5 Tips for Your Digital Marketing Strategy in 2024

Some tips to help boost your digital marketing efforts in 2024.

By Andrew Hutchinson • Jan. 2, 2024

The Importance of Ads to Big Tech Brands [Infographic]

With X looking to move away from its ad reliance, its worth noting how difficult that task will actually be.

By Andrew Hutchinson • Jan. 2, 2024

6 Social Media Marketing Predictions for 2024 [Infographic]

Marketers are expected to double down on diversified video strategies and messaging apps, among other key tactics for the months ahead. 

By Andrew Hutchinson • Dec. 21, 2023

TikTok Tests New Desktop-Based Tools for Creators and Marketers

Some handy new updates to TikTok's analytics and business insight tools.

By Andrew Hutchinson • Dec. 21, 2023

An Overview of the Evolving Generative AI Landscape [Infographic]

Looking to get a better handle on all the various tools that make up the gen AI landscape?

By Andrew Hutchinson • Dec. 20, 2023

YouTube Shares Ad Tips Based on Best-Performing Promotions of 2023

Promotions from Apple, Pepsi and Louis Vuitton were tagged as the best performers of the year.

By Andrew Hutchinson • Dec. 20, 2023

Report Finds Facebook and IG Reels Outperform TikTok Clips in Driving Views

The latest insights from Emplifi show that Reels are driving big reach.

By Andrew Hutchinson • Dec. 19, 2023

Snapchat Shares Insights on the Potential of Promotions for Automotive Brands

Snapchat says that its users are 1.5x more likely to be actively searching for a car.

By Andrew Hutchinson • Dec. 18, 2023

A comprehensive guide to partnering with top app development companies

Navigate through various steps involved in the process of choosing the right mobile app development services partner for your company. 

Dec. 18, 2023

75 Instagram Reels Ideas [Infographic]

A few prompts to help spark your Reels content. 

By Andrew Hutchinson • Dec. 17, 2023

YouTube Announces Third-Party Verification Partnerships for Shorts Ad Placements

The new partnerships will provide more assurance for Shorts advertisers.

By Andrew Hutchinson • Dec. 12, 2023

New Research Shows YouTube Remains the Top Social App for Teens

New insights into how teens are engaging with social apps.

By Andrew Hutchinson • Dec. 12, 2023

New Guide Highlights Key Considerations for Effective TikTok Ads

Some handy tips for your TikTok campaign planning.

By Andrew Hutchinson • Dec. 7, 2023

The Age of Virtual Influencers Is Coming, Bringing a Range of New Considerations for Brands

The next stage of virtual influencers could make it increasingly difficult to differentiate real from fake.

By Andrew Hutchinson • Dec. 5, 2023

Instagram Provides Future Trend Predictions in ‘2024 Trend Talk’

Some handy insights for your strategic planning.

By Andrew Hutchinson • Dec. 4, 2023

5 Killer Strategies for Social Media Growth [Infographic]

Some handy pointers for your 2024 strategic planning.

By Andrew Hutchinson • Dec. 3, 2023

Reddit Adds Elements to Its Reply Stream Ad Placements

New options for your Reddit promotions.

By Andrew Hutchinson • Dec. 3, 2023

Meta Publishes New Guide on How To Maximize Post-Holiday Promotions

The guide provides some handy tips on how to maximize your post-Christmas promotions.

By Andrew Hutchinson • Nov. 29, 2023

TikTok Shares Insights Into the Performance of Ads for CPG Brands

TikTok campaigns are now outperforming traditional TV ads for some brands.

By Andrew Hutchinson • Nov. 28, 2023

Reddit Adds New ‘Creative’ Certification to Its Ads Formula Marketing Education Platform

A new way to learn more about Reddit ads best practices and showcase that knowledge.

By Andrew Hutchinson • Nov. 28, 2023

TikTok Launches New ‘Creative Cards’ To Provide Content Inspiration

The cards provide data-backed notes of inspiration for your TikTok clips.

By Andrew Hutchinson • Nov. 27, 2023

7 Creative Design Trends for 2024 [Infographic]

Some creative pointers for your planning, based on emerging visual and design trends.

By Andrew Hutchinson • Nov. 26, 2023

New Report Looks at Why Users Are Hesitant To Make Purchases in Social Apps [Infographic]

A new report from The Influencer Marketing Factory indicates that more people are buying in social apps.

By Andrew Hutchinson • Nov. 21, 2023

Pinterest Shares New Insights Into the Value of the Platform for Promoting Luxury Brands

New market insights from Pinterest.

By Andrew Hutchinson • Nov. 20, 2023

Snapchat Publishes New Data Showing App Facilitates More Positive User Experiences

The study looked at how people physically respond when using different social apps.

By Andrew Hutchinson • Nov. 16, 2023