Social Media Updates: Page 339

  • 10 Google+ Tips

    Google+ is run by Google, the best search engine, and the key to success for your business. Isn't that reason enough to use it? Google are really committing themselves to this platform so it can be a meeting point for all of the services it has to offer - this will help your business grow, if it ...

    By • Aug. 22, 2014

  • A Guide to Growing Your Twitter Audience

    "How did you get all those followers?" is pretty much the digital age's equivalent of "What is the meaning of life?" Like everything in 2014, we want it all, we want it now and we want it online. The digital age has bred a new generation of amazing and intelligent young people who, due to the nat...

    By • Aug. 22, 2014

  • Marketing on Facebook Now Requires Cold Hard Cash

    In 2014, if your business does not have a Facebook page, you are already behind in an online marketing space that is only getting more competitive. Facebook launched 'Facebook Pages' in 2007 and immediately accrued 100, 000 businesses, before opening the function up to the public in 2009. By Nove...

    By • Aug. 22, 2014

  • Should Google Target Younger Audiences?

    Ask yourself this question: how young were you when you first started to use the Internet? I believe was around 7 or 8 years old when my parents allowed me to log onto America Online. To say that it was an archaic system would be an understatement, since it didn't bode well for phone calls. In an...

    By • Aug. 21, 2014

  • It Might Be Wise to Bundle Instagram and Twitter

    It's no secret that local social media marketing strategy is constantly changing. Instead of continually worrying about nuances found in different scenarios, it is more important to actually understand the why's and how's of the different strategies. Increasingly, users routinely engage with more...

    By • Aug. 21, 2014

  • Facebook Launches News Feed Targeting on Organic Posts

    The other day I was doing a demo for someone and noticed that my Facebook Page had an extra icon in the status update box. I clicked, and to my surprise, it was "Add Targeting." But here's what you need to know:This is News Feed targeting, not post targeting. Anyone who comes to your Facebook Pag...

    By • Aug. 21, 2014
  • SMT Expert

    How to Statistically Structure the Perfect Facebook Post

    You have probably read a ton of articles about how to optimize your Facebook content. Most offer decent information but there seems to be a sea of sameness when it comes to advice on how to craft the "perfect" Facebook post. I came across a pretty cool and detailed study from TrackMaven which dug...

    By • Aug. 21, 2014

  • Are You Losing Followers by Not Timing Your Social Media Posts Correctly?

    As most businesses and marketers are well aware, successful digital marketing is heavily reliant on social media engagement. Social media is not just a forum for marketing, it also acts as an extension of your business and it's culture. Regardless of the social media platform you opt to use, it i...

    By • Aug. 19, 2014

  • Do Facebook Likes Still Matter?

    Organic reach on Facebook is declining.It's been the discussion point for marketers using social media since the beginning of the year and by now you're probably familiar with the issue.If you're not, here's a quick catch-up for you: organic reach on Facebook (the number of people who see your co...

    By • Aug. 19, 2014

  • How to Make Your Pins More Sharable and Get More Conversions

    Pinterest has been a slowly waking giant for several years, but it has finally wiped the sleep from its eyes and is in the process of ferociously conquering the social marketing space. Just because you have relegated Pinterest to "that other social site" in your mind and your marketing strategy d...

    By • Aug. 19, 2014

  • Should You Connect Instagram to Your Facebook Page?

    In March this year, Instagram hit the magical figure of 200 million active users. With 75 million daily active users and 43% of all brands posting each day, Instagram definitely feels like a platform that brands should sink their teeth into. And so they did.With brands embracing digital platforms...

    By • Aug. 19, 2014

  • Important Instagram Insights and Best Practices for Success

    The photo and video sharing social network has proven to be a force to be reckoned with. Not only does it have the photo-editing features people enjoy but has over 200 million active users (MAU). The parent company, Facebook, put all the eggs in the right basket when it acquired the company. Comp...

    By • Aug. 18, 2014

  • How To Get More Interaction On Google+ [INFOGRAPHIC]

    We can all agree, CircleCount, one of the big three Google Plus Tools suppliers, has an appetite for lots of data. On this occasion, after crunching through about nine million posts from nearly 10,000 profiles, they serve us with a buffet of profitable solutions to one recurring question: "Why d...

    By • Aug. 17, 2014

  • Can Instagram Function at the Top of Your Sales Funnel?

    Instagram has broken into the mainstream, and while that may scare off the Millennials, it offers enormous marketing opportunities for local small businesses here in Gilbert, AZ, as well as Fortune 500 companies around the nation. With over 200 million active users, Instagram has evolved from a t...

    By • Aug. 16, 2014

  • Why You Should Participate In Twitter Chats

    You share on Twitter everyday, tweet to other people, sometimes direct message them. But do you know you can have a real-time conversation on Twitter with dozens if not hundreds of people at the same time? Meet the Twitter chats. If you are looking to engage with other Twitter peeps on topics tha...

    By • Aug. 15, 2014
  • SMT Expert

    The 7 Best Questions from My Reddit SEO AMA (Ask Me Anything)

    A few weeks back, I took part in an Ask Me Anything (AMA) in the Big SEO community on Reddit.I love participating in AMAs - they're a great chance to see what's really on people's minds right now and which issues are causing the industry grief. Each one is also an opportunity to connect with mark...

    By • Aug. 15, 2014

  • How to Make Your Blog More Facebook Friendly

    According to Shareaholic, Facebook drives nearly one-fourth of all referral traffic across the web. That's more traffic than Twitter, Pinterest, Reddit, YouTube and the many other major players in social media are able to generate.Facebook marketing can help your organization achieve its goals wh...

    By • Aug. 15, 2014

  • Social Selling: How to Improve Your Personal Brand in 12 Weeks

    Gerry Moran, Head of Social Media Marketing for SAP in North America, recently revealed that "more than 49.5 percent of LinkedIn users have underperforming personal brands on the network."For these people, incomplete profiles, under-sized networks and underwhelming status updates negatively affec...

    By Koka Sexton • Aug. 14, 2014

  • Who Should Be Social? You or Your Brand?

    Everyone agrees - social is no longer optional - it's an imperative. The question is, should you be investing in your company's brand, or you as the CEO?First, let's compare some of the worlds most engaging social media users to their organizations. @BarackObama has 45M Twitter followers. The Whi...

    By • Aug. 14, 2014

  • Using Hashtags to Drive Performance, Engagement and Sales

    Customizable tags for tracking campaigns or brand identity on social aren't new. However, most companies fail to consistently use proper designated tags in their copy or fail to inform their fans how to use them in posts. To have measureable results from a campaign on social, using hashtags, cons...

    By • Aug. 13, 2014

  • 5 Signs of a Bad Social Media Agency

    If you're taking your social media presence seriously, then chances are you have an agency involved in your activity. This might range from them looking after your community and managing your content, or to running your social advertising campaigns. But, how do you know that your agency is doing ...

    By • Aug. 13, 2014

  • Has Your Social Media Strategy Become Stale?

    Social media is never static; it grows, changes and expands day after day. As such, your social media strategy needs to share these qualities. It needs to be malleable enough to quickly grow and change so your business can capitalize on new trends and opportunities.Having a good social media stra...

    By • Aug. 13, 2014

  • Digital Marketing Prospecting in Social

    Engag­ing cus­tomers and prospects on an emerg­ing social media plat­form can be a bit of a gam­ble not unlike prospect­ing. Brand par­tic­i­pa­tion requires a com­mit­ment of time and resources with an uncer­tain return. Take Sec­ond Life, for exam­ple, a vir­tual real­ity world launched in 2003...

    By • Aug. 13, 2014

  • How to Use Google+ to Your Advantage

    Google+ is trying so hard to be everything that people have complained Facebook isn't. They aren't quite there yet, but that isn't completely the fault of Google+ itself. The majority of the blame for Google+ not taking off is on the shoulders of people and companies who have been slow to adopt i...

    By • Aug. 13, 2014

  • What Does the Rise of Mobile Mean for Businesses?

    There have been numerous articles written on the rise of mobile computing and why your company website needs to be mobile friendly. It is becoming clear that mobile computing is slowly surpassing desktop PC/Mac usage, with 55% of consumers now conducting their online browsing via their mobile dev...

    By • Aug. 12, 2014