Social Marketing
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Meta Announces Shutdown of Its CrowdTangle Monitoring App
Meta's moving on from its platform monitoring tool.
By Andrew Hutchinson • March 14, 2024 -
Meta Announces Updates to Advantage+ and Shopping Ads
A heap of new updates for retailers and those using Meta’s automated ad tools.
By Andrew Hutchinson • March 12, 2024 -
Trendline
Instagram Reels News, Trends and Creative Strategies for Marketers
The ever-growing demand for short-form video content has made Reels a powerful marketing tool. Thankfully, Instagram continues to release new features, tools and solutions to help businesses make the most of Reels.
By Social Media Today staff -
Pinterest Shares Insights Into Key Wedding Trends in the App
The latest wedding trend data, based on Pin search activity.
By Andrew Hutchinson • March 7, 2024 -
Social Platform Image Size Requirements 2024 [Infographic]
Ensure your visuals look their best with this reference listing.
By Andrew Hutchinson • March 4, 2024 -
Reports Show Brands Are Seeing Less Engagement on TikTok Over Time
Three benchmark reports all show a significant decline in TikTok engagement for brands.
By Andrew Hutchinson • March 4, 2024 -
The 7 C’s of Social Media Marketing [Infographic]
Some strategic pointers for your social media marketing approach.
By Andrew Hutchinson • March 3, 2024 -
10 Steps for Creating a Content Calendar for Your Brand [Infographic]
Some tips to help you maximize your content planning.
By Andrew Hutchinson • March 3, 2024 -
Threads Launches Live Test of Its API, Enabling Content Scheduling in Some Third Party Apps
Now you can schedule Threads updates from some social media management tools.
By Andrew Hutchinson • March 1, 2024 -
Instagram Highlights High-Performing Brand Marketing Concepts [Infographic]
Some handy pointers for your IG marketing approach.
By Andrew Hutchinson • Feb. 29, 2024 -
New Report Looks at Social Platform Performance Benchmarks for Brands
New insights to assist in your performance measurement.
By Andrew Hutchinson • Feb. 29, 2024 -
TikTok Shares Insights with Monthly Trends Digest
New insights into what's driving engagement on TikTok.
By Andrew Hutchinson • Feb. 29, 2024 -
TikTok Shares Insights Into Effective App Marketing Approaches
Some handy pointers for app marketers.
By Andrew Hutchinson • Feb. 25, 2024 -
LinkedIn Publishes Guide To Evolving Data Privacy Approaches in Marketing
Some handy tips on how to prepare for the next stage of digital campaign tracking.
By Andrew Hutchinson • Feb. 22, 2024 -
Snapchat Shares Data on the Key Drivers of Effective Brand/Creator Partnerships
Trust is key to effective collaborations.
By Andrew Hutchinson • Feb. 22, 2024 -
Google Looks to Enhance Its AI Generated Performance Max Ads
Google's most advanced AI tools will be built into the Performance Max process.
By Andrew Hutchinson • Feb. 22, 2024 -
Meta Expands Access to Instagram’s Creator Marketplace
New ways to find IG influencers to work with on your campaigns.
By Andrew Hutchinson • Feb. 22, 2024 -
LinkedIn Shares New Guidance To Improve Your Sales Approach
LinkedIn's latest guide includes a heap of practical tips to support sales.
By Andrew Hutchinson • Feb. 21, 2024 -
Which Super Bowl Ads Drove the Biggest Online Response? [Infographic]
A look at which Super Bowl ads drove the most searches and social media engagement.
By Andrew Hutchinson • Feb. 20, 2024 -
TikTok Provides Creative Strategy Tips in New Guide
Some handy tips for your TikTok marketing approach.
By Andrew Hutchinson • Feb. 19, 2024 -
Snap Announces New Partnership With Fospha To Provide More In-Depth Campaign Analytics
New campaign analytics options for your Snap promotions.
By Andrew Hutchinson • Feb. 15, 2024 -
Meta Prompts Advertisers to Purchase Boosted Posts on Desktop To Avoid Apple Fees
Apple will soon take a 30% cut of boosted posts on Facebook and IG.
By Andrew Hutchinson • Feb. 15, 2024 -
Snapchat Shares New Research Into the Opportunities of the Saudi Arabian Market
Snapchat needs to find more ways to maximize its business opportunities.
By Andrew Hutchinson • Feb. 14, 2024 -
X Announces Option for Advertisers to Sponsor Creator Video Uploads
The option will enable you to show your ads in pre-rolls for selected creators.
By Andrew Hutchinson • Feb. 13, 2024 -
Google Shares Insights Into Top Super Bowl Related Trends
Insights into the key ad trends of Super Bowl LVIII.
By Andrew Hutchinson • Feb. 12, 2024 -
Key Tips on Maximizing LinkedIn Performance [Infographic]
Some notes on what LinkedIn's algorithm is looking to amplify in 2024.
By Andrew Hutchinson • Feb. 11, 2024