Content Marketing: Page 595

  • Twitter grows like "wildfire"

    Stats out from metrics firm Nielsen (as reported in CNET) proves something that those of us using the service have been seeing first hand - Twitter is growing like "wildfire." A list of the top ten fastest growing social networks in the US shows that Twitter went up from just over 500k a year ...

    By • Oct. 23, 2008

  • Le Québec en retard sur le Canada sur le plan des acheteurs en lignes

    Hier je vous pointais vers une étude sur le Profil des internautes canadiens. Or, au Québec, il existe l'étude mensuelle l'indice du commerce électronique qui est mise à jour notamment par la firme SOM. C'est dans le blogue de SOM que je remarque (ils ont fait l'effort de comparer le Québec et ...

    By • Oct. 23, 2008

  • Hewlett Packard et les bloggers du Dragon

    Pour ceux qui douteraient encore du potentiel offert par le buzzmarketing, Hewlett Packard, 1er fabricant mondial d'ordinateurs, s'est fait remarquer sur le net avec une opération d'envergure : The 31 Days of the Dragon. Cette campagne de buzz est intervenue en mai 2008 pour soutenir les vente...

    By • Oct. 23, 2008

  • A Web 2.0 Social Media Meme

    Chris Brogan may regret turning over his online real estate to guest blogger Dennis Howlett, a fellow Social Media Today contributor, who used the opportunity to rant on most things Web 2.0. His post "Web 2.0- Was it Ever Alive?" calls into question the lofty prognostications on the value tha...

    By • Oct. 22, 2008

  • La famille, au coeur des pratiques socio-numériques

    Socialiser online ne relève pas que de la recherche de nouveaux amis, c'est surtout un moyen d'étendre la relation avec ses proches et en premier lieu sa famille. C'est typiquement une des leçons d'une des récentes études du PEW. Dans un contexte où les membres d'un même foyers sont connectés ...

    By • Oct. 22, 2008

  • What can social media do for reputation management?

    Alot has been written about online reputation management of late, and recently I was asked by a company that is interested in my skill sets to explain to them what I had done in regards to reputation management. So I've decided to recount what I did and what were the results. Â About 18 months ...

    By • Oct. 22, 2008

  • One Year of OnlineMarketerBlog

    I'm happy to report that OnlineMarketerBlog recently turned one year old. In the interest of current and future bloggers, I thought I'd share the milestones from this first year. I hope you exceed them with your own blog. Total word count: 65,369 Average post length is 600 words (599.71, to b...

    By • Oct. 22, 2008

  • Your Network Will Soon be a Job Qualification

    Subscribe to my podcast series Web 2.0 and the need to be hyperconnected Right now, we live in a world, where we can almost "touch" anyone we want. Instead of six degrees of separation, we are at three degrees. It has never been easier to meet someone, especially when we see whose friends with ...

    By • Oct. 22, 2008

  • La performance d'entreprise a rendez-vous le 13 novembre

    C'est peu de dire combien BlueKiwi a fait preuve d'à -propos, en publiant il y a quelques semaines un livre blanc portant sur la performance d'entreprise à l'heure des réseaux sociaux d'entreprise. En ces temps incertains, il est plus que clair que la recherche d'efficience est d'actualité, do...

    By • Oct. 22, 2008

  • Top African Female Bloggers 2008

    Afrigator has just put up a list on the top 45 African Female bloggers based on their site monitoring algorithm and the list is as follows :1.So CloseSouth Africa Rank: 9Overall Rank: 10Blog2.Urban SproutSouth Africa Rank: 10Overall Rank: 11Blog3.Black LooksNigeria Rank: 1Overall Rank: 14Blog4....

    By Collins Mbalo • Oct. 22, 2008

  • Webmarketing: Monétisation du Contenu par LeMonde.fr: Cas des archives

    LeMonde.fr, avec 2,89 millions de visiteurs par mois est le deuxième site d'information Français derrière Le Figaro et devant TF1.fr.LeMonde.fr possède une stratégie de monétisation basée sur un modèle simple: la publicité.Le contenu du site est monétisé grâce aux bannières et différents accor...

    By • Oct. 22, 2008

  • Quel écran bouffe l'autre?

    Le CRTC invite de nouveau le public à soumettre leurs observations sur la radiodiffusion au sein des nouveaux médias. Cette consultation précède l'audience publique qui débutera le 17 février 2009. (via Ariane Krol)En mai dernier, le Conseil a lancé un autre Avis de consultation afin de limiter...

    By • Oct. 22, 2008

  • Back to the Basics of New PR

    This is a fast paced, digital world we're in. Sometimes when you get caught up in the excitement of social media, new technologies and new methods of communication, it's easy to outpace someone, especially those new PR and media pros discovering all this for the first time on a daily basis. So,...

    By • Oct. 21, 2008

  • Reaping customer insight from user-generated content

    At FreshNetworks we know all about using user-generated content for insight. Whether it's from the activities and discussions we run in our online research communities, to the organic discussions and comments we see across all the online communities that we build. You can gain a lot by listenin...

    By • Oct. 21, 2008

  • Why Is Your Business Ignoring Social Media?

    A number of you - okay, many of you, I'm sure - will say, "I know! I know!" upon reading the title of this post, but the following isn't necessarily for you. No, it's actually for the many people who get to this blog by way of Google searches on phrases such as "social networking advantages," "...

    By • Oct. 21, 2008

  • Shallow Pal: What's your friending strategy?

    The act of 'friending' someone has become standard fair on almost all communities today. Something often overlooked when going through the process of creating your community strategy is the actual relationships people will be building when becoming friends. Now obviously you don't want to contr...

    By • Oct. 21, 2008

  • Are You Monitoring Online Conversations?

    If your business has been around for any length of time, you know that knowing what customers think about your service is important. However, customers may be reticent to provide that feedback directly to you - good or bad. For some reason, we prefer to vent with friends and colleagues. Sometim...

    By • Oct. 21, 2008

  • Shifting The Line in Social Media Advertising

    Over the weekend, I learned that Anna lost her phone. Jade and Luca did too. You can find out more on their Facebook pages (linked). And let me know if you notice anything odd about them... We've been discussing social media marketing on this blog for the past couple of months. While updating...

    By • Oct. 21, 2008

  • Bloggers: Who Is In Your Fab Five?

    Thanks to Jason Falls for the inspiration (okay, it's a straight rip-off) for this post. Jason pointed out five lesser-known bloggers that he reads regularly (including Convince & Convert). His post seems to have triggered an a-ha moment, as several other excellent social media bloggers incl...

    By • Oct. 21, 2008

  • Secrets of Promoting Oneself in the Virtual World

    The Lessons of a Second Life Artist and the Secrets of Promoting Oneself in the Virtual WorldView SlideShare presentation or Upload your own. (tags: 2l pr)

    By • Oct. 20, 2008

  • Series: Giants of Social Media: Digg

    Featured Site:Social media is a fairly new medium, sparked by the increasing usage of the web, to build relationships between people. To a casual observer, social media has been called information overload or self-hype (and no doubt, you'll come across both). But spend a few minutes within the ...

    By • Oct. 20, 2008

  • Brands That Are Using Social Media

    Peter Kim, posted a list of brands that are using, or being affected by, social media marketing. He invited others to add to the list in the comments and as of the 18th October it's grown to 270 brands. A great resource. I took a look at what categories these brands fall into and what percen...

    By • Oct. 20, 2008

  • Using Your Personal Brand Name to Brand Products or a Company

    I've been thinking about how we brand ourselves, in combination with a product or company for a while now. Geoff Livingston and Ari Herzog both sent me notes to inspire today's post. Many times, you will see authors (such as David Allen), speakers (Tom Peters and Anthony Robbins) and consultants...

    By • Oct. 20, 2008

  • 2008 Ad Agency New Business Survey - "Fewer Opportunities"

       Of the reasons why it was "harder or a lot harder" to obtain new business, the majority of agencies said prospects were more difficult to reach and there was fewer new business opportunities. Observation: Agencies tend to put new business practices on the back burner when times ar...

    By • Oct. 20, 2008

  • Why Only Stupid Marketers Use Age As A Demographic

    Sometimes I can't resist a post that will result in a few irate responses. This is likely going to be one of them. It is essentially about my distaste for something that I have seen far too many marketers blindly rely on ... age statistics. Just about every web site that tries to sell advertisin...

    By • Oct. 20, 2008