Twitter Works to Update Code Amid Complaints of Reduced Reach and Engagement

Are your tweets getting a lot less engagement of late?

By Andrew Hutchinson • Jan. 26, 2023

Instagram Adds Lead Forms as CTA Button Option on Business Profiles

It could be a good way to glean more insight from your IG audience.

By Andrew Hutchinson • Jan. 26, 2023

Meta Offers New Business Certification to Showcase Your Facebook and Instagram Marketing Expertise

You can even get a trophy to showcase your Facebook and Instagram marketing expertise, and win more business as a result.

By Andrew Hutchinson • Jan. 25, 2023

Twitter Provides More Assurance on Ad Placement via Third Party Verification

The new partnerships will provide oversight of how Twitter ads are placed alongside tweet content.

By Andrew Hutchinson • Jan. 25, 2023

Twitter Updates Paid Partnerships Policy to Ensure More Transparency in Brand Deals

Twitter's looking to ensure more transparency for paid partnerships within tweets.

By Andrew Hutchinson • Jan. 25, 2023

Pinterest Provides New Insights to Help Brands Reach Consumers at Each Stage of the Purchase Cycle

Targeting consumers at each stage of the purchase process can drive better results.

By Andrew Hutchinson • Jan. 25, 2023

Planning for 2023: Pinterest Posting Tips

Looking to add Pinterest into your digital marketing mix in 2023?

By Andrew Hutchinson • Jan. 25, 2023

LinkedIn Now Up to 900 Million Members, Continues to See ‘Record Levels’ of Engagement

LinkedIn is closing in on a billion members - though 'members' and 'users' are not the same.

By Andrew Hutchinson • Jan. 25, 2023

Twitter Launches Test of Ad Targeting Based Specifically on Search Queries in the App

The option is similar to Twitter's existing Keyword Targeting, but specific to search queries and results.

By Andrew Hutchinson • Jan. 24, 2023

Meta Launches New Rights Manager Mini-Site to Help Brands Detect and Action IP Violations

The site provides a full overview of Meta's brand rights management system. 

By Andrew Hutchinson • Jan. 24, 2023

Planning for 2023: Snapchat Posting Tips

Looking to make Snapchat a bigger focus for your business in 2023? Here are some key tips.

By Andrew Hutchinson • Jan. 24, 2023

Can Elon Right the Twitter Ship?

Twitter has no shortage of challenges before it - here's a look at the current state of the app.

By Andrew Hutchinson • Jan. 23, 2023

Planning for 2023: LinkedIn Posting Tips

Update your LinkedIn marketing approach with these tips.

By Andrew Hutchinson • Jan. 23, 2023

Meta’s Updating the Terminology for Accounts Reached within Ad Campaigns

A relevant note for social media marketers - Meta will now list profiles reached as 'Accounts Center accounts'.

By Andrew Hutchinson • Jan. 20, 2023

TikTok’s 2023 Marketing Calendar [Infographic]

A handy guide to the big events of the year, from TikTok.

By Andrew Hutchinson • Jan. 20, 2023

7 Visual Trends Set to Dominate in 2023 [Infographic]

Looking to update your visual approach in 2023?

By Andrew Hutchinson • Jan. 18, 2023

LinkedIn Shares New Data on Engagement and Ad Performance [Infographic]

Some key stats on LinkedIn engagement and performance.

By Andrew Hutchinson • Jan. 18, 2023

An Overview of Nostalgia Marketing and its Benefits [Infographic]

Tapping into a sense of nostalgia can be a powerful draw, and a valuable angle in your promotions.

By Andrew Hutchinson • Jan. 17, 2023

Planning for 2023: TikTok Posting Tips

Boost your TikTok marketing performance in 2023 with these tips.

By Andrew Hutchinson • Jan. 17, 2023

How to Reduce Screen Time as a Social Media Manager [Infographic]

Some tips to help you establish more healthy digital consumption habits.

By Andrew Hutchinson • Jan. 16, 2023

Planning for 2023: Instagram Posting Tips

Looking to get more out of IG in 2023? Here are some tips.

By Andrew Hutchinson • Jan. 16, 2023

A 6-Step Branding Checklist All Startups Should Follow in 2023 [Infographic]

Get your branding right with this list of quick tips.

By Mark Walker-Ford • Jan. 16, 2023

Planning for 2023: Twitter Posting Tips

Looking to get more out of Twitter in 2023? Here are some tips.

By Andrew Hutchinson • Jan. 15, 2023

Twitter Cuts Off Access to Some Third-Party Tweet Management Tools

Twitter appears to have deliberately cut access for some popular third party apps.

By Andrew Hutchinson • Jan. 15, 2023

Twitter Invites Businesses to Sign-Up for ‘Verification for Organizations’

You'll soon be able to get your own gold tick for your business.

By Andrew Hutchinson • Jan. 13, 2023