Social Marketing: Page 243

  • Teach For America's Content Loop Feeds their Social Strategy [Podcast]

    In a new episode of The Social Business Engine podcast, Bernie Borges speaks with Stacey Jaffe, their Managing Director of Social Media and Paid Ads at Teach For America.

    By • June 7, 2016

  • Facebook Looking to Boost Reach with Millennials Through New Gaming Partnership

    Facebook's announced a new partnership with gaming company Blizzard to attract more gamers and gaming content to the platform - a move which could reap big benefits.

    By • June 7, 2016

  • Forget Social Strategy, What You Need is a Business Strategy

    "Social media strategy is a vital part of your digital marketing efforts, but it needs to be recognized for what it is - a component of your overall marketing strategy."

    By • June 6, 2016

  • 10 Golden Rules to Stop You Sucking at Social Media Automation

    Done right, social media automation can deliver massive benefits in time saved and efficiency gained. But 'done right' is the key qualifer.

    By • June 6, 2016

  • All The Social Ladies Podcast: Alex Nicholson

    In a new episode of the 'All the Social Ladies' Podcast, Carrie Kerpen speaks with Alex Nicholson, Director of Social Media at Pegasystems.

    By • June 6, 2016

  • 5 Ways to Promote Your Small Business Online [Infographic]

    Once you've decided to start a small business, one of they key next steps is how to promote it. This infographic outlines five ways in which people can get the word about about their new venture.

    By • June 5, 2016

  • How To Create A Successful YouTube Channel [Infographic]

    YouTube is no longer just a website to share and watch videos on - it's an entire industry in and of itself, full of creators, careers and opportunities.

    By • June 3, 2016

  • The Growth of Programmatic Advertising on Social

    ​Seventy-two percent of the US display market will be programmatic by 2017, but how does social fit into the programmatic landscape?

    By • June 3, 2016

  • Snapchat Reaches 150 Million Daily Active Users, Surpassing Twitter

    Snapchat has reportedly reached 150 million daily active users, beating Twitter and underlining, again, why the digital marketing world is so enamored by 'Ghostface Chillah' and Co.

    By • June 3, 2016

  • Pinterest's Switching from 'Pin it' to 'Save' (And Why That's More Important Than You Think)

    Pinterest has announced that it's changing the name of it's 'Pin it' button to 'Save' - which seems minor, but it's kind of a big deal.

    By • June 2, 2016

  • 6 Steps to Launching an Effective Snapchat Takeover [Infographic]

    With more brands looking to get into Snapchat, influencer takeovers are becoming a popular and effective option. This infographic outlines the key details of running a Snapchat takeover.

    By • June 2, 2016

  • 3 Lessons for Neutralizing Negative Feedback and Improving Your Business's Online Reputation

    No one likes getting negative feedback, but there are some steps you can take to better handle such responses and avoid a social media crisis.

    By • June 2, 2016

  • 10 Ways to Boost Your Company Page on LinkedIn

    Your LinkedIn company page can be a great driver of leads for your business. But in order to maximize the potential of your page, you need to keep it updated - here are some tips on how to do just that.

    By • June 2, 2016

  • What Potential Employers Want to Know Most Is Not On Your Resume

    While resumes have long been the staple method for finding and hiring new employees, there are now more opportunities to showcase your skills, and for employers to find out about them.

    By • June 1, 2016

  • 10 of the Biggest Social Media Marketing Fails (And What You Can Learn From Them)

    While everyone approaches social media with the best intentions, mistakes can happen, and those mistakes can lead to significant disasters for brand PR. Here are some examples of major social media fails, and what social managers can learn from them.

    By • June 1, 2016

  • Instagram Officially Announces Business Profiles, Including New Analytics and Promotion Options

    Instagram has officially announced their new brand profiles, with a new range of analytics and ad options coming to all users soon.

    By • June 1, 2016

  • Pinterest's Looking to Take Product Discovery to Next Level with New Search Functionality

    Pinterest is experimenting with a new way to help Pinners discover relevant products on the platform.

    By • May 31, 2016

  • How to Tap Into the Power of a Social Workforce [Podcast]

    In a new podcast, Jorgen Sundberg speaks with Ed Terpening of Altimeter Group to examine the power of employee advocacy in social media, and how brands can implement their own advocacy plan.

    By • May 31, 2016

  • 5 Ways to Use Social Media for Market Research [Infographic]

    Social media is not only a great tool for outreach, it's also an amazing resource to determining who your target audience are, what they're interested in, and how you can best reach them.

    By • May 30, 2016

  • All The Social Ladies Podcast: Robin Seward

    In a new episode of thr All the Social Ladies podcast, Carrie Kerpen speaks with Robin Seward of Rita's Italian Ice to talk about how the brand utilizes social channels.

    By • May 30, 2016

  • 15 Things Smart, Social Savvy Business Marketers Never do on Facebook [Podcast]

    In a new 'Social Zoom Factor' podcast, Pam Moore looks at the things you should never do on Facebook, and how they can hurt your reputation.

    By • May 29, 2016

  • Social Media Strategy for Lead Generation [Infographic]

    This infographic highlights some of the key stats around using social media for lead generation, along with data-backed advice on how to make best use of the major platforms for this purpose.

    By • May 29, 2016

  • 16 Essential Tools to Help Streamline Your Workload This Summer

    With an ever-growing number of social media platforms and tasks to handle, it can be hard to manage everything within the available time you have. These tools can help organize and streamline your work process.

    By • May 28, 2016

  • How to Create and Use Facebook's Dark Posts

    Facebook dark posts enable you to create multiple versions of your Facebook ads and target them to specific audiences without those posts appearing on your actual Page.

    By • May 27, 2016

  • 6 Key Notes on Managing a Digital Crisis via Social Media

    When dealing with a data breach or similar crisis, it's important your brand adheres to an established communications plan. Here are some tips.

    By • May 27, 2016