Social Marketing: Page 228
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How to Tap into Holiday Trends on Pinterest [Infographic]
Pinterest has released a new infographic outlining opportunities for marketers in the lead-up to Christmas.
By Andrew Hutchinson • Oct. 6, 2016 -
New Report Looks at Best Times to Post to Social Platforms by Industry
TrackMaven have conducted a study of more than 17,000 brands on social to determine the best times to post by industry.
By Andrew Hutchinson • Oct. 6, 2016 -
SMT Expert
12 Simple Tactics to Increase Your Social Media Shares
Generating shares of yur content can greatly increase your brand's social media exposure. Here are some tips on how to boost your content shares.
By Dhariana Lozano • Oct. 6, 2016 -
Shopify Announces Facebook Messenger Integration to Enable Sales via Message
Shopify has announced a new integration with Facebook Messenger to enable merchants to sell products via message.
By Andrew Hutchinson • Oct. 5, 2016 -
3 Things Small Businesses Must do to Succeed on LinkedIn
Looking to maximize your success on LinkedIn? Here are three tips from contributor Steve Baldwin.
By Stephen Baldwin • Oct. 5, 2016 -
10 Truths Nobody Told You About Being A Social Media Marketer [Podcast]
Succeeding in social media marketing requires more than enthusiasm for the medium, as explained by Pam Moore in this new podcast.
By Pam Moore • Oct. 5, 2016 -
New Study Looks at What Makes People Unfollow Brands on Social
Sprout Social has conducted a new study into what consumers like an dislike about brands on social.
By Andrew Hutchinson • Oct. 4, 2016 -
Facebook Launches 'Messenger Lite' to Provide Access to More Regions
Facebook has announced a new, low-fi version of Messenger for users in regions with poor connectivity and users with older devices.
By Andrew Hutchinson • Oct. 3, 2016 -
SMT Expert
5 Benefits of Twitter's 140 Character Update for Your Brand or Business
The update Twitter users have longed for is finally here - images and links at the end of tweets will no longer take up any of your precious 140 characters.
By Dhariana Lozano • Oct. 3, 2016 -
4 Ways to Build Stronger Customer Relationships Through Transparency
To build loyalty, companies must earn the trust of their customers. They can do this by being more transparent and up front - here's how.
By Caitlin Zucal • Oct. 3, 2016 -
All The Social Ladies: Betsy Codding of MassMutual [Podcast]
In a new episode of the 'All the Social Ladies' podcast, Carrie Kerpen speaks with Betsy Codding, Social Media Manager for MassMutual's Financial Group.
By Carrie Kerpen • Oct. 3, 2016 -
5 Amazing Takeaways from Content Marketing World 2016
So what went on at Content Marketing World 2016? Here's a review of the highlights from contributor Maggie Burke.
By Maggie Burke • Oct. 1, 2016 -
5 Common Social Media Myths Debunked
Social media can be a powerful tool in your marketing and relationship building arsenal, however it is important to not see it simply as a magic bullet.
By Melonie Dodaro • Sept. 30, 2016 -
Twitter Introduces New 'Website Conversions' Ad Objective
Twitter has announced a change to their 'Website Clicks or Conversions' ad objective that aims to help advertisers hone in on users who are more likely to undertake specific actions on their websites.
By Andrew Hutchinson • Sept. 30, 2016 -
3 Storytelling Tools to Enhance Your Social Media Marketing Efforts - Part Deux
With so much content online, brands need new ways to stand out. Here are three tools to help.
By Philip Kushmaro • Sept. 30, 2016 -
Facebook's Updating their Immersive Canvas Ads with New Templates and Features
Facebook's announced a new update to their Canvas ad units, with new features, including 360 video integration, and new templates to simplify the creation process.
By Andrew Hutchinson • Sept. 29, 2016 -
6 Tools for Superior Social Media Measurement and Attribution
While Google analytics and social platform tools provide some understanding of audience behavior, these options can generate more in-depth data.
By Jawad Khan • Sept. 29, 2016 -
5 Ways to Humanize Your Brand with Data and Social Media Insights [Podcast]
In a new Social Zoom Factor Podcast, Pam Moore looks at why brands need to use data to build better human connections.
By Pam Moore • Sept. 28, 2016 -
Facebook Set to Launch 'Facebook at Work' Next Month
Facebook will soon release it's long-awaited Facebook at Work business tool, according to latest reports.
By Andrew Hutchinson • Sept. 27, 2016 -
Twitter Looks to Boost Voter Participation with New Registration Info Tool
Twitter's looking to play its part in the upcoming Presidential Election, with a new automated system now in place to help people register to add their voice.
By Andrew Hutchinson • Sept. 27, 2016 -
Periscope Adds VIP Program to Establish Better Links with Prominent Creators
Periscope's looking to boost their broadcaster engagement with a new Periscope VIP program which will offer rewards to users based on various goals and metrics.
By Andrew Hutchinson • Sept. 27, 2016 -
3 Ways to Use Twitter to Boost Retail Sales for the Holidays
Twitter has released new data and tips on how brands can maximize their holiday campaigns on the platform.
By Andrew Hutchinson • Sept. 27, 2016 -
Facebook Conducts Research into How Social and Mobile Influence Travel Purchases [Infographic]
Facebook has conducted a new study looking at the travel industry and how social and mobile reach has changed the way people discover and book trips.
By Andrew Hutchinson • Sept. 27, 2016 -
Disney is Reportedly Considering Buying Twitter Too
Reports have emerged that Disney is reportedly weighing up making a bid for Twitter.
By Andrew Hutchinson • Sept. 26, 2016 -
100 Media Requests from a Single Social Media Campaign
The nautical striped plimsoll slip-on was back for another season,
By Andre Bourque • Sept. 26, 2016