Social Marketing
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4 Influencer Marketing Trends that will Dominate in 2020 [Infographic]
Influencer marketing looks set to continue its rise in 2020 - here are some key influencer trends to keep track of.
By Mark Walker-Ford • Jan. 22, 2020 -
Influencer Fatigue: Are We Done with Influencers?
With consumers becoming increasingly skeptical of influencer claims in posts, is the golden age of influencer marketing already on the decline?
By Joei Chan • Jan. 22, 2020 -
SMT Expert3 Tips for Brands Looking to Utilize TikTok for Marketing
Is TikTok a good fit for your business? Here are some tips and insights into the rising, short-form video app.
By Deborah Sweeney • Jan. 22, 2020 -
5 Ways to Improve Your B2B Social Media Marketing Strategy in 2020 [Infographic]
Looking for ways to improve your B2B social media marketing strategy in 2020? Check out this listing of insights and tips.
By Andrew Hutchinson • Jan. 18, 2020 -
3 Evolving Social Media Trends to Embrace in 2020
New technologies are changing the digital marketing landscape. Here are some key advances worth noting within your strategic planning.
By Ann Smarty • Jan. 17, 2020 -
Top 10 YouTube Stats for 2020 [Infographic]
Looking to make YouTube a bigger focus of your #digitalmarketing efforts in 2020? Check out this collection of stats from the team at Hoostuite.
By Andrew Hutchinson • Jan. 17, 2020 -
You Might Be a Social Media Spammer (And Not Know It)
Are your promotional posts coming across as a little too promotional? Take note of these tips from contributor Melonie Dodaro.
By Melonie Dodaro • Jan. 16, 2020 -
6 Social Media Do's and Don'ts [Infographic]
At core, social media marketing has the same fundamentals as any traditional marketing practice - here are some simple tips to help improve your social marketing approach.
By Andrew Hutchinson • Jan. 16, 2020 -
3 Ways to Maximize Your Time During Quieter Periods for Your Business
Whenever you have free time, you have a chance to optimize key aspects of your website and digital marketing strategy.
By Ann Smarty • Jan. 15, 2020 -
4 Tips on How to Address Negative Comments About Your Brand
When you see a negative online comment about your brand, what are the steps you can take to address it? Check out these tips.
By Julia Campbell • Jan. 15, 2020 -
Facebook Dominates Most Downloaded Apps of 2019 Listing, Covering Both Android and iOS
App analytics provider Sensor Tower has released its listing of the most downloaded apps of 2019 across both iOS and Android stores.
By Andrew Hutchinson • Jan. 15, 2020 -
3 Ways to Get More Reviews for Your Small Business
Reviews can play a key role in improving discovery, and getting you more business. Check out these tips for getting more reviews of your company.
By Donna Duncan • Jan. 14, 2020 -
Twitter is Considering Tipping via Tweet, New Identifiers for Trolls and More
As Twitter continues to ramp up its rollout of new features, it's investigating several new options, including tipping in-tweets and reputational scores to disincentivize trolls.
By Andrew Hutchinson • Jan. 14, 2020 -
47 Influencer Marketing Stats & Facts to Guide Your 2020 Marketing Strategy [Infographic]
Considering influencer marketing? This infographic lays out a range of influencer marketing stats and insights to help in your planning.
By Mark Walker-Ford • Jan. 10, 2020 -
Snapchat Releases Latest Update of Trending Topics on the Platform [Infographic]
Snapchat has published its latest 'Snap Chatter' trends report, highlighting the key topics gaining traction based on mentions in conversations within the app.
By Andrew Hutchinson • Jan. 10, 2020 -
Zuckerberg Outlines Five Key Areas of Focus for Facebook Moving Forward
Facebook CEO Mark Zuckerberg has set down five key points of focus for Facebook moving forward in place of his usual yearly challenge.
By Andrew Hutchinson • Jan. 10, 2020 -
100 Remarketing Stats to Guide Your Paid Advertising Strategy in 2020 [Infographic]
Are you utilizing remarketing in your digital strategy? This infographic lays out a heap of stats and insights into the effectiveness of the process.
By Mark Walker-Ford • Jan. 09, 2020 -
Facebook Outlines New 'Video Traffic Source Insights' and Provides Video Tips
Facebook has provided a new overview of its 'Video Traffic Source Insights' for Creator Studio, and provided some new tips for Facebook video creators.
By Andrew Hutchinson • Jan. 09, 2020 -
Facebook Will Crackdown on Fake Review Sellers Following Push from UK Regulators
Facebook says that it will increase its action to remove fake review sellers, prompted by calls from the UK Competition and Markets Authority.
By Andrew Hutchinson • Jan. 09, 2020 -
Who's Complaining, and What Are the Most Common Reasons for Calling Out Businesses on Social? [Infographic]
A new study has found that Facebook is the social media platform where people are most likely to post their business complaints.
By Andrew Hutchinson • Jan. 09, 2020 -
5 Habits for Successful Social Media Managers in 2020
To help keep you focused and healthy in 2020, here are five habits to adopt into your social media management workflow.
By Julia Campbell • Jan. 08, 2020 -
Is Your LinkedIn Content Strategy Making You Look Desperate?
Is your LinkedIn strategy drifting away from generating profitable connections, and more towards vanity metrics? Contributor Melonie Dodaro provides some advice.
By Melonie Dodaro • Jan. 08, 2020 -
2019 Gaming on Twitter [Infographic]
Twitter has published a new listing of the most influential games, gaming events and identities based on tweet discussion.
By Andrew Hutchinson • Jan. 08, 2020 -
Facebook Sets Deadlines for Advertisers to Comply with New Requirements for Housing, Credit and Employment Ads
Facebook has set new deadlines for all advertisers to comply with restrictions on housing, credit and employment ads.
By Andrew Hutchinson • Jan. 08, 2020 -
Twitter Is Removing the Audience Insights Element from Twitter Analytics
Twitter is removing the Audience Insights element of Twitter analytics, which provides you with more in-depth data on your audience behaviors.
By Andrew Hutchinson • Jan. 08, 2020
