Social Marketing
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LinkedIn Reports on Key Topics of Discussion on the Platform in Q2
LinkedIn has published its latest Content Insights report which looks at the key discussions driving engagement on the platform.
By Andrew Hutchinson • Oct. 22, 2019 -
SMT Expert5 Ways to Improve Your Social Media Ad Efforts in 2020
Looking for ways to up your social media marketing game in 2020? Check out these tips.
By Nathan Mendenhall • Oct. 22, 2019 -
SMT ExpertHow to Humanize Your Facebook Messenger Chatbot
Making your chatbot feel more like a human interaction can boost its performance, and drive better business results.
By Larry Kim • Oct. 22, 2019 -
SMT Expert4 Key Tips on Hiring For Social Media Roles In 2020
What should businesses seek in potential social media hires before they start recruiting in 2020? Here are some expert tips.
By Deborah Sweeney • Oct. 22, 2019 -
3 Key Tips on Social Media Content Templates, and Why You Need to Use Them in Your Efforts
Consistent branding and information is an important element that's often overlooked. Here are some tips on how to maximize your social content through templates.
By Debby Richman • Oct. 20, 2019 -
SMT Expert9 Key Mistakes to Avoid in Chatbot Marketing
With chatbot usage on the rise, its important to note some of the more common, key errors that marketers make when constructing their bot flows.
By Tabitha Jean Naylor • Oct. 20, 2019 -
How to Approach Instagram Influencers the Right Way [Infographic]
Are you planning to tap into the power of influencer marketing in your 2020 digital marketing approach?
By Gaurav Sharma • Oct. 19, 2019 -
An Easy Guide to Creating Social Media Videos that Drive Results
Looking to add videos into your social media marketing mix? Check out these tips.
By Jose Angelo Gallegos • Oct. 19, 2019 -
Facebook Launches New 'Disruptor Hub' to Outline How Businesses are Seeing Major Growth Online
Facebook has launched a new resource hub for high growth online companies which outlines how they're seeing growth and boosting performance.
By Andrew Hutchinson • Oct. 18, 2019 -
Facebook Expands Search Ads Availability, Adds Search Results to Automatic Placements
Facebook is giving more businesses access to its search ads, which will appear in general and Marketplace queries.
By Andrew Hutchinson • Oct. 18, 2019 -
Snapchat Launches 'Dynamic Ads' Which Will Create Ads Based on Uploaded Product Catalogs
Snapchat has launched a new ad offering which will optimize your campaign based on uploaded product listings.
By Andrew Hutchinson • Oct. 18, 2019 -
Facebook Tests 'Suggested Time' Feature for Scheduled Posts
Facebook is working on a new 'Suggested' scheduling option to help Page admins reach their audiences when they're most active.
By Andrew Hutchinson • Oct. 18, 2019 -
Facebook Announces Change to Organic Page Impressions, Removal of Gray Verification Badges
Facebook is removing its gray verified ticks for Pages, while its also making a change to how organic impressions are calculated.
By Andrew Hutchinson • Oct. 18, 2019 -
LinkedIn Launches Events to Facilitate Professional Meet-Ups
LinkedIn has added a new events tool to help professionals organize in-person meet-ups.
By Andrew Hutchinson • Oct. 17, 2019 -
Facebook Launches New Holiday Marketing Insights Guide to Help with Ad Campaigns
Facebook has released the 2019 version of its Holiday Insights guide, which includes a heap of stats and tips to help brands maximize their holiday campaigns.
By Andrew Hutchinson • Oct. 17, 2019 -
6 Tips to Help You Generate and Utilize UGC on Instagram
User-generated content is one of the best forms of content marketing that you can leverage for your branding strategy.
By Stanley Meytin • Oct. 17, 2019 -
LinkedIn Adds New Tools for Company Pages, Including Employee Notifications Option
LinkedIn has added some new tools to help increase employee engagement, and ensure your Company Page is complete.
By Andrew Hutchinson • Oct. 16, 2019 -
Facebook Publishes New Data on the Effectiveness of Combining News Feed and Stories for Ad Campaigns
Facebook has published a new report which looks at the benefits of adding Stories placement to your Facebook News Feed ad campaigns.
By Andrew Hutchinson • Oct. 16, 2019 -
27 FOMO Marketing Tips You Don't Want to Miss Out On [Infographic]
Maximize interest in your latest offerings by tapping into the fear of missing out.
By Andrew Hutchinson • Oct. 15, 2019 -
SMT Expert10 Experts Share Their Social Media Marketing Tips for the Holidays
Looking to get more out of your holiday marketing campaigns? These tips will get you thinking.
By Larry Kim • Oct. 15, 2019 -
Instagram Provides Key Tips to Help Marketers Maximize their On-Platform Efforts
Looking to tap into the rising influence of Instagram to help sell your products and services? Check out these key platform tips.
By Andrew Hutchinson • Oct. 13, 2019 -
Facebook Provides New Insights into the Modern Fashion Shopping Process [Infographic]
Facebook's latest research report looks at the evolving consumer fashion journey, and the role that social media platforms now play in the process.
By Andrew Hutchinson • Oct. 13, 2019 -
Facebook Provides New Stories Templates for Businesses, New Business Options for Instagram Direct
As we head into the holiday season, Facebook is rolling out some new tools to help brands make the most of their end of year push.
By Andrew Hutchinson • Oct. 11, 2019 -
YouTube's Testing a New Option to Reserve Ad Space Months in Advance
YouTube is testing a new option which would enable advertisers to reserve ad space around specific events, months in advance.
By Andrew Hutchinson • Oct. 11, 2019 -
9 Instagram Stories Apps That Will Help Maximize Your Creation Process
Looking to add Stories into your marketing mix? This listing of tools and tips will help.
By Jordan Julian • Oct. 11, 2019
