Social Marketing: Page 144
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New Report Looks at the Growth of Influencer Marketing on Instagram
A new report underlines just how significant influencer marketing has become on Instagram, as well as the rise of micro-influencers.
By Andrew Hutchinson • Jan. 17, 2019 -
Facebook Adds New Option to Create Dynamic Ads in Multiple Languages
Facebook has added a new option which enables businesses to create Dynamic Ads for multiple languages and regions.
By Andrew Hutchinson • Jan. 17, 2019 -
SMT Expert
15 Facebook Marketing Groups to Join in 2019
These Facebook groups can help keep you up to date with the latest news and shifts within the digital marketing sector.
By Larry Kim • Jan. 16, 2019 -
SMT Expert
4 Tips to Help You Keep Up with the Constant Changes in Social Media
Social media is always changing - here are some key tips to help ensure you remain up to date, and are able to act on such shifts.
By Rachel Strella • Jan. 16, 2019 -
YouTube Provides More Detail on Profanity Regulations in Relation to Ads in Content
YouTube has provided more insight into how it categorizes content which includes profanity in relation to how it shows ads.
By Andrew Hutchinson • Jan. 16, 2019 -
Podcast
Brand Humanization: Transparency vs Authenticity
What's the difference between 'transparency' and 'authenticity', and why does it matter? Take a listen to Pam Moore's latest podcast.
By Pam Moore • Jan. 16, 2019 -
How do Micro-Influencers View Brand Partnerships? [Report]
With micro-influencers on the rise, this report sought feedback from a range of smaller creators to get some insight into how they collaborate with businesses.
By Ismael El-Qudsi • Jan. 16, 2019 -
Video on Social: What Marketers Say vs What They Do [Infographic]
It's undeniable that video is becoming a must on social media. However, how marketers think they're approaching it, and what they're actually doing, are two different stories.
By Becky Brooks • Jan. 15, 2019 -
SMT Expert
4 Easy to Use Tools to Help You Create Effective, Engaging Video Content
Tap into the growth of video in 2019 with these tools and tips.
By Lilach Bullock • Jan. 15, 2019 -
40+ Video Marketing Statistics for 2019 [Infographic]
Is video part of your 2019 social media marketing strategy? These stats may prompt you to give it some extra thought.
By Irfan Ahmad • Jan. 14, 2019 -
8 Types of Social Media Posts that Your Business Should Avoid [Infographic]
There are certain things you need to avoid posting on social, or you'll risk losing your audience.
By Mark Walker-Ford • Jan. 13, 2019 -
6 Common, Budget-Killing Facebook Ad Errors (and How to Correct Them)
While most common Facebook ads mistakes are relatively easy to correct, financially, a handful of them could cost you and your business big time.
By Nathan Resnick • Jan. 12, 2019 -
4 Ways to Use Instagram Highlights in Your Social Media Marketing Efforts
Ensure you're maximizing the value of your Instagram Stories by also utilizing your Stories Highlights. Here are some tips on how to do it.
By Phoebe Bain • Jan. 11, 2019 -
Facebook Publishes New Report on the Modern Moviegoer's Path to Purchase [Infographic]
Facebook has published a new report which looks at how the modern moviegoer finds information about new films to see.
By Andrew Hutchinson • Jan. 11, 2019 -
10 Social Media Management Tools to Help Boost Your Efforts in 2019
Need tools to help maximize your social media marketing efforts in 2019? Check out this list.
By Alice Oh • Jan. 11, 2019 -
SMT Expert
Twitter's Chronological Timeline is Back, Which Provides a Range of Potential Benefits
Twitter's new option to switch to a 'Most recent' feed has a range of potential benefits, as explained by contributor Lucy Rendler-Kaplan.
By Lucy Rendler-Kaplan • Jan. 11, 2019 -
5 Social Media Trends to Put into Practice in 2019 [Infographic]
The team from Hootsuite outline their key digital marketing trend predictions for 2019 in this new infographic.
By Mark Walker-Ford • Jan. 10, 2019 -
Snapchat Releases Latest Update of Trending Topics on the Platform [Infographic]
Snapchat has released the latest version of its 'Snap Chatter' trends report, which looks at the key topics of discussion among users.
By Andrew Hutchinson • Jan. 10, 2019 -
Twitter's Working on New Event and Audience Analytics Tools, Updated Desktop Layout
Twitter's working on some new analytics tools, as well as new elements to put more focus on discussions around major events.
By Andrew Hutchinson • Jan. 10, 2019 -
Businesses Can Now Directly Schedule Videos to Instagram
Instagram quietly added direct video scheduling to its API over the holidays. Here's what you need to know.
By Andrew Kunesh • Jan. 9, 2019 -
Snapchat Releases New Report on How and Why People Use Different Social Apps
Snapchat has released a new study which looks at the emotional impact of using different social apps, and when users are most likely to turn to each.
By Andrew Hutchinson • Jan. 9, 2019 -
How to Optimize Your Content for Every Age Group [Infographic]
Need help with your content planning? This infographic provides tips on how to reach each demographic subset.
By Mark Walker-Ford • Jan. 9, 2019 -
Twitter Announces Scheduling Upgrade for TweetDeck, Changes to Embedded Tweet Grids
Twitter has announced support for tweet scheduling with multiple images or video through TweetDeck, while its also cutting support for embedded tweet grids.
By Andrew Hutchinson • Jan. 9, 2019 -
LinkedIn Pages Best Practices for 2019 [Infographic]
Looking to boost your company's LinkedIn performance in 2019? Check out these key tips.
By Andrew Hutchinson • Jan. 8, 2019 -
20 LinkedIn Tips to Help Boost Engagement
Looking to up your LinkedIn game in 2019? Here are some key notes on why you should, and tips on how to do it.
By Brad Smith • Jan. 8, 2019