Facebook Adds New Option to Manage Facebook, Messenger and Instagram Interactions in One Place

Facebook has announced an update for the Pages Manager app that will enable users to manage Instagram, Facebook and Messenger interactions in one place.

By Andrew Hutchinson • Nov. 15, 2016

7 Social Media Customer Service Rules You Should Stick to

Social media has become a key platform for customer service. Here are some tips on how to boost your brand's social customer service game.

By Elizabeth Harmon • Nov. 15, 2016

Facebook's Testing Out New 'Page Interactions' Ad Targeting Options

Facebook's testing out a new set of ad targeting options which could have significant impacts on the way you focus your Facebook ad campaigns.

By Andrew Hutchinson • Nov. 14, 2016

Why Small Businesses Should Keep Social Media In-House

Before reaching out to an agency to handle your digital strategy, step back and consider the benefits that your brand can enjoy by keeping social in-house.

By Deborah Sweeney • Nov. 14, 2016

7 Elements Behind Every Successful Brand on Social Media

While each brand will have a different approach, there are some core social media marketing variables that remain important across all businesses.

By Dhariana Lozano • Nov. 14, 2016

All The Social Ladies: Kate Gardiner, Audience Engagement Specialist [Podcast]

In a new episode of the "All the Social Ladies" podcast, Carrie Kerpen speaks with Kate Gardiner, the founder of Dstl.

By Carrie Kerpen • Nov. 14, 2016

The Most Discussed Issues on Facebook and Instagram from October [Infographic]

Facebook has released its latest Hot Topics report, highlighting the issues that generated the most attention across both Facebook and Instagram in October

By Andrew Hutchinson • Nov. 13, 2016

How Hewlett Packard Enterprise is Growing its Employee Advocate Economy [Podcast]

In a new Social Business Engine podcast, Bernie Borges speaks with Mark Gyles, Digital Marketing Manager at Hewlett Packard Enterprise.

By Bernie Borges • Nov. 13, 2016

Twitter Announces Winners of First 'Twitter Awards' for Advertisers

Twitter has announced the winners of their first annual Twitter Awards for advertisers.

By Andrew Hutchinson • Nov. 12, 2016

9 Qualities to Create Compelling Content Marketing

What are the key qualities of a successful content marketer? Melonie Dodaro shares her thoughts in this post.

By Melonie Dodaro • Nov. 11, 2016

Where Human And Machine Meet: The Awakening of AI in Sales [Infographic]

This infographic outlines the rise of machine learning, and how sales managers can develop machine intelligence to adapt to the changing workforce.

By Jamie Shanks • Nov. 11, 2016

3 New Twitter Customer Service Features Your Business Needs to Enable

Twitter recently added a set of customer service tools that can help better connect you with your audience.

By Andrew Macarthy • Nov. 10, 2016

4 Digital Marketing Tips for the Holidays

Here are some quick ideas to help boost your holiday social media marketing efforts.

By Brad Friedman • Nov. 10, 2016

A Guide to B2B Marketing on Social Media [Podcast]

In a new podcast, Jorgen Sundberg speaks with Katie Canton of Informa Business Intelligence.

By Jorgen Sundberg • Nov. 10, 2016

7 Tips to Help Boost Your Engagement on Instagram

Here are seven steps to help boost your Instagram engagement levels.

By Jordan Kasteler • Nov. 9, 2016

4 Categories of LinkedIn Status Updates [Podcast]

In a new Social Business Engine podcast, Bernie Borges speaks with David J.P. Fisher of RockStar Consulting.

By Bernie Borges • Nov. 9, 2016

Seven Fresh Ideas for Your Holiday Social Media Posts [Infographic]

This infographic provides seven new social media marketing ideas for your holiday campaign.

By Andrew Hutchinson • Nov. 8, 2016

Facebook for Business: 12 Do's and Donts

Looking to maximize your Facebook business Page? Here are some key tips.

By Dhariana Lozano • Nov. 8, 2016

Facebook Testing Business Page Templates

Facebook is testing out a new Page templates option for some users.

By Janet Johnson • Nov. 8, 2016

Twitter Provides Stats on Holiday Shopping Usage [Infographic]

Twitter has released a new infographic highlighting how people used the platform in their shopping process during last year's holiday season.

By Andrew Hutchinson • Nov. 7, 2016

How to Give Your Channel Partners the (Digital) Love They Deserve

Partners play a critical role for many organizations - yet, despite their importance, most partner management programs are stuck in the dark ages.

By Vanessa DiMauro • Nov. 7, 2016

Facebook Introduces New Features to Capitalize on Growth in Reviews

Looking to capitalize on the influence of word-of-mouth recommendations, Facebook is ramping up it's efforts to boost consumer review activity on the platform.

By Chris Campbell • Nov. 7, 2016

All The Social Ladies: Laura Olin, Digital Campaigner [Podcast]

In a new episode of the 'All the Social Ladies' podcast, Carrie Kerpen speaks with veteran digital campaigner Laura Olin.

By Carrie Kerpen • Nov. 7, 2016

How Microsoft Handled Social Care During Their Largest Product Launch [Podcast]

In a new Social Business Engine podcast, Bernie Borges speaks with Miri Rodriguez, Sr. Lead for Social and Communities Support at Microsoft

By Bernie Borges • Nov. 6, 2016

Twitter Outlines Future Ad Strategy and Opportunities at #WhatsNext Event

Twitter recently held an event to discuss what's coming next for advertisers and marketers on the platform.

By Andrew Hutchinson • Nov. 5, 2016