Need to get up to speed on social media marketing? I'm leading a full-day workshop for the Triangle (NC) Chapter of the American Marketing Association next month and, since you found out about it through social media, I can hook you up with a $15 discount. But hurry, the early bird discount ends Monday.
I'm excited that my co-presenter is Julia Storberg-Walker, Ph.D., who teaches at NC State and focuses on social networks and communities of practice in her work. She'll cover how and why social networks work, and the difference between communities of practice and social networks.
I'll cover the 11 types of social media, as well as the 5 most common mistakes that people entering social media make and then we'll do in-depth on how to use the tools that are out there, as well as practical examples of companies putting social media to work for them (successfully and unsuccessfully). We'll leave some time to brainstorm some of the group's challenges and how to address them, and give you the first few steps you should take to get started.
Book by April 14 and the rate is $149 if you're an AMA member or $229 if you're not. After the 14th, the rate goes up $50.
If you put in the double secret code "socmed" into the registration form, they'll knock $15 off the cost of the registration and we'll see how spreading the word works.
Hope to see you there. Seating is pretty tight (it's already more than 40% full) and the promotion is just starting. If you're interested, save $65 bucks and book today.