Wanna' know the top Pinned products of the year? As we lead into the holiday season (there's now only 33 days till Christmas, as my son just reminded me in his daily update), Pinterest is looking to help those who may be running on short on gift ideas, publishing a list of the Top Pinned Products of 2015. And some of them are pretty great - here they are, from one to ten.
(Click on any image for further pin info)
1. 'Fruitzola' the fruit infuser water bottle
2. Clip on and Tag Along solar charger for your smart phone
3. 'Band at Attention' boots
4. Nike glow in the dark leggings
5. Coffee Plaid Belt Cape Type wool coat
6. Crowned Quartz gemstones
7. Mason Travel Satchel
8. Stylish swaddle blankets
9. Graphic t-shirts and tops
10. Artful tapestries to transform your bedroom
While the listing itself provides some great inspiration and ideas - and some of those are pretty awesome suggestions - it also highlights the type of content that's resonating best among the Pinterest audience. If you're marketing products similar in style or theme to any of the above, you should definitely be considering Pinterest as a platform to showcase your products, using these as examples for ideas on how to do just that.
Pinterest has seen a boost in growth in the past year, recently announcing that it reached the milestone of 100 million monthly active users. Pinners are also becoming more active - in a blog post about the upcoming Black Friday and Cyber Monday sales, Pinterest noted that they've seen a 140% increase in pins about the two days in the last year. And Pinners, as you might expect, love to shop - research has shown that Pinners are twice as likely to go on a clothing shopping spree compared to the general public. That buying intent is a powerful draw for advertisers.