Facebook Announces Change to Organic Page Impressions, Removal of Gray Verification Badges

Facebook is removing its gray verified ticks for Pages, while its also making a change to how organic impressions are calculated.

By Andrew Hutchinson • Oct. 18, 2019

Facebook Tests 'Suggested Time' Feature for Scheduled Posts

Facebook is working on a new 'Suggested' scheduling option to help Page admins reach their audiences when they're most active.

By Andrew Hutchinson • Oct. 18, 2019

Facebook Expands Search Ads Availability, Adds Search Results to Automatic Placements

Facebook is giving more businesses access to its search ads, which will appear in general and Marketplace queries.

By Andrew Hutchinson • Oct. 18, 2019

6 Tips to Help You Generate and Utilize UGC on Instagram

User-generated content is one of the best forms of content marketing that you can leverage for your branding strategy.

By Stanley Meytin • Oct. 17, 2019

Facebook Launches New Holiday Marketing Insights Guide to Help with Ad Campaigns

Facebook has released the 2019 version of its Holiday Insights guide, which includes a heap of stats and tips to help brands maximize their holiday campaigns.

By Andrew Hutchinson • Oct. 17, 2019

LinkedIn Launches Events to Facilitate Professional Meet-Ups

LinkedIn has added a new events tool to help professionals organize in-person meet-ups. 

By Andrew Hutchinson • Oct. 17, 2019

Facebook Publishes New Data on the Effectiveness of Combining News Feed and Stories for Ad Campaigns

Facebook has published a new report which looks at the benefits of adding Stories placement to your Facebook News Feed ad campaigns. 

By Andrew Hutchinson • Oct. 16, 2019

LinkedIn Adds New Tools for Company Pages, Including Employee Notifications Option

LinkedIn has added some new tools to help increase employee engagement, and ensure your Company Page is complete.

By Andrew Hutchinson • Oct. 16, 2019

10 Experts Share Their Social Media Marketing Tips for the Holidays

Looking to get more out of your holiday marketing campaigns? These tips will get you thinking.

By Larry Kim • Oct. 15, 2019

27 FOMO Marketing Tips You Don't Want to Miss Out On [Infographic]

Maximize interest in your latest offerings by tapping into the fear of missing out.

By Andrew Hutchinson • Oct. 15, 2019

Facebook Provides New Insights into the Modern Fashion Shopping Process [Infographic]

Facebook's latest research report looks at the evolving consumer fashion journey, and the role that social media platforms now play in the process.

By Andrew Hutchinson • Oct. 13, 2019

Instagram Provides Key Tips to Help Marketers Maximize their On-Platform Efforts

Looking to tap into the rising influence of Instagram to help sell your products and services? Check out these key platform tips.

By Andrew Hutchinson • Oct. 13, 2019

Facebook Provides New Stories Templates for Businesses, New Business Options for Instagram Direct

As we head into the holiday season, Facebook is rolling out some new tools to help brands make the most of their end of year push.

By Andrew Hutchinson • Oct. 11, 2019

5 Ways to Leverage Customer Training to Create Marketing Content [Infographic]

Training content - both internal and external - can be a great resource for your content marketing efforts.

By Bob Carver • Oct. 11, 2019

9 Instagram Stories Apps That Will Help Maximize Your Creation Process

Looking to add Stories into your marketing mix? This listing of tools and tips will help. 

By Jordan Julian • Oct. 11, 2019

YouTube's Testing a New Option to Reserve Ad Space Months in Advance

YouTube is testing a new option which would enable advertisers to reserve ad space around specific events, months in advance.

By Andrew Hutchinson • Oct. 11, 2019

Twitter Apologizes for Using Email Addresses and Phone Numbers for Ad Targeting

Twitter has issued an apology for incorrectly using email addresses and phone numbers uploaded for account security purposes within its ad targeting tools.

By Andrew Hutchinson • Oct. 10, 2019

What I Learned from Surveying Over 400 Influencers

What's the current state of influencer marketing, from the influencers' perspective? Check out this report.

By Kristen Matthews • Oct. 9, 2019

Latest Messenger Platform Update Adds New Private Reply Options, Persistent Menu Control

Facebook has released its latest Messenger platform update, with new options to help businesses utilize Messenger functions.

By Andrew Hutchinson • Oct. 9, 2019

Pinterest Launches 'Pinterest Academy' Education Resource for Marketers

Pinterest has launched a new set of education resources to help marketers better understand how to maximize their Pin campaigns. 

By Andrew Hutchinson • Oct. 9, 2019

Snapchat Enables In-Game Purchases for First Time in New Campaign with Adidas

Snapchat's looking to lean further into gaming with a new ad campaign which enables product purchases via a game.

By Andrew Hutchinson • Oct. 8, 2019

Social Media Content Trends for 2020 and Beyond [Infographic]

Looking to ensure you keep up with the latest trends and changes in 2020? Check out this list.

By Andrew Hutchinson • Oct. 8, 2019

The Rise of Social Commerce - and What it Means for Your Brand [Infographic]

With more social platforms looking to integrate direct selling tools, social commerce looks to be the next major retail shift. Here are some tips on how you can prepare your business.

By Irfan Ahmad • Oct. 6, 2019

8 Halloween Social Media Campaigns to Inspire Your Approach This Season

Looking for ideas for your Halloween campaigns? Check out these examples of successful, spooky social posts.

By Jordan Julian • Oct. 5, 2019

Snapchat Releases Latest Update of Trending Topics on the Platform [Infographic]

Looking to get a finger on the pulse of what's trending among the youth? Check out Snapchat's latest 'Snap Chatter' trends update.

By Andrew Hutchinson • Oct. 5, 2019