app.

By Andrew Hutchinson • Sept. 19, 2023

TikTok Announces New Programming and Funding Opportunities for Latin Heritage Month 2023

TikTok is running several in-app initiatives to highlight Latin creators and businesses.

By Andrew Hutchinson • Sept. 14, 2023

TikTok Partners With Billboard on New Trending Track Listing

TikTok is now a key driver of music trends.

By Andrew Hutchinson • Sept. 14, 2023