Social Marketing
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Retrieved from Tech.co on February 27, 2021
The 8 Best Social Media Platforms to Market Your Business in 2021 [Infographic]
Which social platforms should you focus on in 2021? Take a look at these platform stats.
By Mark Walker-Ford • Feb. 28, 2021 -
Retrieved from Facebook on February 27, 2021
Facebook Shares New Research into the Comparative Performance of Brand vs Direct Response Campaigns
Facebook has published a new report which takes a look at the comparative sales performance of brand-building and direct response campaigns.
By Andrew Hutchinson • Feb. 26, 2021 -
Retrieved from Twitter on February 26, 2021
Would People Pay to Read Your Tweets? Considering the Potential of 'Super Followers' on Twitter
Twitter is developing a new tweet subscriber option, but people thinking they can make it rich by doing what they always have may need to re-assess.
By Andrew Hutchinson • Feb. 26, 2021 -
Courtesy of Blog2Social
Social Media Size Guide Update 2021 [Infographic]
Using the right image dimensions will ensure your content looks its best on each platform.
By Melanie Tamble • Feb. 25, 2021 -
Courtesy of Tweet Deleter
People Were More Actively Deleting their Past Tweets in 2020, According to New Report [Infographic]
People were more actively deleting their tweets in 2020, with significant rises in the middle of the year, according to new stats from Tweet Deleter.
By Andrew Hutchinson • Feb. 24, 2021 -
Retrieved from TikTok/Facebook on February 25, 2021
TikTok Launches its Self-Serve Ad Platform in Canada
TikTok is making its self-serve ad platform available to all businesses in Canada in the latest expansion of its ad tools.
By Andrew Hutchinson • Feb. 24, 2021 -
Retrieved from Alexandru Voica/Twitter on February 24, 2021
Facebook Rolls Out Shops to Businesses in the UK and Canada
Facebook is expanding its Shops offering to users in the UK and Canada.
By Andrew Hutchinson • Feb. 23, 2021 -
Retrieved from Snapchat on February 24, 2021
Snapchat Shares New Insights on Video Engagement Levels Within the App [Infographic]
Snapchat has published the results of a new study into video content response within the app.
By Andrew Hutchinson • Feb. 23, 2021 -
Retrieved from LinkedIn/YouTube on February 24, 2021
LinkedIn Adds New Tools for Company Pages, Including Content Recommendation and Lead Gathering Options
LinkedIn has added some new tools for company pages, facilitating employee advocacy, audience data gathering and promotion.
By Andrew Hutchinson • Feb. 23, 2021 -
Retrieved from Twitter on February 23, 2021
Twitter Publishes New Trends Report, Highlighting Rising Topics of Focus on the Platform
Twitter has published a new, 33-page trends report, which highlights a range of rising topics based on overall tweet engagement.
By Andrew Hutchinson • Feb. 22, 2021 -
Retrieved from Snapchat on February 23, 2021
Snapchat Announces 2021 Partner Summit
Snapchat has announced that its third annual Partner Summit will be held on May 20th.
By Andrew Hutchinson • Feb. 22, 2021 -
Retrieved from The Verge on March 28, 2020
Google Lifts Political Ad Ban Following Pause After Capitol Siege
Google will allow political ad campaigns on its platforms once again, following a pause in the wake of last month's Capitol siege.
By Andrew Hutchinson • Feb. 22, 2021 -
Retrieved from YouTube on February 21, 2021
YouTube Adds New Comparative Data Tools in YouTube Studio, and Info on Other Channels Your Audience Watches
YouTube has added some new analytics options to help improve channel performance.
By Andrew Hutchinson • Feb. 22, 2021 -
Image from Shutterstock / edited by Aitarget
Sponsored by AitargetCrafting Facebook Ads 5 Days Ahead of Major Seasonal Launch
How do you compete during the most important e-commerce weeks, when everyone else is throwing all their efforts into maximizing those opportunities too?
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Courtesy of Socialtyze
15 TikTok Tips to Maximize Your Branded Content Efforts [Infographic]
Are you considering adding TikTok into your digital marketing mix? Check out these tips.
By John Bohan • Feb. 21, 2021 -
Retrieved from Facebook on February 20, 2021
Facebook Shares New Insights into the Impacts of COVID-19 on SMBs
Facebook has published the latest version of its State of Small Business report, looking at the impact of the pandemic on SMBs.
By Andrew Hutchinson • Feb. 19, 2021 -
Retrieved from Snapchat on February 19, 2021
Snapchat Publishes New Data on the Rising Effectiveness of 6-Second Ads
Snapchat has published a new study which underlines the rising effectiveness of shorter video ads.
By Andrew Hutchinson • Feb. 18, 2021 -
Courtesy of Snapchat
Snapchat Shares New Insights into Gen Z Consumption and Engagement Trends
Snapchat has published a new, 60-page report which provides a range of insights into the evolving behaviors and habits of Snapchat users.
By Andrew Hutchinson • Feb. 18, 2021 -
Facebook Shares New Insights into How to Maximize the Reach of Your Video Content
Facebook has shared some new insights into how its algorithms determine the relative reach and distribution of video uploads.
By Andrew Hutchinson • Feb. 17, 2021 -
Retrieved from Matt Navarra/Twitter on October 24, 2020
YouTube Says That its TikTok-Like 'Shorts' Feature will be Expanded to US Users Next Month
YouTube has confirmed that its TikTok clone, called 'Shorts', will see a full expansion to US users 'in the coming weeks'.
By Andrew Hutchinson • Feb. 17, 2021 -
Retrieved from Twitter on February 18, 2021
Twitter Launches Live Test of Voice Recordings in DMs
Twitter is launching a test of voice DMs in Brazil, India and Japan, a new way to connect via message.
By Andrew Hutchinson • Feb. 17, 2021 -
Retrieved from Tech.co on February 17, 2021
The Top 6 Social Media Trends of 2021 [Infographic]
Ensure your social media marketing approach is in line with the latest trends with this overview.
By Andrew Hutchinson • Feb. 17, 2021 -
Retrieved from YouTube on February 17, 2021
YouTube Launches New 'Shorts Report' to Promote Key Short Video Trends
YouTube has launched a new Shorts Report, which it will use to highlight key trends in its new, TikTok-like offering.
By Andrew Hutchinson • Feb. 16, 2021 -
Retrieved from LinkedIn on February 17, 2021
LinkedIn Publishes New Guide to Account Based Marketing
LinkedIn has published a new guide to account-based marketing and how businesses can use LinkedIn in their ABM approach.
By Andrew Hutchinson • Feb. 16, 2021 -
Retrieved from TikTok on February 17, 2021
TikTok Launches New Seller University as it Looks to Expand its eCommerce Push
TikTok continues its eCommerce push with a new 'Seller University' platform to help brands sell products in their videos.
By Andrew Hutchinson • Feb. 16, 2021
