How to Use Emojis and Symbols to Improve Your Marketing Strategy [Infographic]

Are you using emojis in your brand messaging? Here are some tips on the how and why of business emoji use.

By Mark Walker-Ford • Nov. 11, 2019

5 Key Elements of Effective Social Selling - and How to Implement Them in Your Approach

Here are a few commonly-used social selling concepts and terms that are good to know. By understanding them, you'll be able to better apply these social selling principles to your existing strategy.

By Julio Viskovich • Nov. 10, 2019

10 Tips to Create a Winning Social Media Strategy [Infographic]

Some tips to help you build a more effective, rewarding social media marketing strategy.

By Mark Walker-Ford • Nov. 9, 2019

Twitter's Testing a New Option Which Would Enable You to Switch Accounts in Tweet Replies

Twitter is testing out a new option which would enable you to switch accounts within a tweet reply, facilitating easier tweet management. 

By Andrew Hutchinson • Nov. 9, 2019

How to Create Enticing Product Listings That Will Help You Sell More Online [Infographic]

Looking to improve your online product listings? Check out these tips.

By Mark Walker-Ford • Nov. 8, 2019

New Report Examines the Impact of Instagram's Hidden Likes Experiment on Influencer Engagement

A new study has shown that the removal of total like counts on Instagram has resulted in fewer likes overall for influencer posts.

By Andrew Hutchinson • Nov. 8, 2019

WhatsApp Launches Product Catalogs for Small Businesses

WhatsApp is launching a new option to help businesses better showcase their products via the WhatsApp Business app.

By Andrew Hutchinson • Nov. 8, 2019

Holiday Shopping Habits: Millennials Vs Gen Z [Infographic]

Looking to maximize your appeal to younger shoppers this holiday season? Check out these insights.

By Andrew Hutchinson • Nov. 8, 2019

Facebook Expands Access to Brand Collabs Manager, Adds New Insights to Creator Studio

Facebook has added some new publisher tools, including expanded access to its Brand Collabs influencer marketing platform.

By Andrew Hutchinson • Nov. 7, 2019

Twitter Provides Listing of Key Thanksgiving Hashtags for Marketers to Consider

Twitter has published a new listing of key Thanksgiving hashtags to use, along with some tips on how to use them. 

By Andrew Hutchinson • Nov. 7, 2019

The State of Social Media Lead Gen 2019 - Part 4: The Future of Social Media Lead Generation

Is social media really an effective option for lead generation? We conducted a survey to find out what marketers are actually seeing.

By Andrew Hutchinson • Nov. 7, 2019

The State of Social Media Lead Gen 2019 - Part 3: Key Social Platforms for Lead Gen

Is social media really an effective option for lead generation? We conducted a survey to find out what marketers are actually seeing.

By Andrew Hutchinson • Nov. 6, 2019

Snapchat Releases Latest Update of Trending Topics on the Platform [Infographic]

Snapchat has released its latest 'Snap Chatter' trends report, highlighting the key topics gaining momentum among Snapchat users.

By Andrew Hutchinson • Nov. 6, 2019

Pinterest Outlines Rising Pin Trends in Latest Report [Infographic]

Pinterest has published its latest Pin Trends report, highlighting the top, rising interests among users on the platform.

By Andrew Hutchinson • Nov. 6, 2019

Facebook Will Implement Limits on How Many Ads a Page Can Run in 2020

Facebook says that it will implement new limits on how many ads a Page can run as of mid-2020.

By Andrew Hutchinson • Nov. 5, 2019

TikTok Launches 'Share to TikTok' SDK, Expanding its Connection to Third Party Tools

TikTok has added a new 'Share to TikTok' SDK, which will enable people to create TikTok content within third-party apps.

By Andrew Hutchinson • Nov. 5, 2019

Twitter Launches New Study of Key Cultural Shifts, Based on Billions of Tweets

Twitter has published a new study which highlights key cultural shifts based on billions of tweets, 

By Andrew Hutchinson • Nov. 5, 2019

The State of Social Media Lead Gen 2019 - Part 2: Building an Effective Lead Gen Framework

Is social media really an effective option for lead generation? We conducted a survey to find out what marketers are actually seeing.

By Andrew Hutchinson • Nov. 5, 2019

The State of Social Media Lead Gen 2019 - Part 1: The Current State of Social Lead Generation

Is social media really an effective option for lead generation? We conducted a survey to find out what marketers are actually seeing.

By Andrew Hutchinson • Nov. 4, 2019

Instagram Provides New Tips to Help Improve Your Stories Efforts

Instagram has published a new set of tips to help you maximize your Instagram Stories.

By Andrew Hutchinson • Nov. 3, 2019

LinkedIn Reaches 660 Million Members, Outlines 'Members First' Guiding Principles

LinkedIn has outlined its guiding principles as it reaches a new milestone of 660 members worldwide.

By Andrew Hutchinson • Nov. 2, 2019

Facebook Announces Changes to Ad Metrics, Including Removal of 10-Second Video Views

Facebook's implementing some tweaks to its video metrics, including renaming several elements and removing 10-second video views. 

By Andrew Hutchinson • Nov. 1, 2019

Social Media Across Generations [Infographic]

What are the latest trends in social media usage across each generational cohort? Check out this report.

By Andrew Hutchinson • Oct. 31, 2019

Twitter Publishes New Stats on Game of Thrones Discussion [Infographic]

Twitter has published a new listing of analysis of Game of Thrones relates tweets, showcasing its analytical capacity. 

By Andrew Hutchinson • Oct. 31, 2019

Facebook Q3 Update: More Users, Higher Revenue, Despite Ongoing Controversies

Facebook continues its run of continual user and revenue growth in its latest earnings report.

By Andrew Hutchinson • Oct. 31, 2019