Instagram Flags Coming Profile Changes, for Both Regular and Business Users

Instagram has announced that it's testing a range of new profile formats and options, both for regular users and businesses.

By Andrew Hutchinson • Nov. 21, 2018

The Dos and Don'ts for a Standout Quora Presence

Building a presence on Quora can help build your digital presence, and boost brand awareness. Here are some tips.

By Deborah Sweeney • Nov. 21, 2018

3 Outdated Influencer Marketing Practices to Leave in 2018

With influencer marketing on the rise, here are three common influencer strategies that its time to dump from your approach.

By Aaron Brooks • Nov. 21, 2018

Big Changes Coming to Facebook's Messaging Platform - Here's What Admins Need to Know

Coming soon, Facebook Pages will need to have successfully been approved for subscription messaging permissions via Messenger. If not, they won’t be able to send free messages to their audience.

By Larry Kim • Nov. 21, 2018

Google Launches New Social Post Options to Promote Business Reviews and Offers

Google has released a new set of templates to help businesses showcase customer reviews and promotions on social. 

By Andrew Hutchinson • Nov. 21, 2018

Snapchat's Planning to Release Another New Version of Spectacles

Snapchat is reportedly looking to release another new version of Spectacles - could it be the thing that pushes the company to the next level?

By Andrew Hutchinson • Nov. 21, 2018

Facebook Releases New Report on Customer Friction Points, and How to Resolve Them

Facebook has released a new report on common customer pain points in the purchase process, and how brands can address such issues and streamline the process.

By Andrew Hutchinson • Nov. 21, 2018

LinkedIn Looks to be Testing its Own Versions of Reactions and Stories

LinkedIn looks to be testing a bunch of new, Facebook-like, features.

By Andrew Hutchinson • Nov. 20, 2018

Twitter Seeks to De-Emphasize Follower Counts with New Update

Twitter CEO Jack Dorsey says that he wants to de-emphasize elements like follower counts to put more focus on meaningful conversations.

By Andrew Hutchinson • Nov. 20, 2018

Snap Announces Lens Creative Partner Program to Boost Branded Lens Use

Snapchat has launched a new Creative Partner program to help advertisers connect with AR experts for Lens campaigns.

By Andrew Hutchinson • Nov. 20, 2018

What Comes Next for Facebook?

Facebook has had a rough year - but what will the various controversies mean for the future of the world's biggest social platform?

By Andrew Hutchinson • Nov. 20, 2018

Instagram Launches New Crackdown on Fake Followers Gained via Third Party Apps

Instagram has announced a new crackdown on users who purchase followers and likes via third-party apps.

By Andrew Hutchinson • Nov. 20, 2018

6 Social Media Marketing Automation Tools (and How to Use Them Properly)

Automation tools can help optimize and maximize your performance. Here are six examples of great social media marketing automation tools to consider.

By Ann Smarty • Nov. 20, 2018

Erasing Stereotypes About Seniors and the Internet [Infographic]

Older people are using the internet at an increasing rate - which is important to note for marketers looking to reach this demographic.

By Alexander Slichnyi • Nov. 20, 2018

19 Tips to Help Leverage Organic and Paid Social Media Throughout the Customer Journey

Social media marketing can help at every stage of the purchase funnel - here are some tips on how to utilize social within each phase.

By TJ Welsh • Nov. 20, 2018

Ways to Track Influencer Marketing ROI [Infographic]

Ever wondered what the ROI of influencer marketing is? How much do brands invest and get in return? This infographic provides some insight.

By Gaurav Sharma • Nov. 18, 2018

2018 Holiday Social Marketing Trends [Infographic]

Animoto surveyed over 1000 consumers and 500 marketers to get some insight into how social and video are affecting purchase habits during the holidays.

By Becky Brooks • Nov. 18, 2018

The 7 Deadly Sins of Selling [Infographic]

Are your social selling efforts falling flat? You may be committing one of these selling sins.

By Andrew Hutchinson • Nov. 18, 2018

Snapchat Launches New Shopping Channel in Discover Ahead of Black Friday

Snapchat is launching a new channel, linked with Shopify, which will highlight special eCommerce deals from selected brands.

By Andrew Hutchinson • Nov. 17, 2018

Snapchat Releases Latest Update of Trending Topics on the Platform [Infographic]

Snapchat has released the latest version of its 'Snap Chatter' report, highlighting the most discussed trends amongst users.

By Andrew Hutchinson • Nov. 17, 2018

Instagram Rolls Out More On-Platform Shopping Options for the Holidays

Moving with user trends, Instagram is looking to capitalize on its eCommerce potential with some new on-platform shopping tools.

By Andrew Hutchinson • Nov. 16, 2018

Facebook Rolls Out News Feed Algorithm Update to Disincentivize Controversial Content

Facebook CEO Mark Zuckerberg has announced a new News Feed Algorithm update aimed at disincentivizing sensationalist content.

By Andrew Hutchinson • Nov. 16, 2018

A Small Business Guide to Advertising on Instagram [Infographic]

Are you looking to add Instagram ads into your social media marketing mix in 2019? Check out this infographic.

By Andrew Hutchinson • Nov. 16, 2018

The 2018 Small Business Social Media Confidence Survey [Infographic]

A new survey has found that many small businesses are struggling to get a handle on social media marketing, and utilize it effectively.

By Andrew Hutchinson • Nov. 15, 2018

Facebook Starts Rolling Out 'Unsend' Option in Messenger

Facebook is rolling out a new 'unsend' option for messages within Messenger after announcing the tool would be coming back in April.

By Andrew Hutchinson • Nov. 15, 2018