Content Marketing: Page 586

  • Tous pour le Téléthon !

    Décembre c'est le Téléthon en France et même loin on ne peut s'empêcher de participer et de réagir pour cet événement. Il y a tant de sales maladies encore non identifiées que nous devons continuer d'avancer encore et encore. Même si les progrès sont là , on voit autour de nous des gen...

    By • Nov. 30, 2008

  • Le "Blogfather" iranienne a disparu

    Le Blogfather de la bogosphère iranienne a disparuA 33 ans, il est surnommé le « Blogfather », finalement le parrain de la blogosphère iranienne car il a participé à l'émergence du phénomène des blogs en farsi, surtout à caractère politique, très souvent dissidents, depuis l'Iran et l'extérieu...

    By • Nov. 30, 2008

  • All The News That's Fit to.......What Happened? Where Did It Go?

    Here is a recent interesting blog post from Seth Godin, calling into question why the New York Times has abdicated so much leadership in the brave world of online and social media, and is therefore "fading away." Some of Seth's prescriptions may seem a bit off-center but: a) isn't that the point...

    By • Nov. 30, 2008

  • Iran, a nation of bloggers

    SMT editor note: Iran has banned Facebook and YouTube. So this is kind of off-topic, but I had to post this amazing 90 sec film by the Vancouver Film School - Iran, a nation of bloggers. Created by Vancouver Film School students Aaron Chiesa, Toru Kageyama, Hendy Sukarya, and Lisa Temes through ...

    By • Nov. 29, 2008

  • Are You Getting Engaged?

    When was it not a good idea to talk with your customers as if your business depended on it? How is it ever possible to go a whole day without being of service to someone? Why would you not share tips, advice, and learning with your team? Where exactly was it deemed acceptable to base your cond...

    By • Nov. 29, 2008

  • Twitter and Facebook Turf Wars

    Twitter and Facebook Turf Wars For about 3 weeks Facebook and Twitter danced around ideas of a possible merge or buyout. All those were soon reported dead and finished by All Things Digital in their article. Facebook was offering 5 million dollars only in shares which Twitter thought was in...

    By • Nov. 29, 2008

  • [4] Interview I&S - Les nettoyeurs du Web et la veille d'opinion gouvernementale

    Que pensez-vous des stratégies offensives proposées par certaines sociétés à leurs clients (nébuleuse de linkage, déréférencement, fonctionnement en cellule de crise...) ? Édouard : La Rep.Online n'est pas une activité technique : effectivement, le boosting de certains contenus, la création...

    By • Nov. 29, 2008

  • RENCONTRE DE L'EQUIPE DU RESEAU SOCIAL LINKEDIN POUR LE LANCEMENT DE LEUR INTERFACE EN FRANÇAIS

    Le réseau social professionnel américain LinkedIn a annoncé mardi en conférence de presse le lancement de sa version française. Le soir même, autour dÂ'une table près des Champs-Elysées, lÂ'équipe dirigeante recevait une dizaine de bloggeurs spécialistes afin de recueillir leurs premières impre...

    By • Nov. 29, 2008

  • Définition de Social Media Monitoring

    Le suivi et l'analyse d'une stratégie sur les médias sociaux sont des actions primordiales pour son succès. En effet, c'est au regard des résultats obtenus qu'il sera possible d'affiner cette stratégie et de proposer des correctifs pour mieux répondre aux objectifs initiaux. L'analyse d'une stra...

    By • Nov. 29, 2008

  • Twitter: I Was Doing It Wrong

    Post from Joe Loong my friend and fellow blogger at Solutions Are Power:I pretty much use Facebook as a birthday reminder service. And I've seen people who use Flickr photo pages to blog. It sort of demonstrates that, if you can get it to do what you want it to do, there really isn't a "wrong" wa...

    By • Nov. 28, 2008

  • Misconceptions About Outbound Links

    Today I had a chat on Skype with a new friend about why outbound links are important. At first glance it seems obvious that you want to keep readers on your site. Once you get a reader to your blog, site or community you want them to stay there right? Read the full post at the Marketing 2.0 blog...

    By • Nov. 28, 2008

  • Enterprise 2.0 Best Practice 3#

    Give Customers Control over How They Participate in the Community This is the third best practices in the series for improving customer service through community-based collaboration. My previous post treated two industry best practices but if you're yet to read them, you can catch the previous ...

    By • Nov. 28, 2008

  • Imagining Technology Futures - part 5

    Another key feature of the future will be an increased importance in data management to enable the semantic web.Databases are the key to the future of the web. Until now we have focused on the frontend of the web, developing RIAs (Rich Internet Applications) as part of the web 2.0 revolution. ...

    Nov. 28, 2008

  • Vlog 2: La nouvelle caméra...

    Ses références sont là Pink Lemon Vcast 2 from Mehdi Lamloum on Vimeo. Link to original post

    By • Nov. 28, 2008

  • Who is the Social Media Marketer of the Year?

    When I launched Conversation Agent back in the summer of 2006, I had a pretty simple concept. My observation was that the line between marketing and public relations would be blurring considerably with greater adoption of social media. The idea that brands should start learning good manners, sh...

    By • Nov. 27, 2008

  • Personal Branding Pitch Thanksgiving Contest

    As a brand, you need to learn how to sell yourself persuasively and with haste, when communicating your message to others. Aside from being in an elevatar, you may have to pitch yourself during an interview, at a networking event, to someone at work and in other situations, possibly concerning ...

    By • Nov. 27, 2008

  • Interview - L'agence Image & Stratégie et le fonctionnement du pôle e-stratégies

    Pouvez-vous m'expliquer de façon concrète les domaines de compétences et le profil de société de Image & Stratégie ? Edouard : Image & Stratégie est une agence conseil corporate fondée par Thierry Saussez, grand publicitaire et communiquant politique, et reprise par Bruno Fuchs, ancien...

    By • Nov. 27, 2008

  • Vive les femmes

    C'est Adele McAlear qui a eu la gentillesse de proposer mon nom pour un honneur anglo-canadien Vote: Who Is Canada's Most Influential Woman In Social Media? D'être sur cette liste me touche déjà et me valide en tant que femme. C'est ce qui me fait le plus plaisir d'ailleurs. Un gros merci chèr...

    By • Nov. 27, 2008

  • Twitter is a Social Network

    We are the atoms within it. All living things exchange meaningful signals. They engage in conversations expressed in languages of form and color, chemicals, behavior, and sound rather that words and sentences.We do like that form of a constant stream because it so mirrors life. In some ways, eve...

    By • Nov. 26, 2008

  • Interested in the concept of Crowdsourcing?

    Here's two things you can do: 1) Participate in Associations Now's crowdsourcing experiment for the May issue of the magazine. Submit your ideas now - final deadline is November 30. Then we get to vote!2) Come hear Jeff Howe (the journalist who coined the term) keynote the ASAE Technology Confe...

    By • Nov. 26, 2008

  • Proven Big M Marketing Techniques

    Marketing is the interface a company builds to interact with the marketplace and the customer base. The marketing group, combined with the sales force, is the point in the company where the market understanding resides.This should be the group that drives the company, that sells the marketing vi...

    By • Nov. 26, 2008

  • L'identité du blogueur disparaît avec la professionnalisation des blogs

    J'ai toujours eu un problème lorsque sur un blog l'identité de l'auteur était iexistente. En effet, on vient sur un blog en y attendant un caractère plus « humain » que sur un site d'information. Avec certains blogs d'entreprise ou avec des blogs plus professionnalisés (rachetés par des groupe...

    By • Nov. 26, 2008

  • 1999 VS 2002 : comparaison du nombre d'internautes

    La carte de 1990 (le document PDF associé) : La carte de 2002 (le document PDF associé) : L'explication de Worldmapper : "During the 12 years from 1990 to 2002, people using the Internet increased in number by 224 times. By 2002 there were 631 million Internet users worldwide. The distributio...

    By • Nov. 26, 2008

  • Imagining Technology Futures - part 4

    New Interfaces are another area in which we can expect to see change. Since the development of the mouse and touch screens we have not seen any significant improvements in how we interact with devices. However, over the next few years we will see a move away from textual interfaces and towards ...

    Nov. 26, 2008

  • E-reputation et medias sociaux : le cas Motrin

    Nous avions déjà abordé ce thème il y a quelques temps à propos de Facebook et plus largement sur la gestion de l'image de l'entreprise à l'heure du web 2.0. Aujourd'hui un nouveau buzz commence à enfler sur le web. D'une vague publicité en ligne comme il y en a beaucoup, on est en train d'...

    By • Nov. 25, 2008