As outlined in a recent SMT post, gaming is on the rise, and should be on the radar of a growing number of businesses. Twitter, Facebook and YouTube are all boosting their efforts to appeal to the gaming community, and as gaming evolves, gaming-related content offers new ways to reach users and appeal to the engaged gaming community with relevant deals and offers.
Underlining this, Twitter’s UK arm has released a new infographic which outlines the opportunity for marketers to reach gamers on the platform, including when gamers are active, what they’re looking for via tweet and which brands they’re more likely to follow.
With gaming set to continue its rise, and with millions of engaged fans, it’s worth considering the potential of gamers for your marketing efforts. Obviously this won’t be a fit for every business, but with so many people involved, there are various angles to consider.
You can check out the full Twitter UK post, with further examples and insights, here.