Social Media Updates: Page 308

  • SMT Expert

    Three Factors for Designing a Small Business's Facebook Video Campaign

    With Facebook making a big push into video, an increasing number of small business owners are looking to incorporate videos into their Facebook presence. So how should you go about it? Here are some tips to maximize your Facebook video content.

    By • July 24, 2015

  • 10 Ways to Create the Best Facebook Business Page

    Facebook has more than 1.4 billion monthly active users, but when your business page isn't doing well, it can feel like an empty wasteland. Where is everyone? Why aren't they interested in my business page? Here are some best practices for business pages that will have people interacting with your business on Facebook in no time.

    By • July 23, 2015

  • Twitter Apologizes for Throwing "Poor Taste" Frat Party Amid Gender Discrimination Charges

    Twitter has apologized for a fraternity-themed happy hour it threw at its headquarters in San Francisco this week that many have regarded as ill-timed given the company's recent gender discrimination lawsuit and other greater concerns about diversity in Silicon Valley that have been discussed prominently in the media as of late.

    By • July 23, 2015

  • Moderators: The Great Unpaid Backbone of the Internet

    There's a saying on the internet, "If you're not paying, you're the product." The sentiment behind the quote is that the free social networks are getting everything from you, and you're getting nothing in return. You the user create posts, upload pictures, and basically make their content for free while whichever social network you use throws ads at you and monetizes everything about you.

    By • July 23, 2015

  • What To Expect From Social Media in Five Years

    You don't have to go back to far to remember a time when social media didn't dominate the marketing landscape. Now, they are everywhere. They are essential to getting your business known and establishing your brand. Have you considered what the landscape might be in the next five years? Here are some predictions.

    By • July 23, 2015

  • Obama Administration Uses @TheIranDeal on Twitter to Explain Nuclear Deal

    President Franklin D. Roosevelt used to communicate with the American public with fireside chats. The Obama administration often communicates with the American public using new Internet tools. Most recently, the administration has created a Twitter feed and a web page devoted to the Iran nuclear agreement.

    By • July 22, 2015

  • 8 Tips for Creating the Perfect Instagram Post [Infographic]

    What goes into the perfect Instagram post? Calls to action, direct questions, and hashtags, to name a few.

    By • July 22, 2015
  • SMT Expert

    Hidden Social Media Features You Should Know [INFOGRAPHIC]

    The longer a platform exists, the more user friendly it becomes through modifications, updates, and increased capabilities-at least, that's the idea. Luckily that's been the case for people who use some of the most popular social media sites. As Facebook, Google+, Twitter, and LinkedIn add users and get more feedback, they add features to keep their users happy.

    By • July 21, 2015

  • Instagram Unveils Expanded Desktop Search Functionality

    Following Instagram's announcement last month of a major upgrade to it's mobile search functionality - making it easier for users to find trending, location and theme based content - the Facebook-owned image platform has unveiled a similar upgrade to its desktop experience.

    By • July 20, 2015

  • 3 Essentials to Landing Your Dream Job Using Social Media

    You already have your resume in a PDF and have found all the right websites for job listings. But just as important as these things is having your profiles on the major social networks updated and optimized for a potential job search. For some jobs, employers may even ask for links to your profiles in the application or interview process. Don't be afraid, be proactive!

    By • July 20, 2015

  • Did Instagram Give Someone's Account to a Same-Named Soccer Star?

    Andrés Iniesta is a designer who describes himself as "a father who likes to take pictures of his kids, yummy food and interesting buildings in Madrid." He likes to post those photos to Instagram, but last week when he was on holiday, he suddenly found himself unable to access his account.

    By • July 20, 2015

  • Facebook Algorithm Change (2015): Did Your Brand Benefit?

    Back in April, when Facebook updated its algorithm back in April (2015), rather than simply post what changed, I decided to break down what each change in the latest Facebook algorithm meant for brand pages. I stated at the time that "(f)or some brands, this latest Facebook algorithm change will be a major benefit" that (b)rand pages who post good content, drive interaction and engagement with their fan base and are truly social will see big gains."

    By • July 19, 2015

  • What Are the Best Times to Post on Facebook? [Infographic]

    We all post great content on Facebook, but with Facebook's consistent algorithm changes, how can we make sure that we're hitting as much of our target audience as possible? Check out the best times to post on Facebook to make sure you're getting the most engagement out of your posts.

    By • July 19, 2015

  • Teens Are Licking Donuts to Show Support for Ariana Grande

    In case you missed it, Ariana Grande made headlines recently when she licked donuts on the counter of a Los Angeles-based donut shop. After seeing all of the criticism she received for her actions, the pop star's fans are backing her via social media.

    By • July 18, 2015

  • Social Media Superstars: What Every Business Can Learn from YouTube Celebrities

    It's no secret that some of the biggest up and coming celebrities today aren't known for their movies or music - but for the videos they post on YouTube documenting their daily lives. YouTubers have managed to take a totally digital consumer experience and showcase the best modern examples of client retention and brand loyalty - with their 'product' being consumed entirely through a screen. Where these social media celebrities have the upper hand is how they can acutely define and adapt to their current and ideal consumer demographics. After all, the business of YouTube is not producing videos - it's straight up advertising.

    By • July 17, 2015

  • 5 Ways to Increase Your Twitter Engagement

    With more than 140 million users and over 340 million tweets a day, Twitter has established itself as a key player in the competitive social space. Here are a few basic tactics you can use to increase your Twitter engagement two-fold.

    By • July 17, 2015

  • 8 Ways You Can Become More Social Media Savvy Today

    Richard Branson once said "If you're an entrepreneur and you don't have a social media presence, your company is at a competitive disadvantage." While he speaks the truth, social media can be intimidating if you're not familiar with the techniques, tools, and platforms. But, if you follow these eight tips, you'll be able to become more social media savvy in no time.

    By • July 16, 2015

  • #TrumpYourCat: Funny and Viral Political Commentary

    Have images of your friend's cats with Donald Trump's hair-do shown up in your Twitter feed? How about you Instagram feed? I thought so. #TrumpYourCat is trending on social media. Is it political commentary? Maybe. Is it funny? Definitely.

    By • July 16, 2015

  • How to Create the Perfect, Socially Savvy Email Signature

    There's been a lot of talk about the importance of your email signature recently. The question is, how can you turn your email signature into a successful social marketing tool, without driving yourself, or the people that you are emailing crazy in the process?

    By • July 16, 2015

  • Twitter Adds New Data Dashboard and Tweet Image Presentation Option

    Twitter continues to add new features and functions at a rapid pace - and while most of their recent additions are only small tweaks or updates, their cumulative impact is growing, advancing the Twitter eco-system towards the next phase of the network's progression.

    By • July 15, 2015

  • Yik Yak Adds Ability to Add Photos to Yaks - Growing Opportunity in "the Yak"

    Whether you use it or not, whether you know it or not, Yik Yak is a social app that's on the rise. Anyone marketing to younger consumers needs to be aware of Yik Yak - and now the app has added a new photo functionality, enabling users to share images to accompany their yaks - so long as those photos don't contain anyone's faces. But how will Yik Yak possibly be able to enforce such a restriction? Now that's an interesting challenge.

    By • July 15, 2015

  • What Photographer Emily Blincoe Can Teach Us About Instagram

    Emily Blincoe is a freelance photographer based out of Austin whose photos of the warm life in Austin have gained her an Instagram following of nearly 400k people. Her shots are compositionally interesting--arrangements of colorful tomatoes, feathers, lip balm tins against plain backgrounds--but taken together, they paint a picture of a life well-lived.

    By • July 15, 2015

  • The A-to-Z Guide to SlideShare [Infographic]

    There's a greater than 4-to-1 chance you're missing out on a gigantic opportunity to put your content in the path of your prospects. According to the new Social Media Marketing Industry Report, 85% of marketers don't use SlideShare. In this post, Barry Feldman outlines why you should consider getting started with the presentation platform.

    By • July 15, 2015

  • United States-Iran Nuclear Agreement: Social Media Reactions

    News from the past few days has been dominated by the landmark deal between the United States and Iran over the latter country's nuclear program. As is typical when large news stories break, everyone took to social media, especially Twitter, to broadcast their reactions to the world. And, as is also typical for a major new story, those reactions range from jubilation to harsh disapproval.

    By • July 15, 2015

  • How Much of the Internet's Potential are You Wasting?

    There's an interesting dichotomy floating around on the Internet. On the one hand, the web is supposed to be fostering creativity and individual expression. On the other hand, the partisan and anonymous nature of the Internet is fuelling a stronger and stronger herd mentality, a distance that causes people to act as they were wearing a mask.

    By • July 15, 2015