Snapchat Releases Holiday Marketing Insights Guide to Assist with Strategic Planning

Snapchat has released a new guide to help marketers plan their Snap ad campaigns for the upcoming holiday season.

By Andrew Hutchinson • Aug. 9, 2019

6 Steps in Developing an Optimal Social Media Marketing Strategy [Infographic]

Looking to develop an effective social media marketing strategy? This infographic outlines some key elements to keep in mind.

By Andrew Hutchinson • Aug. 9, 2019

Twitter Shares Insights into KFC's Social Media Strategy via #BrandsTalkTwitter

Twitter UK has released the second interview in its #BrandsTalkTwitter marketing insights series, this time looking at KFC.

By Andrew Hutchinson • Aug. 8, 2019

4 Simple Ways to Drive Traffic from Instagram Stories Without the 'Swipe-Up' Feature

Instagram's 'Swipe-Up' link tool for Stories is not available to all business - but there are still ways to drive direct traffic from the option.

By Dhariana Lozano • Aug. 7, 2019

How to Create a Social Media Management Plan That Produces Results

If you want to maximize your social media marketing success, you need a plan. Here are some key tips to help you build an effective social media marketing strategy.

By Melonie Dodaro • Aug. 7, 2019

New Study Examines How Much Users Would Pay to Use the Most Popular Apps

How much would you pay to use your favorite apps, if a subscription fee was required? That's what this new survey sought to find out.

By Andrew Hutchinson • Aug. 6, 2019

13 Ways to Maximize the Effectiveness of Your Infographics [Infographic]

Infographics can be a great way to boost your digital marketing efforts - here are some tips on how to get the most out of your infographic efforts.

By Mark Walker-Ford • Aug. 6, 2019

Snapchat Releases Latest Update of Trending Topics on the Platform [Infographic]

Snapchat has published the latest edition of its 'Snap Chatter' trends report, which highlights key topics of discussion across its network.

By Andrew Hutchinson • Aug. 6, 2019

How Much Time Do People Spend on Social Media in 2019? [Infographic]

How much time are people spending on social media in 2019? Check out this infographic overview.

By Andrew Hutchinson • Aug. 6, 2019

Pinterest Outlines Rising Pin Trends in Latest Report [Infographic]

Pinterest has published its latest listing of key on-platform trends, which may help guide your content decisions.

By Andrew Hutchinson • Aug. 3, 2019

Facebook Adds Instagram Scheduling to Creator Studio

Facebook is rolling out a new scheduling option for Instagram posts within its Creator Studio app.

By Andrew Hutchinson • Aug. 3, 2019

Twitter Releases Major Events Calendar for August to Assist with Strategic Planning

Twitter has published its listing of key dates and events of note in August, which is worth considering for your campaign tie-ins.

By Andrew Hutchinson • Aug. 2, 2019

What Makes a High Performing Story - According to Instagram [Infographic]

Based on analysis of thousands of Stories on its platform, Instagram has released insights on the key features that make for effective Stories.

By Aaron Brooks • Aug. 1, 2019

Pinterest Provides Insights into How it Uses Text Elements in Pin Discovery

Pinterest has provided a new overview of how it utilizes text elements within Pin searches and ranking. 

By Andrew Hutchinson • Aug. 1, 2019

Snapchat Launches New, Streamlined Ad Creation Process

Snapchat has launched a new, simplified ad creation process, making it easier to create quick Snap campaigns.

By Andrew Hutchinson • Aug. 1, 2019

Instagram Publishes New Report on Key Food and Drink Content Trends in the UK

Instagram has published a new report which takes an in-depth look at food and drink trends and notes among UK users.

By Andrew Hutchinson • Aug. 1, 2019

LinkedIn Pages: An Action Plan for Small Businesses [Infographic]

LinkedIn has published a new eBook on how small businesses can make the most of the platform - this infographic provides an overview of the key notes.

By Andrew Hutchinson • July 31, 2019

The Demographics of Social Media in 2019 [Infographic]

Looking to get a better handle on the latest social media usage trends? Check out this quick overview of some key social media platform stats.

By Andrew Hutchinson • July 31, 2019

Everything You Need to Know About Instagram Business Accounts [Infographic]

Maximize your use of Instagram for business with this overview of business profiles and ads on the platform.

By Andrew Hutchinson • July 30, 2019

LinkedIn Provides New Tips on Choosing Ad Campaign Objectives

LinkedIn has published a new guide on how to make best use of its objective-based marketing ad approach.

By Andrew Hutchinson • July 30, 2019

How to Use Twitter as a Lead Generation Machine

Looking to generate more leads from your Twitter efforts? Check out these tips.

By Ann Smarty • July 30, 2019

Twitter Provides New Marketing Tips via #BrandsTalkTwitter Initiative

Twitter's UK arm has started a new initiative to highlight the strategies of some of the best performing brands on the platform.

By Andrew Hutchinson • July 30, 2019

New Tool Provides Email Alerts Whenever Your Competitors Launch a Facebook Ad Campaign

This new tool helps you stay on top of your competitors' Facebook ad efforts by alerting you to new campaigns.

By Andrew Hutchinson • July 28, 2019

A Guide to Instagram Ad Formats and Specs [Infographic]

Here's an overview of the various Instagram ad options at your disposal, including image size requirements and response options.

By Andrew Hutchinson • July 28, 2019

Social Media 'Influence' Gets You Nowhere with This L.A. Ice Cream Truck

Not all 'influencers' are what they claim - make sure you validate your influencer marketing candidates with these tips.

By Larry Kim • July 26, 2019