Content Marketing: Page 107
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4 Reasons Why Content Curation Should Never be the Star of a Marketing Strategy
Content curation is an important and valuable tool for your online marketing efforts, but it should never take on the most prominent role in your process. Here's why.
By Austin Miller • Oct. 21, 2016 -
4 Tips to Hone Your Content Editing Skills on the Job
Content marketing inevitably requires editing. And even if English grammar isn't your focus, you can still become a great editor - here are some tips.
By Katie Wolf • Oct. 21, 2016 -
4 Easy Steps to Get Started With Online Reputation Management [Infographic]
With billions of messages and articles shared every day, how do you sort through the social noise and identify relevant discussions about your company, products or services?
By Albane Flamant • Oct. 20, 2016 -
Reddit: The Sleeping Dragon of Social
Reddit can be a great source of information for any brand. Here's an overview of how to use the platform for marketing/research purposes.
By Katrina Padron • Oct. 20, 2016 -
With Twitterfeed Closing, Consider Buffer and Dlvr.it as Worthy Alternatives
Well-known content distribution platform Twitterfeed will shut down soon - here are two alternatives to consider.
By Paul Chaney • Oct. 19, 2016 -
6 Spookily Effective Halloween Social Media Campaign Tricks
Here are some effective (and simple) campaign ideas to get that extra engagement on social media and boost sales this Halloween.
By Veronika Baranovska • Oct. 19, 2016 -
How to Personalize Your Content Like Amazon Does with its Recommendations
Amazon is a marketing leader in personalization - here's how you can use the same principles to boost your marketing efforts.
By Brian Honigman • Oct. 19, 2016 -
7 Tips for a Perfect Business Logo [Infographic]
Your company logo can play a big part in winning you not only attention, but business.
By Irfan Ahmad • Oct. 19, 2016 -
Discovering Conversational Keywords and Phrases for Hummingbird and Rankbrain
With search engines moving more towards conversation queries, search marketers need to up their game to find relevant keywords and phrases.
By Stephen Baldwin • Oct. 18, 2016 -
How Click Fraud Can Affect the Performance of Your Google Adwords Campaigns [Infographic]
Click fraud is a major problem in online advertising, but there are ways to protects yourself against it.
By Irfan Ahmad • Oct. 17, 2016 -
3 Steps to Intelligent Marketing with AI
AI is quickly finding a place at all levels of business, with the promise to provide new ways to help find and engage new customers.
By Cynthya Peranandam • Oct. 17, 2016 -
3 Marketing Lessons B2B Can Learn From B2C
While B2C marketing may seem more exciting, there are lessons B2B brands can learn from B2C, and utilize them in their own efforts.
By Trish D'Amato • Oct. 17, 2016 -
HTTPS: Will Securing Your Site Boost Your Rankings?
Have you converted your site to HTTPS? Should you? Here's an overview from contributor Sam Warren.
By Sam Warren • Oct. 16, 2016 -
Why You Can't Win at Content Marketing Without Good Design
Adding design to your content marketing strategy gives you a much better chance at success. Here's why you need great design and some tips to get it right.
By Yvonne Lyons • Oct. 15, 2016 -
The Business Value of UX Design [Infographic]
This infographic from PointSource illustrates the long-term implications of ignoring the UX.
By Irfan Ahmad • Oct. 14, 2016 -
5 Technologies Shaping the Future of Marketing
What will be the next evolution of social media and digital communications? Simon Kemp follows the tech threads in this post.
By Simon Kemp • Oct. 13, 2016 -
How to Get More Customers with the Lost Art of Case Studies
Case studies are often dull and boring, but they don't have to be. Here are five tips on how to revitalize your case studies and maximize their revenue-generating potential.
By Tam Henderson • Oct. 13, 2016 -
8 Snapchat Content Ideas That Your Customers and Fans Will Love
Not sure how your brand can utilize Snapchat? Here are eight tips to get you thinking.
By Rick Riddle • Oct. 11, 2016 -
The Top 10 Trends Shaping the Future of Visual Content [Infographic]
This new infographic from Shutterstock illustrates "The Top Ten Trends Shaping the Future of Imagery" based on user trends.
By Irfan Ahmad • Oct. 11, 2016 -
6 Steps to Running Your First Profitable Facebook Ads Campaign
When done right, Facebook ads can deliver amazing results - here's a step-by-step guide on how to get started.
By Andrew Raso • Oct. 10, 2016 -
SMT Expert
6 Crazy Social Media Ad Ideas to Make You Look Like A Big Deal
Perception is everything. In the business world, people are naturally attracted to the biggest names, whether you call them influencers, experts, or [insert industry here] rock stars.
By Larry Kim • Oct. 10, 2016 -
3 Must-Know Steps for a Successful Digital Marketing Campaign
If you haven't yet integrated digital marketing into your marketing mix for your business, it's time to adapt - here are three tips to get you started.
By Vincent Iachetta Jr. • Oct. 10, 2016 -
What Would Happen if Your Brand Didn't Utilize Social Media Marketing?
Social media marketing can be great for creating an online brand presence and keeping in touch with your loyal customers. But how important is social media marketing really?
By Samantha Ferguson • Oct. 8, 2016 -
5 Major Misconceptions About Social Media Managers
In spite of what some may think, the life of a true professional social media manager involves much more than messing around on social platforms all day long.
By Blair Nicole • Oct. 8, 2016 -
Why Millennials Prefer Two-Way Texting with Businesses [Infographic]
OpenMarket recently conducted a survey of more than 500 Millennials to get their perspectives on messaging and how they feel about brands contacted them via text.
By Andrew Hutchinson • Oct. 7, 2016