Instagram Stories is Now Being Used by 500 Million People Daily

Facebook has reported that Instagram Stories has reached a new milestone of 500 million daily active users.

By Andrew Hutchinson • Jan. 31, 2019

Twitter Launches 2019 #BrandBowl to Celebrate Super Bowl Campaigns

Twitter has announced the second annual #BrandBowl to celebrate the best on-platform Super Bowl tie-ins.

By Andrew Hutchinson • Jan. 31, 2019

LinkedIn Launches 'Water Cooler' Report to Highlight the Most Popular Posts on the Platform

LinkedIn is launching a new update to provide more insight into the key topics and posts gaining traction on the platform.

By Andrew Hutchinson • Jan. 31, 2019

How to Integrate Your Digital Marketing and Social Media Plan for Online Success

If you want to maximize your digital marketing success, you need a plan. In a new podcast, Pam Moore looks at the importance of planning, and how to do so effectively.

By Pam Moore • Jan. 31, 2019

Amidst New Privacy Scandal, Facebook Releases Bumper Q4 Report

In the midst of a new user privacy controversy, Facebook has released its Q4 2018 earnings report, showing an increase in users and beating analysts estimates on revenue.

By Andrew Hutchinson • Jan. 30, 2019

4 Social Media Marketing Bad Habits (and How to Break Them)

Are you guilty of these social media marketing bad habits? Here's how you can break some common missteps in order to achieve success.

By Nathan Mendenhall • Jan. 30, 2019

6 High Performing Video Content Options for LinkedIn

Video is the best performing content type on all social platforms, including LinkedIn - but what types of videos should you be creating for your LinkedIn audience?

By Becky Brooks • Jan. 30, 2019

Rising Video App TikTok is Already Testing Ads

As Facebook works to win back the youth, rising video app TikTok is looking to build its business tools and help brands connect with younger audiences.

By Andrew Hutchinson • Jan. 30, 2019

Facebook Releases New Report on Evolving Sports Engagement on Social Platforms

In the lead-up to the Superbowl, Facebook has published a new report which looks at how social media has changed the way people engage with sports content. 

By Andrew Hutchinson • Jan. 30, 2019

Programmatic, Rebooted

Convergence, transparency and data portability have transformed the economics of programmatic advertising.

Jan. 29, 2019

5 Tools to Help Boost Social Media Productivity and Coordination

In working with a range of clients across several industries, I’ve noticed a common major impediment to these organizations maximizing the value of their digital marketing performance. With priorities ranging from business development to film production and screenwriting, marketing is of...

By Lilian Sue • Jan. 29, 2019

LinkedIn's Developing its Own Form of Lookalike Audiences, According to Reports

According to reports, LinkedIn is developing its own form of Lookalike Audiences, which could help marketers maximize their on-platform ad efforts.

By Andrew Hutchinson • Jan. 29, 2019

7 Digital Marketing Trends That Will Rule 2019 [Infographic]

What are the key trends you need to keep an eye on in 2019? The team from Venngage have put together this graphic.

By Andrew Hutchinson • Jan. 28, 2019

Instagram Adds Option to Link to Instagram Stories, Expands Stories Promote Tool

Instagram has added a new option which enables users to share a direct link to an Instagram Story.

By Andrew Hutchinson • Jan. 26, 2019

4 Ways to Use Social Analytics to Maximize Your Efforts

If you're a social media marketer, you need to be utilizing the various data and analytics tools available to you. Here are some tips.

By Dhariana Lozano • Jan. 25, 2019

Facebook Announces New Brand Safety Certification to Assist with Safe Ad Placement

Facebook is adding another new option to provide advertisers with more control over where their ads appear.

By Andrew Hutchinson • Jan. 25, 2019

5 Tips for Effective YouTube Marketing in 2019

Is YouTube part of your 2019 digital marketing approach? Check out these tips to help boost your YouTube performance.

By Stephen Moyers • Jan. 25, 2019

Instagram Debunks Growing Myth Around Post Reach Restrictions

Instagram has addressed a rising rumor that it's deliberately restricting the reach of profiles to 7% of their audience.

By Andrew Hutchinson • Jan. 24, 2019

Netflix Adds New Instagram Stories Sharing Function, a New Marketing Consideration

Streaming giant Netflix has added a new option to share the latest show or movie you're watching to your Instagram Story, which may become a popular consideration for more brands.

By Andrew Hutchinson • Jan. 24, 2019

LinkedIn Adds New Interest Targeting Options for Ad Campaigns

LinkedIn is adding over 200 professional interest categories to help brands target their on-platform campaigns.

By Andrew Hutchinson • Jan. 24, 2019

How to Plan and Schedule Instagram Stories Using New Tools in 2019

Want to up your Instagram Stories game in 2019? Start planning and scheduling your stories the same way you schedule your posts.

By Matt Smith • Jan. 24, 2019

Facebook Adds New 'Page Quality' Information as Part of Measures to Stop Misuse

Facebook is rolling out a new Page update which will provide more insight into potential rule violations that could be impacting performance.

By Andrew Hutchinson • Jan. 24, 2019

5 Ways to Generate More Engagement (and Reach) on Facebook

With Facebook organic reach still in decline, here are some options to consider to help boost your Page performance.

By Dhariana Lozano • Jan. 23, 2019

What Does Facebook Know About You Really?

Data security has become a major focus in the last 12 months, with Facebook at the center. But what do Zuck and Co. really have on you?

By Andrew Hutchinson • Jan. 23, 2019

The Savvy Marketers' Guide to IGTV [Infographic]

Have you considered IGTV within your 2019 social media marketing strategy? Check out this infographic.

By Irfan Ahmad • Jan. 23, 2019