Social Media Updates: Page 407


  • Toward a Social Sales Force: Ominous Lessons from Rutgers

    In late September, two Rutgers University students clandestinely videoed a fellow student's private liaison with another student, and tweeted about it as events were unfolding. The victim, freshman Tyler Clementi, committed suicide on September 22d. An incendiary mix of circumstances fuele...

    By Oct. 16, 2010
  • Blogging for Job Seekers: Tips for Using Social Media to Secure Employment

    For anyone who's out of work or considering the possibility of a future job search - and let's face it, that's most of us - social media platforms offer relatively easy-to-use tools for demonstrating expertise and professionalism to potential employers or clients.Here are five tips for using social media to help secure employment:

    By Oct. 15, 2010
  • How to drive Facebook likes

    Corona Light has launched an interesting campaign -- anyone who likes their Facebook fan page is

    By Oct. 14, 2010
  • Is the Bing and Facebook Partnership The New Trusted Search?

    Facebook and Bing have come together to advance search though one of your most trusted voices - your friends. Your friends are the go to, the ones you call to ask advice and seek approval from. We do not always like what our friends like as that would be incredibly boring but the things we do ha...

    By Oct. 14, 2010
  • 3 Ways Small Businesses Should Leverage Location-Based Marketing In 2011

    Small business owners have an opportunity to take advantage of several great technologies to broaden their local reach and position themselves as the big fish in their respective small pond. I'm going to assume that most local businesses are listed with the three major search engines (Google, Bing, Yahoo) but, if not, refer to this white paper for instructions. Each of these platforms has local search embedded, to some extent, so you want to be able to take advantage of this free marketing platform.

    By Oct. 13, 2010
  • Using Your Facebook Page in a Crisis

    Crises are not uncommon upon brands, whether they are of their own doing or not. Since the rapid evolution of social media, many brands have come off quite badly in a crisis for numerous reasons, be it a complete lack of response or sheer flippancy in the midst of a damaging situation.

    By Oct. 12, 2010
  • Where is Linkedin Going Wrong?

    Apart from being expensive, I think Linkedin is missing a point somewhere.

    By Oct. 12, 2010
  • Facebook Groups Give Rise to Social Nicheworking

    Facebook announced a new platform for Facebook Groups recently. Rather than jump into the fray to share my immediate reactions, I opted to instead allow the news and its promise settle.

    By Oct. 11, 2010
  • 5 Other Companies Facebook Could Morph Into

    Half a billion users can't be wrong. Right?Half a billion connected users is certainly a captive audience.

    By Oct. 8, 2010
  • Which Social Networks are Contenders to Overthrow Facebook?

    Since its launch in 2004, Facebook has attracted a big enough user base to populate a small continent. As it continues to swallow competitors and absorb their innovations, Facebook is already tipped to be in competition with Google as the primary means of navigating the web. However, you only need to look at the demise of the once mighty MySpace to know that Facebook's domination can quickly crumble if something shinier comes along.

    By Oct. 8, 2010
  • Building Online Credibility on LinkedIn

    I presented 'Building your Online Credibility on LinkedIn' at the IoD North Yorkshire Breakfast on Wednesday 6th October. Below is an overview of the presentation.Your online credibility is an increasingly important way of showcasing your specialised knowledge and expertise which will build ...

    By Oct. 8, 2010
  • "The Social Network" will inspire an entirely new generation of entrepreneurs

    "Watching this movie makes you want to run from the theatre, grab your laptop and build your own empire. You've got the ability. If you're not starting, it's sour grapes, you just don't believe in yourself enough, you're just not motivated enough." - Bob Lefsetz

    By Oct. 8, 2010
  • Is Facebook Suffocating the Rest of Social Media?

    For the first time, the percentage of U.S. consumers engaged in certain social behaviors actually went down, not up. Is the bloom off the rose? Is this the long-promised social media backlash?

    By Oct. 7, 2010
  • Facebook Groups: Get by with a little help from your friends

    An average Facebook user may have more than 150 Facebook friends, but they rarely want to speak with all of them at once.

    By Oct. 7, 2010
  • Foursquare, Facebook Places and Philately

    It's the next big thing in social media, right? 2011 is going to be all about geo-location, right? Well yeah, maybe, but haven't we been saying that for 12 months already? Wasn't 2010 supposed to be the year when location-based networking took the social web by storm through Foursquare or Gowalla or a combination of both? But it hasn't really, has it. And you know why? Because it's too much of a novelty with not much of a return. It's lame.

    By Oct. 7, 2010
  • 3 Alternative Ways to Find Great Content to Share on Twitter

    Finding content may be hard as Twitter is packed with so much information and tweets to read. So how do you decide what to tweet or find great content to share on Twitter?

    By Oct. 6, 2010
  • 4 Key Differences Between Nonprofits, Businesses in Use of Social Media

    No question: Both business and nonprofits use social media to market themselves. Both nonprofits and business have Facebook pages and LinkIn accounts. They tweet and blog but, often, to different ends.Because the ends are different, the plans to achieve them must differ as well, although the tool...

    By Oct. 5, 2010
  • Facebook: Is it an image or reality?

    Does facebook depress you? The idea of facebook and all social media is to share and engage. But with all this sharing is it possible what you're really doing is making others feel bad about their lives.Think about it. You're having a bad day and you log in to see what is happening and all of your friends have amazing status updates, at least that is what it looks like to you. They are going to parties, out with friends and all their pictures make it look like they are having the time of their lives.

    By Oct. 5, 2010
  • Rules of Etiquette on LinkedIn Groups

    LinkedIn Groups is a feature of the popular business professional social network that creates a community around a common interest for its members. Groups have grown immensely popular and have provided a forum for LinkedIn members to interact, share ideas and demonstrate thought leadership on various subjects. Like many social networks and forums, there is the potential to misuse the platform in ways it was not intended, such as to pitch products that are unrelated to the topic at hand.

    By Oct. 5, 2010
  • 50 of the Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far)

    While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. Awareness of Twitter has exploded; 87% of Americans said they were "familiar with" Twitter in a poll taken earlier this ...

    By Oct. 5, 2010