...and it's been the same since I started blogging in 2005.
One lesson, simple, pure and unchanging.
A lesson which has given me the inspiration, creativity, and drive to blog three times a week, to work for a range of clients and get them confidently into the blogosphere, and has delivered some awesome writing experiences - leading to strong sales and fantastic long-term client relationships along the way.
The lesson?
Listen more than you talk.
By listening more, your blogging will improve in the following ways over time:
* It will be more interesting and enlightening to read
* You'll have more information to share in genuine ways
* Your blogging becomes a rounded journey, and not a personal diary
* Your readership will feel comfortable to engage and comment
* By giving your knowledge, expertise and passion, your blogs become attractive
* Listening creates a culture of authenticity and community with your audience
Have you tried doing more listening than talking lately?
Your blog (and your audience) will thank you for it.