Twitter Shares New Data on the Evolving Gaming Conversation via Tweet

The gaming conversation continues to grow on Twitter - though the inclusion of 'Wordle' seems like cheating

By Andrew Hutchinson • April 5, 2022

Meta Reiterates the Value of Personalized Ad Tracking in New Ad Campaign

The campaign highlights how personalized ads have helped people find relevant small business offerings.

By Andrew Hutchinson • April 5, 2022

Twitter Shares New Insights into Evolving Travel Trends [Infographic]

Travel is back on the cards, and Twitter users are increasingly tweeting about their plans.

By Andrew Hutchinson • April 5, 2022

Skittles Takes Out Twitter's 'Brand Bracket' Competition for 2022

The competition pitted various brand social media handles against each other, with the public voting on the winners.

By Andrew Hutchinson • April 5, 2022

Snapchat Publishes 2022 'Snapchat Generation' Report, Providing Key Insight into User Engagement

The report provides some key perspective on why and how people use the app.

By Andrew Hutchinson • April 5, 2022

New Study Looks at the Rise of Virtual Influencers [Infographic]

Virtual influencers - wholly created digital characters - are becoming a bigger element in the marketing landscape.

By Andrew Hutchinson • April 4, 2022

Pinterest Announces New Activations for Prom Week, Highlights Key Prom Trends

'Euphoria' and 'The Great Gatsby' are the key themes of this year's prom season.

By Andrew Hutchinson • April 4, 2022

Paid and Organic Social Media Are Better Together—Here Are 5 Reasons Why

You'll get more out of social by uniting these two strategies—here are five reasons that prove why paid and organic are better together.

April 4, 2022

LinkedIn Shares New Research on Changing Approaches to Branding [Infographic]

In the post-COVID environment, perspectives on branding are changing.

By Andrew Hutchinson • April 3, 2022

New Survey Looks at How Marketers are Approaching the Metaverse, Crypto and NFTs [Infographic]

Are you considering your marketing opportunities in the metaverse?

By Andrew Hutchinson • April 1, 2022

Instagram Publishes New Guide for SMBs to Highlight Key Marketing Opportunities in the App

The 8-page guide provides a range of tips and pointers on various Instagram business functionalities.

By Andrew Hutchinson • April 1, 2022

Meta Announces New 'Conversations' Business Messaging Event

Get the lowdown on Meta's latest messaging innovations at its coming 'Conversations' event.

By Andrew Hutchinson • March 31, 2022

Snapchat Announces 2022 Partner Summit Where it Will Showcase its Latest Developments and Tools

Snapchat will present its latest innovations and projects at its fourth Partner Summit event.

By Andrew Hutchinson • March 31, 2022

Twitter Tests New, Interactive Ad Types as it Seeks to Boost its Promotional Appeal

Get ready for some interesting new Twitter ad options.

By Andrew Hutchinson • March 31, 2022

5 Steps to Empower Your Sales Team with Content Experiences [Infographic]

Are you creating content that's of value to your sales leaders? Some valuable tips here.

By Andrew Hutchinson • March 30, 2022

Twitter's Professional Accounts are Now Open to All Users

Now, everyone can have their own Professional Account on Twitter.

By Andrew Hutchinson • March 29, 2022

Twitter's Working on Collaborative Tweets to Facilitate New Opportunities for Creators

The option could open up a range of new opportunities, both for creators and brands.

By Andrew Hutchinson • March 29, 2022

LinkedIn Shares and Overview of Key Insights and Advice Shared at its 'Spark' 2022 Conference

LinkedIn's Spark conference provided a range of insights and tips on how to maximize your professional connections.

By Andrew Hutchinson • March 28, 2022

New Study Finds Facebook's Interest Targeting is Inaccurate Around 30% of the Time

For Facebook advertisers, this could provide more insight into your targeting and performance tracking.

By Andrew Hutchinson • March 28, 2022

Twitter Adds Three More Providers to its Official Partner Program

You now have more options to help maximize your Twitter campaigns.

By Andrew Hutchinson • March 28, 2022

Essential Reddit Statistics All Marketers Should Know in 2022 [Infographic]

Reddit has a huge, engaged community, and can be great for research, connection and advertising outreach.

By Mark Walker-Ford • March 27, 2022

TikTok Launches Search Ads in Beta for Selected Partners

The new option provides increased capacity to reach TikTok users for more specific terms of interest.

By Andrew Hutchinson • March 25, 2022

Twitter Tests New Spaces Analytics with Some Hosts

New insights into the performance of your audio chats.

By Andrew Hutchinson • March 24, 2022

MGM Resorts Provides Insights into its Social Media Marketing Strategy

The latest video in Meta's ad tips series looks at how MGM utilizes Facebook and Instagram for promotion.

By Andrew Hutchinson • March 24, 2022

LinkedIn Explores the Latest Shifts in Marketing Careers as a Result of the Pandemic [Infographic]

LinkedIn's latest study looks at how the job landscape has changed as a result of the pandemic.

By Andrew Hutchinson • March 24, 2022