Social Marketing: Page 229
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5 Ways Testimonials Can Improve Your Social Media Presence
Here are 5 ways that using this kind of positive UGC will improve your social media presence.
By Tomer Harel • Sept. 26, 2016 -
SMT Expert
10 Reasons Why You're Not Gaining Social Media Followers (& How to Fix It)
Are you having trouble building your social media following? There may be a logical reason, and an easy fix.
By Dhariana Lozano • Sept. 26, 2016 -
All The Social Ladies: Lauren Salazar of Weight Watchers [Podcast]
In a new 'All the Social Ladies' podcast, Carrie Kerpen speaks with Lauren Salazar, the Director of Social Media at Weight Watchers.
By Carrie Kerpen • Sept. 26, 2016 -
Conversion Rate Optimization - 20 Factors Impacting Your Sales and ROI [Podcast]
Conversion rate optimization (CRO) can help businesses increase leads, sales, return on investment and more. In this podcast, Pam Moore explains how to maximize your CRO.
By Pam Moore • Sept. 25, 2016 -
Do You Know All of Google's Marketing Options?
Are you aware of all the various ways you can use Google to boost your brand profile online?
By Natascha Thomson • Sept. 25, 2016 -
Snapchat Launches Spectacles, Re-Brands as "Snap Inc."
Snapchat has unveiled their long-awaited smart glasses. And they look impressive.
By Andrew Hutchinson • Sept. 24, 2016 -
2 Ways B2B Sales Professionals Can Create Influence
A salesperson should strive to influence the buyer's journey to be someone the buyer seeks out for information.
By Bernie Borges • Sept. 24, 2016 -
Could Twitter be Sold - and What Would That Mean for the Platform?
Rumors about the possible sale of Twitter are gaining momentum, with Twitter shares soaring almost 20% on Friday - their highest leap in more than two years.
By Andrew Hutchinson • Sept. 23, 2016 -
On Facebook's Inflated Video Metrics and What it Means for Marketers
Facebook has admitted it's video stats have been incorrect for some time - what does that mean for marketers?
By Andrew Hutchinson • Sept. 23, 2016 -
3 Ways to Increase Brand Loyalty through Customer Support
Customers are looking for answers online, and you can help provide what they need via a knowledge driven support community.
By Caitlin Zucal • Sept. 23, 2016 -
Twitter Still Matters for Businesses - Here's Why
While Twitter is facing a range of challenges, it remains a key platform for social media marketing - here's why.
By Katrina Padron • Sept. 23, 2016 -
The Urgency of Fashion - NY Fashion Week
Contributor Candida McCollam examines the social conversation around New York Fashion Week.
By Candida McCollam • Sept. 23, 2016 -
How HSBC Uses Social Employee Advocacy [Podcast]
In a new podcast, Jorgen Sundberg speaks with Camila Romuld of HSBC to discuss the bank's approach to employee advocacy.
By Jorgen Sundberg • Sept. 22, 2016 -
How to Live-Stream Like a Pro [Infographic]
Are you looking to up your live-streaming game? There's a heap of key usage stats and tips in a new infographic from Marketo and Column Five.
By Andrew Hutchinson • Sept. 22, 2016 -
3 Things You Must Know to Become a Social Marketing Leader [Podcast]
In a new "Social Zoom Factor" podcast, Pam Moore looks at the key skills required to succeed in social media marketing.
By Pam Moore • Sept. 21, 2016 -
Facebook Introduces New Ad Options Focused on Driving In-Store Actions
Facebook's introduced a new ad option to help advertisers drive in-store sales by only highlighting products available at their nearest location.
By Andrew Hutchinson • Sept. 20, 2016 -
Instagram Opens "Save Draft" Feature to All Users
Instagram has announced that all users will now be able to save drafts of their works in progress.
By Andrew Hutchinson • Sept. 20, 2016 -
Twitter Conducts New Study into Customer Service Response and Expectations
Twitter UK has conducted new study into what consumers expect from brands in terms of customer service on the platform.
By Andrew Hutchinson • Sept. 20, 2016 -
Facebook Highlights Trending Topics to Watch for August [Infographic]
Facebook's released the latest version of their Topics to Watch report, this time looking at the issues seeing significant increases in mention volume over August.
By Andrew Hutchinson • Sept. 20, 2016 -
The Biggest 5-Minute Difference You Can Make in Your LinkedIn Relationships
Looking to make more of an impression on LinkedIn? Here's a quick change you can make to boost your engagement.
By Kelsey Jones • Sept. 20, 2016 -
How to Setup and Install the New Facebook Pixel
Using the Facebook tracking pixel is key to maximizing your Facebook advertising performance - here's how to do it.
By Charlie Lawrance • Sept. 20, 2016 -
Images, GIFs or Video - Which Generates the Most Response on Twitter?
In a recent post on branded emoji, Twitter released some new stats on video and GIF use on the platform.
By Andrew Hutchinson • Sept. 19, 2016 -
LinkedIn: The Dark Horse of Influencer Marketing?
Why arent influencers making more use of LinkedIn? Contributor Kirsty Sharman examines in this post.
By Kirsty Sharman • Sept. 19, 2016 -
Pinterest and TV Go Hand-in-Hand [Infographic]
Pinterest has released new data which shows the associations between Pinterest use and TV viewing behavior.
By Andrew Hutchinson • Sept. 19, 2016 -
All The Social Ladies: Allison Stadd of Shake Shack [Podcast]
In a new 'All the Social Ladies' podcast, Carrie Kerpen speaks with Allison Stadd, Senior Marketing and Communications Manager at Shake Shack.
By Carrie Kerpen • Sept. 19, 2016