Social Marketing: Page 229
-
The Blurred Lines between Automation and Human Interaction
The bottom line is that meaningful, one-on-one conversation requires human-to-human interaction and a personal touch.
By Bryan Kramer • Oct. 28, 2016 -
SMT Expert
How to Improve Your Search Rank with Social Media
Social SEO is not just about Google. Social networks are more regularly becoming search engines themselves.
By Dhariana Lozano • Oct. 28, 2016 -
LinkedIn Provides Advice on How to Maximize Their New Endorsements System
Following the recent update of LinkedIn's 'Endorsements' system, the platform has provided some tips on how to maximize the new options.
By Andrew Hutchinson • Oct. 27, 2016 -
Employee Advocacy Beyond "Please RT This" and the Rise of Digital Eminence
With more brands looking to employee advocacy to maximize their marketing message, there are some key learnings that need to be applied.
By Andrew Grill • Oct. 27, 2016 -
5 of the Most Common Types of Customer Complaints, and How to Handle Them
How can you effectively resolve customer complaints and avoid the risk of losing their business? It depends on customer's beliefs, attitudes, and needs.
By Caitlin Zucal • Oct. 27, 2016 -
Google's Hidden Games [Infographic]
Google's hidden games and Easter eggs are always fun - but did you know that some of these games are always available within Google's various offerings?
By Andrew Hutchinson • Oct. 27, 2016 -
Trick or Treat Your Way into Halloween Sales [Infographic]
The Shelf has produced this new infographic which examines Halloween shopping trends and behaviors..
By Andrew Hutchinson • Oct. 26, 2016 -
Pinterest Site Verification: Easy Step-by-Step Guide
Verifying your site on Pinterest offers a range of benefits. Here's how to register your site.
By Melissa Megginson • Oct. 26, 2016 -
5 Key Questions to Ask in an Influencer Marketing Vendor Review
What are the key questions you need to ask when considering an influencer marketing facilitator? Here are five key questions.
By Maria Sipka • Oct. 26, 2016 -
How to Market to Each Generation on Social Media [Infographic]
In order to maximize the outreach potential of social media, you need to understand how your target audience are using social platforms.
By Andrew Hutchinson • Oct. 25, 2016 -
PayPal Announces New Integration with Facebook Messenger
PayPal has announced a new integration with Facebook which will enable people to use PayPal as a payment option across more of Facebook's commerce experiences, including Messenger.
By Andrew Hutchinson • Oct. 25, 2016 -
10 Essential Apps for Small Business Owners [Infographic]
There's a heap of great tools that can help streamline your business management process. This infographic outlines 10 to consider.
By Irfan Ahmad • Oct. 25, 2016 -
How One Business is Using AR, Mobile and Social for Their Latest Halloween Campaign
Tivoli Gardens in Copenhagen has come up with an innovative new Halloween campaign which utilizes social media and augmented reality elements.
By Alexandra Zamfir • Oct. 24, 2016 -
5 Live Streaming Video Platforms to Increase Exposure And Influence
Live-streaming is the social trend of the moment - here are five tools you can use to tap into this new content shift.
By Brad Friedman • Oct. 24, 2016 -
SMT Expert
4 Simple Tweaks to Increase Your Facebook Audience Engagement
Here are four easy ways to boost engagement on your Facebook Page.
By Dhariana Lozano • Oct. 24, 2016 -
The Decline of Twitter (and How to Turn Things Around) [Podcast]
What should Twitter do to get back on even keel? Jorgen Sundberg spoke with James Tozer of The Economist to discuss the platform's struggles.
By Jorgen Sundberg • Oct. 24, 2016 -
All The Social Ladies: Lauren Friedman of Adobe [Podcast]
In a new 'All the Social Ladies' podcast, Carrie Kerpen speaks with Lauren Friedman from Adobe.
By Carrie Kerpen • Oct. 24, 2016 -
5 New Social Platform Features You Need to Know About
Here are five new social platform features, currently in test mode, which may be rolled out in the very near future.
By Andrew Hutchinson • Oct. 23, 2016 -
Forget Social Media, Think Social Business [Podcast]
In a new Social Business Engine podcast, Bernie Borges presents his case for why business leaders need to stop talking about 'social media' and instead focus on 'social business'.
By Bernie Borges • Oct. 23, 2016 -
Here's Why You Should Care About Live-Streaming (and Why TV Networks Should be Concerned)
Live-streaming continues to rise, and the recent Presidential debates gave live providers a powerful showcase.
By Andrew Hutchinson • Oct. 22, 2016 -
Twitter Releases Data on Conversation Spikes and Sentiment in the Lead-Up to Christmas
Twitter's UK arm has put together a couple of interesting graphs that examine overall tweet volumes from the 2015 holiday season.
By Andrew Hutchinson • Oct. 21, 2016 -
7 Ways to Encourage Customer Loyalty with Social Media
How can you use social media to boost customer loyalty? Karen Yankovich provides seven tips in this post.
By Karen Yankovich • Oct. 21, 2016 -
Time to Rethink Your Blog Strategy? Writing Epic, Incredible Blog Posts [Podcast]
In a new episode of the Social Zoom Factor podcast, Pam Moore offers tips and advice on how to create great, original content - and why that's important.
By Pam Moore • Oct. 21, 2016 -
Facebook's Bringing 360 Photos and Videos to Instant Articles
Facebook is adding new features to Instant Articles to make them a more attractive option for publishers.
By Andrew Hutchinson • Oct. 20, 2016 -
How McDonald's Integrates Employees into its Marketing [Podcast]
In a new episode of the Social Business Engine podcast, Bernie Borges speaks with Elly Deutch, Global Social Campaign & Advocacy Manager at McDonald's
By Bernie Borges • Oct. 20, 2016