Instagram is the fastest growing social network, now with more than 800 million users and rapidly closing in on becoming the next billion-user platform. The visual-focused network has undergone a range of changes in recent times, most notably through the addition of Stories, Facebook's Snapchat challenging addition which has now become one of the most popular features in the app.
And with that rising popularity has, naturally, come business interest. Instagram now has more than 25 million active business profiles and two million advertisers. That's a lot of competition for attention - and you can expect that to continue rising as brands look to tap into the app's rising popularity, and for alternatives to help prop up their declining Facebook reach.
So what can you do to maximize your opportunities on the platform?
In the infographic below, created by our friends at Venngage, we share our five top tips for making best use of Instagram in 2018, capitalizing on the latest tools and features in order to help increase your Insta presence.
Hopefully these tips will help elevate your Instagram game.