Social Media Updates: Page 358

  • 3 Ways To Get More Facebook Engagement By Using Photos

    Several months ago, I realized our Facebook page was, well, kind of bad. Sure, we had optimized the page, added a Timeline photo and were posting regularly. But we weren't getting the kind of engagement required to help our page realize its full inbound marketing potential. As a new, inexperience...

    By • Nov. 22, 2012

  • Professors, Peers, and Pinterest! [Infographic]

    As Pinterest continues to dominate in the social networking sphere, it's one of the few that is making its way successfully inside classrooms. As a continued demand for innovative technology in education and the need for teachers and admin to adapt to this paradigm shift. An infographic from Worl...

    By • Nov. 22, 2012

  • Is Pinning on Pinterest Stealing?

    Pinterest is now the third most popular social network on the web, behind Facebook and Twitter. It's widely popular among female users and has identified itself as a niche social network. But with great popularity comes great responsibility. It has to ensure that copyrighted content doesn't show ...

    By • Nov. 21, 2012

  • What You Don't Know

    Every small business or start up must start with just a simple idea, a business plan and of course, revenue to get them going. There are a number of ways to get the revenue needed to start a business, including some that while established are quickly becoming outdated. Sure, you know the stereoty...

    By • Nov. 17, 2012

  • Pinterest for Business: How to Convert a Personal Account into a Brand Profile

    The fact that Pinterest only offered personal accounts didn't keep businesses from jumping on the hottest new social platform. Personal settings were manipulated so brands could keep their image while participating. It wasn't the best scenario, but it worked. Companies could share content with th...

    By • Nov. 15, 2012
  • SMT Expert

    Three Business Uses for Secret Boards on Pinterest

    Back on November 10th, Pinterest users received an e-mail from CEO Ben Silbermann about a major announcement. After spending the first two paragraphs talking about his new son and how his wife got baby care tips from Pinterest, he revealed the big news - the arrival of secret boards. Users can ma...

    By • Nov. 15, 2012

  • Facebook Now Gives Brands, Users New Opportunity to Stay Connected

    In September, Facebook altered its EdgeRank algorithm and users began to see fewer Page posts in their News Feeds. Backlash from brands, Page owners and their fans was almost immediate. Soon after, "Interest Lists" started getting a lot of attention. Recently, you may have even seen posts from Pa...

    By • Nov. 14, 2012

  • How Pinterest Can Inspire You to Write More Blog Posts

    If you write posts for your own blog or are a guest blogger, then you most likely have experienced times when inspiration is lost and the topics for writing have dwindled. When moments such as these occur, you tend to feel like there is nothing to write about or appealing enough to share with you...

    By • Nov. 14, 2012

  • Facebook Experiments With Ranked Comments

    On Monday, Facebook began testing a change to the comments format on brand and subscriber pages, with comments that generate the highest level of engagement rising to the top of posts.YouTube has a very similar comments system, where the comments on videos which receive the most likes are feature...

    By • Nov. 14, 2012

  • Twitter Hijacked

    Have you gotten any tweets like this? someone is saying horrible things about you check it out bit.ly/GHAdbChey this guy posted an awful video from that thing you did last week bit.ly/TNFwrFThe most common way a Twitter account gets hijacked is by the account owner accidentally logging into a fak...

    By • Nov. 14, 2012

  • Explore.org Using Social Media to Create Polar Bear Week

    Every year for as long as I remember, Discovery Channel's Shark Week has been a staple in television history. It brings the underwater world's apex predators into homes everywhere and the hype around it is always explosive, even if you don't particularly watch any of the shows. According to an ar...

    By • Nov. 13, 2012

  • Instagram: the Most Powerful Sales Platform on the Internet?

    Recently Business Insider ran the provocative headline: "One Statistic That Should Convince Every Small Business To Get On Instagram." The statistic (according to an analytics company SumAll) is that Instagram generates 10% more engagement than Facebook or Twitter. The article goes on to declar...

    By • Nov. 12, 2012

  • How Do I Set Up Pinterest Secret Boards?

    This morning, an e-mail was sent to all Pinterest users, announcing secret boards. It seems interesting, and perhaps a move to be more brand friendly so that brands could work in private on the boards they want to expose, and actually strategize. It's worth playing around with, so, how do you get...

    By • Nov. 10, 2012

  • How to Get More Facebook Likes, Twitter Followers & Social Friends

    Hopefully most businesses are well on their way to setting goals and objectives for 2013 and beyond. Chances are you are working on a plan that has a social media component to it.Do these questions sound familiar?How can I get more Facebook likes?How can I get more Facebook fans?How can I get mor...

    By • Nov. 10, 2012

  • 10 Guest Blogging Faux Pas to Avoid

    When you're asked to be a guest blogger or offer your services as such and get the okay from a company blog's editor, it never fails to be anything but exciting. Knowing that your expertise in a specific field will not only be live on another website, but also (usually) Tweeted and included on th...

    By • Nov. 10, 2012

  • Financial Advisors BEWARE of LinkedIn Endorsements

    LinkedIn launched its new Endorsement feature several weeks ago and many of us are still trying to determine if we like this feature or not. There is no lack of discussion on the usefulness of the feature and the annoyance of those emails we're getting every day that provide us with the first nam...

    By • Nov. 9, 2012

  • If You Dismiss Social Media as a Time Suck, You Probably Suck At It

    By • Nov. 9, 2012

  • Facebook Global Pages

    Reecently Facebook announced Global Pages for brands. Instead of a single page in whatever language it was originally created, with geo-targeted foreign language content; or disparate, scarcely-linked pages run independently by different regions; truly global brands can now have the benefits of ...

    By • Nov. 9, 2012

  • The Rise of Micro-microblogging, and How to Use It

    Traditionally the internet has been characterised by a small percentage of online content creators and commentators, and a majority of spectators. The Forrester Social Technographics Ladder has been a well documented visualisation of this. A small proportion of creators have been shaping the face...

    By • Nov. 8, 2012
  • SMT Expert

    5 Reasons Why Your Business Needs Pictures When Tweeting

    With only 140 characters to work with on Twitter, you might not be thrilled at the prospect of shrinking that number down further by including a link to a picture in your tweet. But if you run a business or work as a blogger or freelance writer, tweeting without ever including a picture is becomi...

    By • Nov. 8, 2012

  • The Complete Facebook Success Formula Every Marketer Should Know

    At the f8 Developer Conference in April 2010, two Facebook engineers shared Facebook's EdgeRank formula, and since then most marketers have misinterpreted how to apply it to their own brand challenges. Simply put, this is Facebook's equation, not your brand's. This formula reveals how Facebook de...

    By • Nov. 7, 2012

  • Instagram Announces Web Profiles & What This Means for Marketers

    Instagram announced yesterday that they are rolling out profile pages on the web within the next week or so. When launched, you will be able to view your profile by typing instagram.com/YourUserName in your browser's address bar.

    By Matthew Peneycad • Nov. 7, 2012

  • Instagram Rising: Hurricane Sandy Propels Mobile Photo Sharing App into Mainstream Media

    The importance of social platforms tend to emerge during natural disasters. The tsunami in Indonesia, Hurricane Katrina, and the Haiti quake all were accompanied by a surge in the use of various social media that demonstrated they were good for more than marketing campaigns and idle chat. YouTube...

    By • Nov. 3, 2012

  • Hurricanes, Social Media, and One Lucky Baby

    By • Nov. 2, 2012

  • Increasing User Engagement on Facebook

    If you use Facebook as a tool for promoting your business or brand, then you have probably noticed that Facebook has recently updated its EdgeRank, also known as its News Feed Algorithm.Facebook is not trying to hide the fact that they want businesses to start paying to promote their posts. It is...

    By • Nov. 2, 2012